About Prizelogic
Prizelogic is a Technology company based in Southfield (United States) founded in 2007, and was acquired by Clarus Commerce in September 2021. Interactive marketing and digital promotions are provided for customer engagement. Prizelogic offers products and services including Loyalty Programs, Promotional Overlays, and Engagement Hub. Its focus areas include Enterprise Applications, Loyalty Software, Standalone Loyalty and Multi-Industry. Its competitors include Thanx, Merryfield and AppCard; 3 of its 3 listed competitors have raised funding.
Company details
Prizelogic was founded in 2007 and is based in Southfield, United States. Operations focus on the interactive marketing sector, where customer engagement is facilitated through digital promotions. A proprietary software platform is employed to deliver scalable real-time programs across multiple digital channels. Services include strategic planning, creative development, legal support, brand promotions, and analytics. Recognition has been received from Promo Top Shop and Inc 5000 for growth.
- Headquarters Southfield, United States
- Stage Acquired
- SectorsTechnology
- Emailβ’β’β’β’β’β’β’β’
- Website prizelogic.com
- Social LinkedIn X
- Acquired by Clarus Commerce (Sep 2021)
- InvestorsClarus Commerce
& 1 more
- Acquired by
Products & Services of Prizelogic
Prizelogic offers a comprehensive portfolio of products and services, including Loyalty Programs, Promotional Overlays, and Engagement Hub.
Systems for customer rewards and retention through points and tiers
Features for consumer engagement via sweepstakes and contests
Platform for trivia and user-generated content interactions
Investors in Prizelogic
Prizelogic has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Clarus Commerce and Pamlico Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Pamlico Capital is engaged in private equity investments for growth companies. | pamlicocapital.com | Charlotte, United States | ||
Loyalty management software is provided for customer retention and engagement. | 2001 | claruscommerce.com | Rocky Hill, United States |
Investor details for Prizelogic
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People of Prizelogic
66 people are tracked at Prizelogic (21 in leadership, 45 in team).
| Name | Role | Group |
|---|---|---|
Osmand Christian | Director of Software Engineering | Leadership |
Maayan Roman | Director, Analytics | Leadership |
Rebecca Bolton (Fried) | VP, Strategy & Data Insights | Leadership |
Kimberly R. | Chief Legal And Compliance Officer | Leadership |
Robert Breunig | Chief Financial Officer | Leadership |
Lalit Chhablani | Vice President, IT | Leadership |
Carlos Dunlap-Beard, CLMP | VP, Business Development & Loyalty Strategy | Leadership |
Beth Weiner | President, Loyalty | Leadership |
Tom Caporaso | CEO | Leadership |
Bob Breunig | CFO | Leadership |
Anonymous | VP, Data & Analytics | Leadership |
Jenniffer Lafaille | Director, Program Management And Client Implementations | Leadership |
John Kavanaugh | Vice President Of Financial Planning & Analysis | Leadership |
Erin Leroy | Director, Affiliate Relations | Leadership |
Sean Gill | Director, Data Engineering | Leadership |
Nelly Rogers | Vice President Client Management | Leadership |
Melissa McCarthy | Director Client Management | Leadership |
Nancy Bruers | Director, Client Management | Leadership |
Michael Procaccini | Director Customer Care | Leadership |
Emily Baldwin | Director, Client Management | Leadership |
46 more people are available in the full profile.
Complete people profiles for Prizelogic
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Timeline of Prizelogic
3 dated milestones of Prizelogic across 14 years, from founding to its latest funding, stage changes and deals.
- Founded Prizelogic is founded.
- Exit Acquired by Pamlico Capital.
- Exit Acquired by Clarus Commerce.
Competitors of Prizelogic
Prizelogic has 3 listed competitors in our database, 3 of them funded. They include Thanx, Merryfield and AppCard.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| thanx.com | 2012 | San Francisco, United States | $23.1M | 23 | Loyalty management solutions are provided for offline retail stores. | |
| merryfield.com | 2002 | Boston, United States | $3.5M | 17 | Loyalty program services are provided to businesses by Merryfield. | |
| appcard.com | 2011 | New York, United States | $26.5M | 64 | Loyalty program platform |
Detailed competitors of Prizelogic
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- Full competitor set
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Web traffic of Prizelogic
Websites that share an audience with Prizelogic (prizelogic.com).
Websites whose visitors overlap most with Prizelogic. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
icgrouplp.com | icgrouplp.com | 100% | β | ||
venturaassociates.net | venturaassociates.net | 99% | β | ||
snackwells.com | snackwells.com | 99% | β | ||
newyorkeronthetown.com | newyorkeronthetown.com | 62% | #9,740,461 | β | |
trymark.com | trymark.com | 61% | #3,635,611 | β | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 6 similar websites and full traffic analytics for Prizelogic
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 6 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Loyalty & Engagement Platforms
3 companies that operate in the same segment as Prizelogic (Loyalty & Engagement Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cashback is provided on multi-category product purchases via mobile app. | 2012 | Denver, Colorado, United States | USD 97.58 M | USD 342.39 M | 942 | |
Loyalty management solutions are provided for offline retail stores. | 2012 | San Francisco, California, United States | USD 23.1 M | 23 | ||
Card-linked marketing solutions are provided to banks and financial institutions. | 2008 | Atlanta, Georgia, United States | USD 178 M | USD 233.27 M | 454 |
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Related news about Prizelogic
Complete news archive for Prizelogic
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Frequently Asked Questions about Prizelogic
Prizelogic was founded in 2007.
Prizelogic is headquartered in Southfield, United States. It is registered at Southfield, Michigan, United States.
Prizelogic was founded in 2007 and is based in Southfield, United States. Operations focus on the interactive marketing sector, where customer engagement is facilitated through digital promotions. A proprietary software platform is employed to deliver scalable real-time programs across multiple digital channels. Services include strategic planning, creative development, legal support, brand promotions, and analytics. Recognition has been received from Promo Top Shop and Inc 5000 for growth.
Prizelogic's top competitors include Thanx, Merryfield and AppCard.
Prizelogic offers Loyalty Programs, Promotional Overlays, and Engagement Hub.
Prizelogic has 2 investors. Key investors include Clarus Commerce, and Pamlico Capital.
Yes. Prizelogic was acquired by Clarus Commerce in September 2021.

