Informative

San Francisco, United States Founded: 1999 • Age: 27 yrs Acquired By Satmetrix
Cloud-based software for customer experience management and analytics is offered.
Annual revenue - Latest available
Total funding $9.5M 3 rounds
Employees - Tracked headcount
Investors 8 Known backers
Products - Services tracked
Competitors 10 Brand Intelligence

About Informative

Informative is a company based in San Francisco (United States) founded in 1999 was acquired by Satmetrix in September 2007. Informative has raised $9.5 million across 3 funding rounds from investors including Nokia, Satmetrix and Pascal Levensohn. Informative operates in a competitive market with competitors including ActiveCampaign, Zendesk, Verint, Clarabridge and Sprinklr, among others.

  • Headquarter San Francisco, United States
  • Sectors
    Technology
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
Operational Areas
Technology → Enterprise Software & Productivity Solutions Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $9.5 M (USD)

    in 3 rounds

  • Latest Funding Round
    $1.5 M (USD), Series C

    Feb 27, 2007

  • Investors
    Nokia

    & 7 more

  • Employee Count
    Not available
  • Acquired by
    Satmetrix

    (Sep 27, 2007)

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Funding Insights of Informative

Informative has successfully raised a total of $9.5M across 3 strategic funding rounds. The most recent funding activity was a Series C round of $1.5 million completed in February 2007. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Informative

Informative has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include Nokia, Satmetrix and Pascal Levensohn.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Consulting services on board governance are offered by Pascal Levensohn.
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Crystal Ventures Ltd is engaged in investment across multiple sectors in Rwanda.
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Venture capital investments are offered to startups by NEA.
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Investor details for Informative

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  • Investor domains
  • Investor locations
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  • Participation history

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Investments & Acquisitions by Informative

Investments
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Investment portfolio details for Informative

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  • Portfolio identities
  • Transaction dates
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Financial Statements - Informative

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Detailed financials for Informative

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  • Historical revenue
  • Profit trends
  • Statement rows
  • Financial ratios

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Informative Comparisons

Informative Primary company
Description
Cloud-based software for customer experience management and ...
Location
San Francisco, United States
Founded Year
1999
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
Premium access

Peer comparison for Informative

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  • Named peers
  • Headcount comparison
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  • Operating benchmarks

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Competitors of Informative

Informative operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as ActiveCampaign, Zendesk, Verint, Clarabridge and Sprinklr, among others.

Company Name Domain Founded year HQ Location Description
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Sales, CRM, and email marketing automation software is provided.
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Cloud-based customer service platform is offered for business engagement.
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AI-powered customer experience automation solutions are provided by Verint.
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Customer intelligence platform on cloud
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Cloud-based customer experience management software is provided for brands.
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Customer experience optimization is delivered via cloud and AI platforms.
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Detailed competitors of Informative

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Latest news on Informative

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Complete news archive for Informative

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  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about Informative

Informative was founded in 1999.

Informative is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Informative is a funded company, having raised a total of $9.5M across 3 funding rounds to date.

Founded in 1999 in San Francisco, United States, the company operates in the customer experience management sector. Software known as Satmetrix NPX is provided to collect data from social channels, measure Net Promoter Scores, and analyze customer loyalty for retention. Consulting services in customer experience management are also offered, covering design, strategy, analytics, and implementation. Acquisitions by Cahoots in 2001 and Satmetrix in 2007 shaped its evolution and rebranding.

Informative's top competitors include Zendesk, ActiveCampaign and Verint.

Informative has 8 investors. Key investors include Nokia, Satmetrix, Pascal Levensohn, Crystal Ventures Ltd, and NEA.

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