About Clarus Commerce
Clarus Commerce is a company based in Rocky Hill (United States) founded in 2001 was acquired by Marlin Equity Partners in July 2019.. The company has 132 employees as of December 31, 2022. Clarus Commerce has completed 1 acquisition, including Prizelogic. Clarus Commerce offers products and services including Loyalty Platform, Promotional Overlays, and Engagement Hub. Clarus Commerce operates in a competitive market with competitors including Capillary Technologies, Klaviyo, Upside, Elastic Path Software and Yotpo, among others.
- Headquarter Rocky Hill, United States
- Employees 132 as on 31 Dec, 2022
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Sectors
RetailTechnology
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Phone
*********
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Website
*********
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Social
*********
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Annual Revenue
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Net Profit
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EBITDA
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Latest Funding Round
$30 M (USD), Debt – Conventional
Mar 31, 2016
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Investors
Marlin Equity Partners
& 5 more
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Employee Count
132
as on Dec 31, 2022
- Investments & Acquisitions
- Acquired by
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Products & Services of Clarus Commerce
Clarus Commerce offers a comprehensive portfolio of products and services, including Loyalty Platform, Promotional Overlays, and Engagement Hub. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Platform for tiered rewards and customer retention programs
Tools for engaging consumers with sweepstakes and contests
Hub for trivia and user-generated content interactions
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Funding Insights of Clarus Commerce
- Total Funding Total Funding
- Total Rounds 2
- Last Round Debt – Conventional — $30.0M
- First Round First Round
- Investors Count 1
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Mar, 2016 | Amount | Debt – Conventional - Clarus Commerce | Valuation |
investors |
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| Mar, 2016 | Amount | Private Equity Round - Clarus Commerce | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Clarus Commerce
Clarus Commerce has secured backing from 6 investors, including venture fund investors. Prominent investors backing the company include Marlin Equity Partners, Norwest Venture Partners and Falcon Investment Advisors. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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A US-based private equity firm focused on lower-middle market investments.
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Founded Year | Domain | Location | |
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Strategic acquisitions are targeted by this private equity firm.
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Founded Year | Domain | Location | |
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Venture capital and growth equity firm providing investments and resources to entrepreneurs in various sectors.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Clarus Commerce
Clarus Commerce has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Prizelogic. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Interactive marketing and digital promotions are provided for customer engagement.
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2007 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Clarus Commerce
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Clarus Commerce Comparisons
Competitors of Clarus Commerce
Clarus Commerce operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Capillary Technologies, Klaviyo, Upside, Elastic Path Software and Yotpo, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
AI-powered loyalty management software is offered for enterprises.
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| domain | founded_year | HQ Location |
SaaS email marketing solutions are offered to e-commerce businesses.
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| domain | founded_year | HQ Location |
Promotion management and cashback solutions are provided to retailers.
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| domain | founded_year | HQ Location |
API-based enterprise commerce and content management platform is delivered.
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| domain | founded_year | HQ Location |
Cloud-based marketing platform for e-tailers
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| domain | founded_year | HQ Location |
SaaS platform for channel loyalty and incentive management is provided.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Clarus Commerce
Frequently Asked Questions about Clarus Commerce
When was Clarus Commerce founded?
Clarus Commerce was founded in 2001 and raised its 1st funding round 15 years after it was founded.
Where is Clarus Commerce located?
Clarus Commerce is headquartered in Rocky Hill, United States. It is registered at Rocky Hill, Connecticut, United States.
How many employees does Clarus Commerce have?
As of Dec 31, 2022, the latest employee count at Clarus Commerce is 132.
What does Clarus Commerce do?
Clarus Commerce was founded in 2001 and is headquartered in Rocky Hill, United States. Loyalty management software is offered by the company within the software sector to support loyalty programs. Customer retention is enhanced, and brand engagement is facilitated through these solutions. Additional services include continual optimization, marketing support, analytics, strategy development, and IT operations management.
Who are the top competitors of Clarus Commerce?
Clarus Commerce's top competitors include Klaviyo, Capillary Technologies and Yotpo.
What products or services does Clarus Commerce offer?
Clarus Commerce offers Loyalty Platform, Promotional Overlays, and Engagement Hub.
How many acquisitions has Clarus Commerce made?
Clarus Commerce has made 1 acquisition, including Prizelogic.
Who are Clarus Commerce's investors?
Clarus Commerce has 6 investors. Key investors include Marlin Equity Partners, Norwest Venture Partners, Falcon Investment Advisors, Landon Capital Partners, and Balance Point Capital.
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