DemandScience

Atlanta, United States Founded: 2013 • Age: 13 yrs
Account-based marketing software is delivered through a cloud platform.
Annual revenue $501,468 Latest available
Total funding $142.9M 7 rounds
Employees 34 Tracked headcount
Investors 10 Known backers
Products 5 Services tracked
Competitors 8 Brand Intelligence

About DemandScience

DemandScience is a company based in Atlanta (United States) founded in 2013. It operates as a SaaS (Software-as-a-Service), Professional Services, and Advertising Model. DemandScience has raised $142.93 million across 7 funding rounds from investors including HubSpot, Canadian Imperial Bank of Commerce and Knoll Ventures. The company has 34 employees as of April 08, 2024. DemandScience has completed 5 acquisitions, including BrightFunnel, DemandScience and GrowFlare. DemandScience offers products and services including Ionic, Labs, Demand, Advertising, and Data. DemandScience operates in a competitive market with competitors including Radius, Folloze, Demandbase, Madison Logic and Jabmo, among others.

  • Headquarter Atlanta, United States
  • Employees 34 as on 08 Apr, 2024
  • Stage Minicorn
  • Sectors
    Technology
    Media & Entertainment
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Demandscience Us, Llc
  • Date of Incorporation 13 Sep, 2011
  • Jurisdiction New Delhi, Delhi, India
Operational Areas
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $501.47 K (USD)
    42.09
    as on Mar 31, 2022
  • Net Profit
    $17.79 K (USD)
    79.94
    as on Mar 31, 2022
  • EBITDA
    $109.87 K (USD)
    566.63
    as on Mar 31, 2022
  • Total Equity Funding
    $142.93 M (USD)

    in 7 rounds

  • Latest Funding Round
    $22.33 M (USD), Series C

    Dec 23, 2022

  • Investors
    HubSpot

    & 9 more

  • Employee Count
    34

    as on Apr 08, 2024

  • Investments & Acquisitions
Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal

Products & Services of DemandScience

DemandScience offers a comprehensive portfolio of products and services, including Ionic, Labs, Demand, Advertising, and Data.

Product name locked
Category locked
Primary

Campaigns are powered by data and AI precision.

Product name locked
Category locked
Locked

Programs are orchestrated by expert strategists effectively.

Product name locked
Category locked
Locked

Content is converted into high-quality leads efficiently.

Product name locked
Category locked
Locked

Buyers are connected through targeted advertising solutions.

Product name locked
Category locked
Locked

Data is enriched and cleansed for activation.

People of DemandScience

Headcount 1000-5000
Employee Profiles 159
Employee Profiles
People
Bonjo Tho
Data Research Team Leader
People
Greg Jordan
Chief Product Officer
People
Eduard Manabat
Data Operations - Quality Assurance Specialist I
People
Rochanie Hinonangan
Senior Quality Assurance Specialist

Unlock access to complete

Funding Insights of DemandScience

DemandScience has successfully raised a total of $142.93M across 7 strategic funding rounds. The most recent funding activity was a Series C round of $22.33 million completed in December 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in DemandScience

DemandScience has secured backing from 10 investors, including institutional and venture fund investors. Prominent investors backing the company include HubSpot, Canadian Imperial Bank of Commerce and Knoll Ventures.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Business acquisitions are targeted by the private equity firm.
Locked Locked Locked
Venture capital fund and accelerator focused on startups
Locked Locked Locked
Provider of a growth equity firm for adaptive and personalized plans
Locked Locked Locked
Premium access

Investor details for DemandScience

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by DemandScience

DemandScience has strategically engaged in corporate development activities, having acquired 5 companies. Notable acquisitions include BrightFunnel, DemandScience and GrowFlare.

Investments
Premium access

Investment portfolio details for DemandScience

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

Verified entity values are shown only after access is granted.

Acquisitions
Company Name Description Domain Location Founded Year Amount
Cloud-based marketing intelligence and sales analytics solutions are provided.
Locked Locked 2018 Locked
Marketing solutions are provided to enhance B2B growth.
Locked Locked 2017 Locked
AI-based customer analytics for omnichannel marketing operations are provided.
Locked Locked 2014 Locked
Premium access

Complete acquisition details for DemandScience

Transaction dates, acquired stakes, disclosed values, domains, and locations require an active premium plan.

  • Transaction dates
  • Acquired stakes
  • Disclosed values
  • Domains and locations

Verified entity values are shown only after access is granted.

Financial Statements - DemandScience

Premium access

Detailed financials for DemandScience

Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.

  • Historical revenue
  • Profit trends
  • Statement rows
  • Financial ratios

Verified entity values are shown only after access is granted.

Demandscience Comparisons

DemandScience Primary company
Description
Account-based marketing software is delivered through a clou...
Location
Atlanta, United States
Founded Year
2013
Annual Revenue
$501.47 K (USD)
Net Profit
$17.79 K (USD)
EBITDA
$109.87 K (USD)
Employees
34
As of 2024
Premium access

Peer comparison for DemandScience

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

  • Named peers
  • Headcount comparison
  • Funding comparison
  • Operating benchmarks

Verified entity values are shown only after access is granted.

+
Add Comparison
Available on Premium

Competitors of DemandScience

DemandScience operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Radius, Folloze, Demandbase, Madison Logic and Jabmo, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
Predictive marketing and sales platform
Locked Locked Locked
Personalized content is created and shared for B2B prospect engagement.
Locked Locked Locked
An AI-enabled account-based marketing platform is provided for businesses.
Locked Locked Locked
Account-based marketing solutions are delivered via the ActivateABM platform.
Locked Locked Locked
Account based marketing solution
Locked Locked Locked
Account Based B2B Marketing platform
Premium access

Detailed competitors of DemandScience

Competitor domains, locations, full profiles, and operating metrics require an active premium plan.

  • Domains and locations
  • Full company profiles
  • Operating metrics
  • Competitive positioning

Verified entity values are shown only after access is granted.

Latest news on Demandscience

Premium access

Complete news archive for DemandScience

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about DemandScience

DemandScience was founded in 2013 and raised its 1st funding round 2 years after it was founded.

DemandScience is headquartered in Atlanta, United States. It is registered at Atlanta, Georgia, United States.

DemandScience is a funded company, having raised a total of $142.93M across 7 funding rounds to date.

As of Apr 08, 2024, the latest employee count at DemandScience is 34.

Annual revenue of DemandScience is $501.47K as on Mar 31, 2022.

DemandScience is focused on performance marketing for B2B companies. Solutions are provided in account-based marketing, intent-driven campaigns, and high-quality lead generation. The company operates in the marketing technology sector, offering tools like Ionic for intelligence and orchestration, alongside services such as data enrichment and advertising. Campaigns are scaled without complexity, and data is transformed into actionable insights. Expert guidance and AI-driven optimization are combined to ensure measurable outcomes for clients across various industries.

DemandScience's top competitors include Radius, Folloze and Madison Logic.

DemandScience offers Ionic, Labs, Demand, Advertising, and Data.

DemandScience has made 5 acquisitions, including BrightFunnel, DemandScience, and GrowFlare.

DemandScience has 10 investors. Key investors include HubSpot, Canadian Imperial Bank of Commerce, Knoll Ventures, Great Hill Partners, and Atlanta Ventures.

The valuation of DemandScience is $400M as of Feb 2021.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available