About Leapfrog Online
Leapfrog Online is a Technology company based in Evanston (United States) founded in 1995, and was acquired by Dentsu Aegis Network in April 2017. Omni-channel campaigns are managed with predictive analytics for marketers. Leapfrog Online has raised $30 million across 1 funding round from investors including Dentsu Aegis Network and Guidepost Growth Equity. Its Indian entity Aaa Gaming Private Limited reported revenue of βΉ8.3 Lakh. The company was acqui-hired. Leapfrog Online offers products and services including Full Funnel Strategy, SEO Services, PPC Advertising, and E-commerce Marketing. Its focus areas include Enterprise Applications, Vertical Business Intelligence, Industry Agnostic and Sales and Marketing. Its competitors include [24]7.ai, Intellimize and Sailthru; 3 of its 3 listed competitors have raised funding.
Company details
Leapfrog Online was founded in 1995 in Evanston, United States, within the digital marketing sector. A proprietary platform is utilized to support campaign management across paid search, programmatic advertising, video, social media, and email channels. Real-time predictive analytics are applied for multi-device conversions. Operations include strategy services and a performance-based compensation model for enterprise clients.
- Headquarters Evanston, United States
- Stage Acquired
- SectorsTechnology
- Website leapfrogonline.com
- Social LinkedIn X Facebook
- Acquired by Dentsu Aegis Network (Apr 2017)
- Legal Name Aaa Gaming Private Limited
- Date of Incorporation 23 Aug, 2013
- Jurisdiction Surat, Gujarat, India
- Indian entity revenue₹8.3 Lakh
FY 2018 · -95% YoY
- Indian entity net loss-₹8.4 Lakh
FY 2018 · -101% margin
- Indian entity EBITDA-₹4.2 Lakh
FY 2018 · -51% margin
- Total Equity Funding$30M (USD)
in 1 rounds
- Latest Funding Round$30M (USD), Series A
Sep 2008
- InvestorsDentsu Aegis Network
& 1 more
- Acquired byDentsu Aegis Network
(Apr 2017)
Associated legal entities of Leapfrog Online
Leapfrog Online operates through Aaa Gaming Private Limited (strike off). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2018) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Aaa Gaming Private Limited CIN U92140GJ2013PTC076544 | Strike Off | 23 Aug 2013 | Surat, Gujarat | ₹0.1 Cr | 2 | View details |
Products & Services of Leapfrog Online
Leapfrog Online offers a comprehensive portfolio of products and services, including Full Funnel Strategy, SEO Services, PPC Advertising, and E-commerce Marketing.
Helps clients plan and optimize growth decisions across media.
Optimizes content for search engines to drive traffic and engagement.
Manages paid search campaigns to enhance conversion rates.
Supports e-commerce strategies for better online retail performance.
Funding Insights of Leapfrog Online
Leapfrog Online has successfully raised a total of $30M through 1 strategic funding round. The most recent funding activity was a Series A round of $30 million completed in September 2008. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $30M
- Total Rounds 1
- Last Round Series A β $30M
- First Round $30M
(Sep 2008)
- Investors Count 1
All 1 funding rounds of Leapfrog Online with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2008 | $30M | Series A | β | β |
2 investors in total: 2 institutional.
Investors in Leapfrog Online
Leapfrog Online has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include Dentsu Aegis Network and Guidepost Growth Equity.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Growth-stage companies are targeted for investment by Guidepost Growth Equity. | guidepostgrowth.com | Boston, United States | ||
Digital media and creative communication services are provided globally. | 2012 | dentsuaegisnetwork.com | London, United Kingdom |
Investor details for Leapfrog Online
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
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Verified entity values are shown only after access is granted.
Board of directors of Aaa Gaming Private Limited (Leapfrog Online)
Aaa Gaming Private Limited is the primary company behind Leapfrog Online. The board of Aaa Gaming Private Limited currently have 2 directors; the longest-serving is Jaydeep Jaswantlal Dawer, appointed in 2013.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Jaydeep Jaswantlal Dawer DIN 00195355 | Director | 23 Aug 2013 | 13 yrs 2 mo | Aaa Gaming Private Limited |
| Hetalkumar Natvarlal Desai DIN 06560436 | Director | 23 Aug 2013 | 13 yrs 2 mo | Aaa Gaming Private Limited |
People of Leapfrog Online
1 people are tracked at Leapfrog Online (1 in leadership).
| Name | Role | Group |
|---|---|---|
Bill Talsma | Interactive Art Director, UX | Leadership |
Complete people profiles for Leapfrog Online
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Verified entity values are shown only after access is granted.
Financials of Leapfrog Online
Figures of Aaa Gaming Private Limited, the primary company behind Leapfrog Online, for FY 2018. Revenue was ₹8.3 Lakh (-95% year on year). Net loss was -₹8.4 Lakh (-101% margin). EBITDA was -₹4.2 Lakh (-51% margin). Revenue has grown at a compounded annual rate of -36% over three years.
- ₹8.3 LakhRevenue · FY 2018 · -95% YoY
- -₹8.4 LakhNet loss · -101% margin
- -₹4.2 LakhEBITDA · -51% margin
- ₹1.5 LakhPaid-up capital
- -36%Revenue CAGR, 3 years
Balance sheet, profit and loss, cash flow and ratios of Aaa Gaming Private Limited are on its company page.
Detailed financial statements for Leapfrog Online
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
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- Downloads
Verified entity values are shown only after access is granted.
Timeline of Leapfrog Online
3 dated milestones of Leapfrog Online across 22 years, from founding to its latest funding, stage changes and deals.
- Founded Leapfrog Online is founded.
- Funding First funding round of $30.0M.
- Exit Acquired by Dentsu Aegis Network.
Competitors of Leapfrog Online
Leapfrog Online has 3 listed competitors in our database, 3 of them funded. They include [24]7.ai, Intellimize and Sailthru.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| 247.ai | 2000 | San Jose, United States | $22M | AI-powered platforms and services for customer experience management are provided. | ||
| intellimize.com | 2016 | San Mateo, United States | $52M | 71 | Conversion rate optimization and personalization are delivered to businesses. | |
| sailthru.com | 2008 | New York, United States | $67.55M | 124 | Personalized omnichannel experiences are generated via marketing automation. |
Detailed competitors of Leapfrog Online
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Verified entity values are shown only after access is granted.
Web traffic of Leapfrog Online
Websites that share an audience with Leapfrog Online (leapfrogonline.com).
Websites whose visitors overlap most with Leapfrog Online. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
internetmadeeasy.com | internetmadeeasy.com | 100% | β | ||
| contactsolutions.com | 86% | View details | |||
| aeropost.com | 64% | 565.8K | #63,947 | View details | |
| leapfrog.com | 48% | 404.4K | #79,896 | View details | |
| leapagency.com | 47% | View details |
Top companies in MarketingTech
3 companies that operate in the same segment as Leapfrog Online (MarketingTech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 357.58 M | USD 1.3 B | 3,142 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M |
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Related news about Leapfrog Online
Complete news archive for Leapfrog Online
Full article history, source details, and older brand coverage require an active premium plan.
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Frequently Asked Questions about Leapfrog Online
Leapfrog Online was founded in 1995 and raised its 1st funding round 13 years after it was founded.
Leapfrog Online is headquartered in Evanston, United States. It is registered at Evanston, Illinois, United States.
Leapfrog Online is a funded company, having raised a total of $30M across 1 funding round to date. The company's 1st funding round was a Series A of $30M, raised on Sep 2008.
The primary company behind Leapfrog Online, Aaa Gaming Private Limited, reported revenue of βΉ8.3 Lakh for FY 2018, down 95% year on year.
Leapfrog Online was founded in 1995 in Evanston, United States, within the digital marketing sector. A proprietary platform is utilized to support campaign management across paid search, programmatic advertising, video, social media, and email channels. Real-time predictive analytics are applied for multi-device conversions. Operations include strategy services and a performance-based compensation model for enterprise clients.
Leapfrog Online's top competitors include [24]7.ai, Intellimize and Sailthru.
Leapfrog Online offers Full Funnel Strategy, SEO Services, PPC Advertising, and E-commerce Marketing.
Leapfrog Online has 2 investors. Key investors include Dentsu Aegis Network, and Guidepost Growth Equity.
Leapfrog Online operates through Aaa Gaming Private Limited.
Yes. Leapfrog Online was acquired by Dentsu Aegis Network in April 2017.
The legal entities of Leapfrog Online currently have 2 directors, including Jaydeep Jaswantlal Dawer, Hetalkumar Natvarlal Desai.

