About InMoment
InMoment is a Technology company based in Salt Lake City (United States) founded in 2002, and was acquired by PG Forsta in May 2025. Customer experience optimization is delivered via cloud and AI platforms. InMoment has raised $20 million across 2 funding rounds from investors including Peterson Partners, Sorenson Capital and PG Forsta. The company has 792 employees. InMoment has completed 6 acquisitions, including Brandxp, Empathica and Lexalytics. Its website inmoment.com draws about 3.5 million monthly visits. InMoment offers products and services including Customer Feedback, Reputation Management, Conversational Intelligence, and Digital Listening. Its focus areas include Enterprise Applications, Customer Success Management and Customer Experience Management. Its competitors include Sprinklr, ActiveCampaign and Verint; 2 of its 3 listed competitors have raised funding.
Company details
InMoment was founded in 2002 and is headquartered in Salt Lake City, United States. Operations focus on customer experience management through cloud-based and AI-driven solutions. Products and services encompass voice-of-customer analysis, social reviews and advocacy, employee engagement tools, support systems, and consulting. Industries served include food services, retail, contact centers, healthcare, hospitality, and others.
- Headquarters Salt Lake City, United States
- Employees 792
- Stage Acquired
- SectorsTechnology
- Website inmoment.com
- Social LinkedIn X Facebook
- Acquired by PG Forsta (May 2025)
- Total Equity Funding$20M (USD)
in 2 rounds
- InvestorsPeterson Partners
& 3 more
- Employee Count792
- Investments & AcquisitionsBrandxp
& 5 more
- Acquired by
Products & Services of InMoment
InMoment offers a comprehensive portfolio of products and services, including Customer Feedback, Reputation Management, Conversational Intelligence, and Digital Listening.
Platform for collecting and analyzing customer surveys.
Tools to monitor and improve online ratings.
Software for enhancing customer-agent interactions.
System for tracking online user experiences.
Funding Insights of InMoment
InMoment has successfully raised a total of $20M across 2 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $20M
- Total Rounds 2
- First Round $20M
(Oct 2011)
- Investors Count 2
All 2 funding rounds of InMoment with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2013 | Private Equity Round | – | Peterson Partners, Sorenson Capital | – | |
| Oct 2011 | $20M | Private Equity Round | – | Sorenson Capital | – |
4 investors in total: 4 institutional.
Investors in InMoment
InMoment has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include Peterson Partners, Sorenson Capital and PG Forsta.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Seed-stage investments in US tech and offline companies are targeted. | 2003 | petersonpartners.com | Salt Lake City, United States | |
Focus by Sorenson Capital is on software, healthcare, aerospace, energy. | sorensoncapital.com | Lehi, United States | ||
Private equity investments are directed toward key sectors by MDP. | mdcp.com | Chicago, United States | ||
Provides human experience platforms for research, healthcare, and customer sectors globally. | 2022 | pgforsta.com | Sydney, Australia |
Investor details for InMoment
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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- Investor portfolios
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People of InMoment
378 people are tracked at InMoment (152 in leadership, 226 in team); the tracked headcount is 792.
| Name | Role | Group |
|---|---|---|
Maggie Sladick | Account Director | Leadership |
Sebastiano Mattiazzi | Vice President, Digital Operations | Leadership |
Midge Coker | Solutions Director | Leadership |
Pamela Bourke | Senior Director, IT Service Delivery | Leadership |
Nick Soles | Director Technical Support | Leadership |
Abigail Foster | Director, Payer Cahps Operations | Leadership |
Jessica Clark | Senior Director, Strategic Events | Leadership |
Peter Borysov | Senior Director | Leadership |
Sarah Bryant | Vice President Of Global Business Development | Leadership |
Mitch Harris | President, Sales & Client Management - West Region | Leadership |
Ria Sanghvi Labue | Area Vice President | Leadership |
Matt Langager | Senior Vice President, Healthcare Client Support | Leadership |
Noelle Bowman | Account Director | Leadership |
Chris Skiffington | Chief Growth Officer | Leadership |
Janda McQueen | Director, Growth Programs | Leadership |
Anthony Gregorio | Account Director | Leadership |
Blythe Epperson | Senior Account Director | Leadership |
Melora Ferren | Senior Director, Nursing Research & Analytics | Leadership |
Patrick T. Ryan | Chairman & CEO | Leadership |
Chrissy Daniels | Chief Experience Officer | Leadership |
358 more people are available in the full profile.
Complete people profiles for InMoment
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Investments & Acquisitions by InMoment
InMoment has strategically engaged in corporate development activities, having acquired 6 companies. Notable acquisitions include Brandxp, Empathica and Lexalytics.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Customer reviews are monitored, analyzed, and managed across review sites. | reviewtrackers.com | Chicago, United States | 2012 | Jun 2022 | •••• | |
Text analytics and sentiment analysis solutions are provided to enterprises. | lexalytics.com | Amherst, United States | 2003 | Sep 2021 | •••• | |
Customer feedback is collected and analyzed through management software. | wootric.com | San Francisco, United States | 2013 | Jan 2021 | •••• | |
Customer feedback is collected and analyzed using big data platforms. | maritzcx.com | South Jordan, United States | 2014 | Feb 2020 | •••• | |
Customer experience services are provided by Brandxp in New Zealand. | brandxp.com | New Zealand | 2012 | May 2018 | •••• | |
Limited information available | empathica.com | Mississauga, Canada | 2001 | Sep 2013 | •••• |
Complete acquisition details for InMoment
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of InMoment
11 dated milestones of InMoment across 23 years, from founding to its latest funding, stage changes and deals.
- Founded InMoment is founded.
- Funding First funding round of $20.0M.
- Acquisition Acquires Empathica.
- Funding Latest funding round, Private Equity Round,.
- Acquisition Acquires Brandxp.
- Exit Acquired by MDP.
- Acquisition Acquires MaritzCX.
- Acquisition Acquires Wootric.
- Acquisition Acquires Lexalytics.
- Acquisition Acquires ReviewTrackers.
- Exit Acquired by PG Forsta.
Competitors of InMoment
InMoment has 3 listed competitors in our database, 2 of them funded. They include Sprinklr, ActiveCampaign and Verint.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| sprinklr.com | 2009 | New York, United States | $578.5M | 3,589 | Cloud-based customer experience management software is provided for brands. | |
| activecampaign.com | 2003 | Chicago, United States | $362.74M | 705 | Sales, CRM, and email marketing automation software is provided. | |
| verint.com | 1994 | Melville, United States | 3,800 | AI-powered customer experience automation solutions are provided by Verint. |
Detailed competitors of InMoment
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- Full competitor set
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- Competitive positioning
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Web traffic of InMoment
The website of InMoment (inmoment.com) receives about 3.5M visits a month.
- Monthly visits3.5M
Websites whose visitors overlap most with InMoment. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| doordash.com | 100% | 104.7M | #331 | View details | |
| sprig.com | 97% | 341.2K | #179,387 | View details | |
| smg.com | 93% | 1.8M | #22,512 | View details | |
| allrecipes.com | 68% | 98.8M | #445 | View details | |
| instacart.com | 66% | 45.3M | #773 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 25 similar websites and full traffic analytics for InMoment
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- 25 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Collaboration & Community Tools
3 companies that operate in the same segment as InMoment (Collaboration & Community Tools) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cloud-based omnichannel communication and customer engagement platform is utilized. | 2008 | San Francisco, California, United States | USD 239.77 M | USD 5.07 B | 5,540 | |
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 | ||
AI powered customer experience management software | 2001 | Pleasanton, California, United States | USD 344.39 M | USD 477.22 M | 5,437 |
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Related news about Inmoment
Complete news archive for InMoment
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Frequently Asked Questions about InMoment
InMoment was founded in 2002 and raised its 1st funding round 9 years after it was founded.
InMoment is headquartered in Salt Lake City, United States. It is registered at Salt Lake City, Utah, United States.
InMoment is a funded company, having raised a total of $20M across 2 funding rounds to date. The company's 1st funding round was a Private Equity Round of $20M, raised on Oct 2011.
InMoment has 792 employees.
InMoment was founded in 2002 and is headquartered in Salt Lake City, United States. Operations focus on customer experience management through cloud-based and AI-driven solutions. Products and services encompass voice-of-customer analysis, social reviews and advocacy, employee engagement tools, support systems, and consulting. Industries served include food services, retail, contact centers, healthcare, hospitality, and others.
InMoment's top competitors include ActiveCampaign, Verint and Sprinklr.
InMoment offers Customer Feedback, Reputation Management, Conversational Intelligence, and Digital Listening.
InMoment has made 6 acquisitions, including Brandxp, Empathica, and Lexalytics.
InMoment has 4 investors. Key investors include Peterson Partners, Sorenson Capital, PG Forsta, and Madison Dearborn Partners.
Yes. InMoment was acquired by PG Forsta in May 2025.
The website of InMoment receives about 3.5 million visits a month.