About Inside Social
Inside Social is a Technology company based in Seattle (United States) founded in 2012, and was acquired by Simply Measured in September 2015. Social media ROI is quantified for brands through conversion tracking. Inside Social has raised $1.18 million across 5 funding rounds from investors including Simply Measured and Techstars. The company was acqui-hired. Its focus areas include Enterprise Applications, MarketingTech, Social Media Marketing and Social Media Management. Its competitors include Sprout Social, CreativeX and StatSocial; 3 of its 3 listed competitors have raised funding.
Company details
Inside Social was founded in 2012 in Seattle, United States, as a platform in the social media marketing sector. Downstream conversions from customers, channels, and shared content are tracked to generate actionable insights for brands and e-commerce sites. The tool was acquired by SimplyMeasured in 2015 and has been fully integrated into its operations since then.
- Headquarters Seattle, United States
- Stage Acquired
- SectorsTechnology
- Website insidesocial.com
- Social LinkedIn X Facebook
- Acquired by Simply Measured (Sep 2015)
- Total Equity Funding$1.18M (USD)
in 5 rounds
- Latest Funding Round$100K (USD), Debt – Conventional
Jun 2014
- InvestorsSimply Measured
& 1 more
- Acquired bySimply Measured
(Sep 2015)
Funding Insights of Inside Social
Inside Social has successfully raised a total of $1.18M across 5 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $100 thousand completed in June 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1.18M
- Total Rounds 5
- Last Round Debt – Conventional — $100,000
- First Round $118,000
(Aug 2013)
- Investors Count 1
All 5 funding rounds of Inside Social with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2014 | $100,000 | Debt – Conventional | – | – | – |
| Nov 2013 | $640,000 | Seed | – | – | – |
| Aug 2013 | $405,000 | Seed | – | – | – |
| Aug 2013 | $18,000 | Seed | – | – | – |
| Aug 2013 | $118,000 | Seed | – | – |
2 investors in total: 2 institutional.
Investors in Inside Social
Inside Social has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Simply Measured and Techstars.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Startups are accelerated globally without sector restrictions through structured programs. | 2006 | techstars.com | New York, United States | |
Social media analytics and monitoring tools are provided for marketers. | 2010 | simplymeasured.com | Seattle, United States |
Investor details for Inside Social
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Inside Social
4 dated milestones of Inside Social across 3 years, from founding to its latest funding, stage changes and deals.
- Founded Inside Social is founded.
- Funding First funding round of $118K.
- Funding Latest funding round, Debt – Conventional, of $100K.
- Exit Acquired by Simply Measured.
Competitors of Inside Social
Inside Social has 3 listed competitors in our database, 3 of them funded. They include Sprout Social, CreativeX and StatSocial.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| sproutsocial.com | 2009 | Chicago, United States | $101.5M | 1,383 | Social media management and insights are provided for brands. | |
| creativex.com | 2015 | New York, United States | $28.3M | 36 | Ad creative analytics are delivered via an automated measurement platform. | |
| statsocial.com | 2012 | New York, United States | $14.72M | 20 | Social media analytics software with audience segmentation is provided. |
Detailed competitors of Inside Social
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Top companies in MarketingTech
3 companies that operate in the same segment as Inside Social (MarketingTech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 357.58 M | USD 1.3 B | 3,142 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M |
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Frequently Asked Questions about Inside Social
Inside Social was founded in 2012 and raised its 1st funding round 1 year after it was founded.
Inside Social is headquartered in Seattle, United States. It is registered at Seattle, Washington, United States.
Inside Social is a funded company, having raised a total of $1.18M across 5 funding rounds to date. The company's 1st funding round was a Seed of $118K, raised on Aug 2013.
Inside Social was founded in 2012 in Seattle, United States, as a platform in the social media marketing sector. Downstream conversions from customers, channels, and shared content are tracked to generate actionable insights for brands and e-commerce sites. The tool was acquired by SimplyMeasured in 2015 and has been fully integrated into its operations since then.
Inside Social's top competitors include Sprout Social, CreativeX and StatSocial.
Inside Social has 2 investors. Key investors include Simply Measured, and Techstars.
Yes. Inside Social was acquired by Simply Measured in September 2015.