FullGreen

London, United Kingdom Founded: 2013 • Age: 13 yrs
Ready-to-eat riced vegetables are produced and distributed by FullGreen.

About FullGreen

FullGreen is a company based in London (United Kingdom) founded in 2013 by Gem Misa and Jamie Harris.. FullGreen has raised $6.32 million across 8 funding rounds. The company has 7 employees as of December 31, 2021. FullGreen offers products and services including Riced Veggies and Riced Cauliflower. FullGreen operates in a competitive market with competitors including ID Fresh Food, Birds Eye, Quorn Foods, BOL Foods and Mash Direct, among others.

  • Headquarter London, United Kingdom
  • Employees 7 as on 31 Dec, 2021
  • Founders Gem Misa, Jamie Harris
  • Sectors
    Consumer
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Fullgreen Ltd
  • Date of Incorporation 22 Oct, 2013
  • Jurisdiction KETTERING, UNITED KINGDOM
Operational Areas
Consumer → Food, Beverage & Nutrition
Key Metrics
  • Annual Revenue
    $7.1 M (USD)
    0
    as on Dec 31, 2021
  • Net Profit
    $-2.7 M (USD)
    -56
    as on Dec 31, 2021
  • EBITDA
  • Total Equity Funding
    $6.32 M (USD)

    in 8 rounds

  • Latest Funding Round
    $962.21 K (USD), Seed

    Apr 09, 2021

  • Investors
  • Employee Count
    7

    as on Dec 31, 2021

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Products & Services of FullGreen

FullGreen offers a comprehensive portfolio of products and services, including Riced Veggies and Riced Cauliflower. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Shelf-stable riced vegetables offering low-carb meal alternatives.

Non-GMO riced cauliflower for quick, low-carb cooking.

People of FullGreen
Headcount 10-50
Employee Profiles 1
Employee Profiles
People
Gem Misa
CEO & Co-Founder

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Teams

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Funding Insights of FullGreen

FullGreen has successfully raised a total of $6.32M across 8 strategic funding rounds. The most recent funding activity was a Seed round of $962.21 thousand completed in April 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 8
  • Last Round Seed — $962,206
  • First Round

    (22 Jul 2014)

  • Investors Count
Date Amount Transaction Name Valuation Lead Investors Investors
Apr, 2021 Amount Seed - FullGreen Valuation

investors

Mar, 2020 Amount Seed - FullGreen Valuation

investors

Jun, 2019 Amount Seed - FullGreen Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investments & Acquisitions by FullGreen

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - FullGreen

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Fullgreen Comparisons

Employees
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Competitors of FullGreen

FullGreen operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as ID Fresh Food, Birds Eye, Quorn Foods, BOL Foods and Mash Direct, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Ready-to-cook wholesome food products are provided by ID Fresh Food.
domain founded_year HQ Location
Frozen food products are manufactured and distributed by Birds Eye.
domain founded_year HQ Location
Meat-free frozen foods are offered as substitutes for meat products.
domain founded_year HQ Location
Brand of frozen foods
domain founded_year HQ Location
Frozen ready meals are produced and branded by Mash Direct.
domain founded_year HQ Location
Frozen ready meals are branded and distributed by LupaFoods.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Fullgreen

Frequently Asked Questions about FullGreen

When was FullGreen founded?

FullGreen was founded in 2013 and raised its 1st funding round 1 year after it was founded.

Where is FullGreen located?

FullGreen is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Is FullGreen a funded company?

FullGreen is a funded company, having raised a total of $6.32M across 8 funding rounds to date. The company's 1st funding round was a Seed of $622.83K, raised on Jul 22, 2014.

How many employees does FullGreen have?

As of Dec 31, 2021, the latest employee count at FullGreen is 7.

What is the annual revenue of FullGreen?

Annual revenue of FullGreen is $7.1M as on Dec 31, 2021.

What does FullGreen do?

FullGreen was established in 2013 in London, United Kingdom, as a brand in the food sector. Ready-to-eat riced vegetables are manufactured as convenient, plant-based alternatives to grains. Operations focus on processing cauliflower and other vegetables into rice-like formats for quick preparation. Products are sold through retail channels in the UK and beyond, with the domain fullgreen.com supporting online information. Co-founders Gem Misa and Jamie Harris oversee development.

Who are the top competitors of FullGreen?

FullGreen's top competitors include ID Fresh Food, Quorn Foods and BOL Foods.

What products or services does FullGreen offer?

FullGreen offers Riced Veggies and Riced Cauliflower.

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