About Decide
Decide is a company based in Seattle (United States) founded in 1991 was acquired by eBay in September 2013. Decide has raised $14 million across 2 funding rounds from investors including eBay, Maveron and Madrona. The company has 2 employees. Decide operates in a competitive market with competitors including Wiser, SPINS, Crisp, Indix and Daasity, among others.
- Headquarter Seattle, United States
- Employees 2
- SectorsRetail
- Website decide.com
- Social LinkedIn X
- Acquired by eBay (Sep 2013)
- Legal Name Decide, Inc
Funding Insights of Decide
Decide has successfully raised a total of $14M across 2 strategic funding rounds. The most recent funding activity was a Series C round of $8 million completed in March 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $14M
- Total Rounds 2
- Last Round Series C — $8M
- First Round $6M
(Apr 2011)
- Investors Count 3
All 2 funding rounds of Decide with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2013 | $8M | Series C | – | Vulcan Capital | |
| Apr 2011 | $6M | Series B | – | – |
4 investors in total: 4 institutional.
Investors in Decide
Decide has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include eBay, Maveron and Madrona.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investments in consumer businesses, emphasizing technology and human behavior. | – | maveron.com | - | |
Venture capital investing in AI, biotech, and technology sectors, focusing on seed and early stages in Seattle and beyond. | – | madrona.com | - | |
Private equity investments are backed by a single-family office firm. | – | capital.vulcan.com | Seattle, United States | |
Multi-category consumer products are sold via an online marketplace platform. | 1995 | ebay.com | San Jose, United States |
Investor details for Decide
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Decide
4 dated milestones of Decide across 22 years, from founding to its latest funding, stage changes and deals.
- Founded Decide is founded.
- Funding First funding round of $6.0M.
- Funding Latest funding round, Series C, of $8.0M.
- Exit Acquired by eBay.
Competitors of Decide
Decide operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Wiser, SPINS, Crisp, Indix and Daasity, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| wiser.com | 2012 | San Mateo, United States | $10.95M | 156 | Price intelligence and optimization software is provided for e-commerce retailers. | |
| spins.com | 1995 | Chicago, United States | – | 328 | Retail consumer analytics services are provided for natural products sector. | |
| gocrisp.com | 2016 | New York, United States | $134.33M | – | Business analytics software is provided for CPG retailers and suppliers. | |
| indix.com | 2010 | Seattle, United States | $29.99M | 69 | A SaaS platform for big data product intelligence is operated. | |
| daasity.com | 2017 | San Diego, United States | $20.7M | 31 | eCommerce analytics platform is provided for online sellers. | |
| eversightlabs.com | 2013 | Palo Alto, United States | $34.9M | 55 | SaaS-based promotion software is offered for retail testing. | |
| intelligencenode.com | 2012 | Mumbai, India | $17.16M | 110 | AI-powered analytics tools are offered for retail pricing strategies. | |
| zilliant.com | 1998 | Austin, United States | $80.02M | 164 | Price optimization software is delivered for e-tailers and manufacturers. | |
| b8ta.com | 2015 | San Francisco, United States | $88.57M | 220 | Delivers retail-as-a-service solutions to support business operations. | |
| wgsn.com | 1998 | London, United Kingdom | $35M | 194 | AI powered trend forecasting and analytics for the fashion and lifestyle industry |
Detailed competitors of Decide
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Decide
Websites that share an audience with Decide (decide.com).
Websites whose visitors overlap most with Decide. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
blog.ebay.com | blog.ebay.com | 100% | – | – | – |
crawler-alert.net | crawler-alert.net | 89% | – | – | – |
| techcrunch.com | 83% | 8.3M | #10,239 | View details | |
| sarahintampa.com | 69% | – | #13,290,043 | View details | |
 googleblog.blogspot.com | googleblog.blogspot.com | 67% | – | #839,690 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 15 similar websites and full traffic analytics for Decide
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 15 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Decide
Complete news archive for Decide
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Decide
10 companies that operate in the same segment as Decide (E-Commerce Enablers & Infrastructure), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Integrated logistics services including parcel delivery and warehousing are provided. | 2011 | Gurugram, Haryana, India | USD 1.25 B | USD 1.12 B | 62,070 | |
E-commerce storefront solutions are provided for online businesses. | 2006 | Ottawa, Ontario, Canada | USD 122.25 M | USD 8.45 B | 8,100 | |
E-commerce tools for shipping, marketing, and financial services are provided. | 2012 | Gurugram, Haryana, India | USD 344.42 M | USD 135.47 M | 800 | |
Express delivery logistics solutions are provided for businesses and individuals. | 2015 | Bengaluru, Karnataka, India | USD 246.8 M | USD 447.86 M | – | |
Purchase financing solutions are offered to businesses via installment payments. | 2019 | Dubai, Dubai, United Arab Emirates | USD 837 M | – | – | |
SaaS email marketing solutions are offered to e-commerce businesses. | 2012 | Boston, Massachusetts, United States | USD 778.5 M | USD 1.23 B | 2,180 | |
Platform acquiring Amazon FBA brands | 2018 | Walpole, Massachusetts, United States | USD 3.35 B | – | 1 | |
Delivery channels management software is provided for restaurants. | 2015 | Bengaluru, Karnataka, India | USD 32.32 M | USD 2.97 M | 171 | |
Point-of-sale financing is facilitated via an online platform for retailers. | 2016 | Los Angeles, California, United States | USD 158.63 M | – | 128 | |
Digital consumer brands are acquired and enabled by technology platform. | 2004 | Manchester, Greater Manchester, United Kingdom | USD 722.56 M | USD 2.32 B | 6,790 |
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Frequently Asked Questions about Decide
Decide was founded in 1991 and raised its 1st funding round 20 years after it was founded.
Decide is headquartered in Seattle, United States. It is registered at Seattle, Washington, United States.
Decide is a funded company, having raised a total of $14M across 2 funding rounds to date. The company's 1st funding round was a Series B of $6M, raised on Apr 2011.
Decide has 2 employees.
Founded in 1991 in Seattle, United States, Decide functions as an online shopping portal in the consumer retail sector. Web data points are analyzed to generate price predictions, identifying highly rated products and optimal purchase times based on extensive online sources. Operations focus on supporting consumer savings through these insights, with predictions demonstrating 80 percent accuracy since the 2011 launch and contributing to 200 million in identified savings.
Decide's top competitors include Intelligence Node, Eversight and Wiser.
Decide has 4 investors. Key investors include eBay, Maveron, Madrona, and Vulcan Capital.
Decide operates through Decide, Inc.
Yes. Decide was acquired by eBay in September 2013.