About Grips
Grips is a Technology company based in New York (United States) founded in 2018 by Moritz Maria Thoma. Analytics software suites for brand intelligence are provided. It operates in the Technology and Retail sectors. Grips has raised $12 million across 1 funding round from investors including Social Capital, Blumberg Capital and Reciprocal Ventures. Its chief executive, as recorded, is Moritz Maria Thoma. Its website gripsintelligence.com draws about 54 thousand monthly visits. Grips offers products and services including Product Intelligence, Competitor Intelligence, and E-commerce Benchmarking. Its focus areas include Brands Tech, Analytics, Diversified and E-Commerce Enablers. Its legal entity is Cross Platform Solutions GmbH. Its competitors include SPINS, Crisp and Wiser; 2 of its 3 listed competitors have raised funding.
Company details
Grips was founded in 2018 and is headquartered in New York, United States. Analytics software suite solutions are offered by the company to brands in the intelligence sector. Product intelligence, customer intelligence, and competitive intelligence are included among the services. Sales tracking for brands and products within industries is facilitated, along with conversion rate management, search strategy optimization, and keyword management for enhanced search outcomes.
- Headquarters New York, United States
- Founders Moritz Maria Thoma
- SectorsTechnologyRetail
- Website category Business and Consumer Services · Online Marketing
- Email••••••••
- Website gripsintelligence.com
- Social LinkedIn X
- Legal Name Cross Platform Solutions Gmbh
- Total Equity Funding$12M (USD)
in 1 rounds
- Latest Funding Round$12M (USD), Series A
Oct 2022
- InvestorsSocial Capital
& 3 more
Products & Services of Grips
Grips offers a comprehensive portfolio of products and services, including Product Intelligence, Competitor Intelligence, and E-commerce Benchmarking.
Tracks daily sales and pricing for e-commerce products.
Monitors competitor performance and market trends online.
Provides benchmarks for revenue and conversion rates.
Funding Insights of Grips
Grips has successfully raised a total of $12M through 1 strategic funding round. The most recent funding activity was a Series A round of $12 million completed in October 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $12M
- Total Rounds 1
- Last Round Series A — $12M
- First Round $12M
(Oct 2022)
- Investors Count 4
All 1 funding rounds of Grips with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2022 | $12M | Series A | – | Blumberg Capital |
4 investors in total: 4 institutional.
Investors in Grips
Grips has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include Social Capital, Blumberg Capital and Reciprocal Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital firm investing in early and growth stage technology companies. | blumbergcapital.com | |||
Reciprocal Ventures is focused on investing in crypto founders. | recvc.com | New York, United States | ||
US focused VC firm investing in seed & growth stage companies | 2011 | socialcapital.com | Menlo Park, United States | |
An initiative focused on innovative first-look opportunities is offered. | up2398.com |
Investor details for Grips
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Grips
11 people are tracked at Grips (4 in leadership, 7 in team).
| Name | Role | Group |
|---|---|---|
Moritz Maria Thoma | Founder & CEO | Leadership |
James Windrow | Vice President Marketing | Leadership |
Daniel Suchi | COO & CFO | Leadership |
Aleksandra Kukier | Head Of Business Operations | Leadership |
Artem Bei | Software Engineering Lead | Team |
Monika Zawisza | Product Designer | Team |
Vitalii Kovalchuk | Software Engineer At Grips Intelligence | Team |
Ben Aniebonam | Senior Product Designer | Team |
Felix van Litsenburg | Unknown Role | Team |
Siva Sankar Shanmugavel | Email Marketing Lead | Team |
Carolina Mauricio | Copywriter | Team |
Complete people profiles for Grips
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Grips
2 dated milestones of Grips across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Grips is founded.
- Funding First funding round of $12.0M.
Competitors of Grips
Grips has 3 listed competitors in our database, 2 of them funded. They include SPINS, Crisp and Wiser.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| spins.com | 1995 | Chicago, United States | 328 | Retail consumer analytics services are provided for natural products sector. | ||
| gocrisp.com | 2016 | New York, United States | $134.33M | Business analytics software is provided for CPG retailers and suppliers. | ||
| wiser.com | 2012 | San Mateo, United States | $10.95M | 156 | Price intelligence and optimization software is provided for e-commerce retailers. |
Detailed competitors of Grips
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Grips
The website of Grips (gripsintelligence.com) receives about 54.4K visits a month and ranks #605,998 among all websites worldwide, #1,284 in Online Marketing.
- Monthly visits54.4K
▼ 7.3% vs previous month
- Unique visitors25.6K
per month
- Global rank#605,998
among all websites
- Category rank#1,284
Business and Consumer Services · Online Marketing
- Bounce rate40%
- Pages per visit1.7
- Average visit26 sec
- DevicesDesktop 34% · Mobile 66%
Websites whose visitors overlap most with Grips. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
onlinemarketinggurus.com.au | onlinemarketinggurus.com.au | 100% | #1,172,872 | – | |
bigflare.com | bigflare.com | 100% | #2,332,119 | – | |
| leadiq.com | 100% | 423.6K | #135,098 | View details | |
ienhance.co | ienhance.co | 100% | #2,734,809 | – | |
| zatomarketing.com | 100% | #2,660,020 | View details | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 23 similar websites and full traffic analytics for Grips
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 23 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Brand & Marketing Technology
3 companies that operate in the same segment as Grips (Brand & Marketing Technology) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
SaaS email marketing solutions are offered to e-commerce businesses. | 2012 | Boston, Massachusetts, United States | USD 778.5 M | USD 1.23 B | 3,008 | |
Platform acquiring Amazon FBA brands | 2018 | Walpole, Massachusetts, United States | USD 3.4 B | 233 | ||
SaaS-based collaborative commerce solutions are provided for brands and retailers. | 2000 | New York, New York, United States | USD 365 M | USD 240.52 M | 2,144 |
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Frequently Asked Questions about Grips
Grips was founded in 2018 and raised its 1st funding round 4 years after it was founded.
Grips is headquartered in New York, United States. It is registered at New York, New York, United States.
Moritz Maria Thoma is the CEO of Grips, as recorded in our data. They have also founded this company.
Grips is a funded company, having raised a total of $12M across 1 funding round to date. The company's 1st funding round was a Series A of $12M, raised on Oct 2022.
Grips was founded in 2018 and is headquartered in New York, United States. Analytics software suite solutions are offered by the company to brands in the intelligence sector. Product intelligence, customer intelligence, and competitive intelligence are included among the services. Sales tracking for brands and products within industries is facilitated, along with conversion rate management, search strategy optimization, and keyword management for enhanced search outcomes.
Grips offers Product Intelligence, Competitor Intelligence, and E-commerce Benchmarking.
Grips has 4 investors. Key investors include Social Capital, Blumberg Capital, Reciprocal Ventures, and UP2398.
Grips operates through Cross Platform Solutions Gmbh.