Datasembly

Founded: 2014 • Age: 12 yrs Acquired By SPINS
Pricing optimization solutions for grocery and retail products are provided.
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About Datasembly

Datasembly is a company founded in 2014 was acquired by SPINS in June 2025.. Datasembly has raised $35.28 million across 5 funding rounds from investors including SPINS, Noro-Moseley Partners and Grotech Ventures. The company has 79 employees as of December 31, 2021. Datasembly offers products and services including Price Intelligence, Promotion Optimization, Assortment Optimization, and Innovation Tracking. Datasembly operates in a competitive market with competitors including Zenput, Silo, Dmall, Ocado Group and Vendasta, among others.

  • Employees 79 as on 31 Dec, 2021
  • Sectors
    Retail
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Datasembly, Inc.
Operational Areas
Retail → Retail Technology & Automation
Retail → E-Commerce Platforms & Marketplaces
Technology → Cloud, Data & Analytics Infrastructure
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $35.28 M (USD)

    in 5 rounds

  • Latest Funding Round
    $16 M (USD), Series B

    May 02, 2023

  • Investors
    SPINS

    & 11 more

  • Employee Count
    79

    as on Dec 31, 2021

  • Acquired by
    SPINS

    (Jun 24, 2025)

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Products & Services of Datasembly

Datasembly offers a comprehensive portfolio of products and services, including Price Intelligence, Promotion Optimization, Assortment Optimization, and Innovation Tracking. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Platform for real-time retail pricing insights.

Tools for analyzing competitive promotions.

System for tracking product assortments and out-of-stock.

Service for monitoring new product launches.

People of Datasembly
Headcount 10-50
Employee Profiles 29
Employee Profiles
People
Natalia Ruiz
Digital Customer Success & Tech Support Specialist
People
Lee Insinga
Insight Architect
People
Ben Reich
CEO & Co-Founder
People
Eric Zuckerman
VP Of Finance

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Funding Insights of Datasembly

Datasembly has successfully raised a total of $35.28M across 5 strategic funding rounds. The most recent funding activity was a Series B round of $16 million completed in May 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 5
  • Last Round Series B — $16.0M
  • First Round

    (31 Jul 2015)

  • Investors Count 11
Date Amount Transaction Name Valuation Lead Investors Investors
May, 2023 Amount Series B - Datasembly Valuation Noro-Moseley Partners
Dec, 2021 Amount Series A - Datasembly Valuation Twenty5 , LaunchCapital
May, 2020 Amount Series A - Datasembly Valuation Craft Ventures
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Datasembly

Datasembly has secured backing from 12 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include SPINS, Noro-Moseley Partners and Grotech Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
Tech and Life Sciences focused VC firm investing in the US
Founded Year Domain Location
Early-stage US tech startups are invested in by Grotech Ventures.
Founded Year Domain Location
Tech startups are funded by Topmark Partners venture capital firm.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Datasembly

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Datasembly

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Datasembly Comparisons

Employees
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Competitors of Datasembly

Datasembly operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Zenput, Silo, Dmall, Ocado Group and Vendasta, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Zenput is utilized as an operations execution platform for multi-unit operators.
domain founded_year HQ Location
Software suite solutions are provided for food distributor businesses.
domain founded_year HQ Location
Cloud-based software suites are provided for retail businesses.
domain founded_year HQ Location
Software solutions for online grocery fulfillment and operations are provided.
domain founded_year HQ Location
All-in-one platform for companies selling digital solutions to local businesses
domain founded_year HQ Location
Price intelligence and optimization software is provided for e-commerce retailers.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Datasembly

Frequently Asked Questions about Datasembly

When was Datasembly founded?

Datasembly was founded in 2014 and raised its 1st funding round 1 year after it was founded.

Is Datasembly a funded company?

Datasembly is a funded company, having raised a total of $35.28M across 5 funding rounds to date. The company's 1st funding round was a Series A of $10.32M, raised on Jul 31, 2015.

How many employees does Datasembly have?

As of Dec 31, 2021, the latest employee count at Datasembly is 79.

What does Datasembly do?

Founded in 2014, Datasembly focuses on the retail sector by developing pricing optimization tools. Hyperlocal data on pricing, promotions, and product assortments is gathered via specialized algorithms. Insights into market pricing are derived from aggregated records sourced from grocery delivery platforms and online shopping sites. Key factors including pricing intelligence, economic indicators, and consumer applications are integrated. Real-time prices are collected for individual stores across various zip codes.

Who are the top competitors of Datasembly?

Datasembly's top competitors include SPS Commerce, Dmall and Zenput.

What products or services does Datasembly offer?

Datasembly offers Price Intelligence, Promotion Optimization, Assortment Optimization, and Innovation Tracking.

Who are Datasembly's investors?

Datasembly has 12 investors. Key investors include SPINS, Noro-Moseley Partners, Grotech Ventures, Topmark Partners, and Staley Capital.

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