Hipcricket

New York, United States Founded: 2004 • Age: 22 yrs Acquired By Upland
Mobile marketing and advertising technologies are delivered by Hipcricket.
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About Hipcricket

Hipcricket is a company based in New York (United States) founded in 2004 by Jason Alan Snyder was acquired by Upland in March 2016.. Hipcricket has raised $80.17 million across 11 funding rounds from investors including Upland Software, Aurea and Broadmark Realty Capital. The company has 71 employees as of December 31, 2014. Hipcricket operates in a competitive market with competitors including Localytics, Pathmatics, Vibes, Swrve and Blue Bite, among others.

  • Headquarter New York, United States
  • Employees 71 as on 31 Dec, 2014
  • Founders Jason Alan Snyder
  • Sectors
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $80.17 M (USD)

    in 11 rounds

  • Latest Funding Round
    $9.69 M (USD), Series C

    Oct 10, 2013

  • Investors
  • Employee Count
    71

    as on Dec 31, 2014

  • Acquired by
    Upland

    & 1 more

    (Mar 14, 2016)

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People of Hipcricket
Headcount 50-200
Employee Profiles 3
Employee Profiles
People
Ty K.
Marketing Advertising

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Teams

Funding Insights of Hipcricket

Hipcricket has successfully raised a total of $80.17M across 11 strategic funding rounds. The most recent funding activity was a Series C round of $9.69 million completed in October 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 11
  • Last Round Series C — $9.7M
  • First Round
  • Investors Count 1
Date Amount Transaction Name Valuation Lead Investors Investors
Oct, 2013 Amount Series C - Hipcricket Valuation

investors

Sep, 2012 Amount Series C - Hipcricket Valuation

investors

May, 2012 Amount Series C - Hipcricket Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Hipcricket

Hipcricket has secured backing from 3 investors, including institutional investors. Prominent investors backing the company include Upland Software, Aurea and Broadmark Realty Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
Boutique investment bank
Founded Year Domain Location
Cloud-based software solutions are offered for diverse business operations.
Founded Year Domain Location
Provider of customer experience and enterprise process management solutions for businesses
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Hipcricket

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Hipcricket

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Hipcricket Comparisons

Employees
+
Add Comparison
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Competitors of Hipcricket

Hipcricket operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Localytics, Pathmatics, Vibes, Swrve and Blue Bite, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Mobile App User Analytics & Marketing
domain founded_year HQ Location
Digital advertising intelligence is supplied to global industry stakeholders.
domain founded_year HQ Location
Mobile marketing solutions are provided for business customer engagement.
domain founded_year HQ Location
In-app marketing automation is delivered for mobile app optimization.
domain founded_year HQ Location
Targeted proximity marketing is managed through multi-channel platforms.
domain founded_year HQ Location
Mobile engagement management is offered for user acquisition and retention.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Hipcricket

Frequently Asked Questions about Hipcricket

When was Hipcricket founded?

Hipcricket was founded in 2004 and raised its 1st funding round 3 years after it was founded.

Where is Hipcricket located?

Hipcricket is headquartered in New York, United States. It is registered at New York, New York, United States.

Is Hipcricket a funded company?

Hipcricket is a funded company, having raised a total of $80.17M across 11 funding rounds to date. The company's 1st funding round was a Series C of $4M, raised on Jan 01, 2007.

How many employees does Hipcricket have?

As of Dec 31, 2014, the latest employee count at Hipcricket is 71.

What does Hipcricket do?

Hipcricket was founded in 2004 and is headquartered in New York, United States. Mobile marketing and advertising technology services are offered to consumer and healthcare brands. The Ad Life platform is utilized, incorporating device-detection and content adaptation software to address variations in operating systems, device types, and content rendering. Strategic services are provided to support mobile campaigns across disparate mobile environments.

Who are the top competitors of Hipcricket?

Hipcricket's top competitors include Vibes, Pathmatics and Localytics.

Who are Hipcricket's investors?

Hipcricket has 3 investors. Key investors include Upland Software, Aurea, and Broadmark Realty Capital.

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