About LiquidM
LiquidM is a Media & Entertainment company based in Berlin (Germany) founded in 2013, and was acquired by Smart AdServer in December 2019. Mobile ad campaigns are managed via a SaaS-based demand-side platform. LiquidM has raised $8.67 million across 2 funding rounds from investors including Smart AdServer, Ligatus and Blumberg Capital. The company has 23 employees. LiquidM offers products and services including LiquidM DSP and Targeting Tools. Its focus areas include Enterprise Applications, AdTech, Demand Side Platform and Mobile. Its legal entity is LiquidM Technology GmbH.
Company details
LiquidM was founded in 2013 in Berlin, Germany, as a provider of a white-label, full-stack SaaS platform in the mobile advertising sector. Ad networks, trading desks, and operators are enabled to handle campaigns across premium and performance ads. Features encompass drag-and-drop setup, third-party rich media integrations, real-time bidding support, and targeting by geography, demographics, devices, and other criteria. Mobile media buyers, ad networks, and operators are served through these operations.
- Headquarters Berlin, Germany
- Employees 23
- Stage Acquired
- SectorsMedia & Entertainment
- Email••••••••
- Phone•••• ••••
- Website liquidm.com
- Social LinkedIn X Facebook Instagram
- Acquired by Smart AdServer (Dec 2019)
- Legal Name Liquidm Technology Gmbh
- Total Equity Funding$8.67M (USD)
in 2 rounds
- Latest Funding Round$3.67M (USD), Series A
Jun 2014
- InvestorsSmart AdServer
& 4 more
- Employee Count23
- Acquired by
Products & Services of LiquidM
LiquidM offers a comprehensive portfolio of products and services, including LiquidM DSP and Targeting Tools.
Self-service tool for creating and managing programmatic ad campaigns.
Features for precise geo and demographic targeting in ads.
Funding Insights of LiquidM
LiquidM has successfully raised a total of $8.67M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $3.67 million completed in June 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $8.67M
- Total Rounds 2
- Last Round Series A — $3.67M
- First Round $5M
(Nov 2013)
- Investors Count 3
All 2 funding rounds of LiquidM with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2014 | $3.67M | Series A | – | – | – |
| Nov 2013 | $5M | Series A | – | – |
5 investors in total: 5 institutional.
Investors in LiquidM
LiquidM has secured backing from 5 investors, including venture fund investors. Prominent investors backing the company include Smart AdServer, Ligatus and Blumberg Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital firm investing in early and growth stage technology companies. | blumbergcapital.com | |||
Earlybird is recognized as a venture capital investor focused on early-stage tech companies. | earlybird.com | Berlin, Germany | ||
Early-stage US companies are invested in by Asset Management Ventures. | assetman.com | Palo Alto, United States | ||
Native advertising network is operated for contextual ad placements. | 2005 | ligatus.com | Cologne, Germany | |
Premium ad serving solutions are delivered to global publishers. | 2001 | smartadserver.com | Montreal, Canada |
Investor details for LiquidM
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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Timeline of LiquidM
5 dated milestones of LiquidM across 6 years, from founding to its latest funding, stage changes and deals.
- Founded LiquidM is founded.
- Funding First funding round of $5.0M.
- Funding Latest funding round, Series A, of $3.7M.
- Exit Acquired by Ligatus.
- Exit Acquired by Smart AdServer.
Web traffic of LiquidM
Websites that share an audience with LiquidM (liquidm.com).
Websites whose visitors overlap most with LiquidM. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| amobee.com | 100% | 18.9K | #1,580,901 | View details | |
| mobilemarketingmagazine.com | 94% | 17.2K | #1,466,987 | View details | |
| moceanmobile.com | 80% | View details | |||
| adage.com | 76% | #100,285 | View details | ||
startwerk.ch | startwerk.ch | 62% | #5,389,969 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 16 similar websites and full traffic analytics for LiquidM
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- 16 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Related news about Liquidm
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Frequently Asked Questions about LiquidM
LiquidM was founded in 2013.
LiquidM is headquartered in Berlin, Germany. It is registered at Berlin, Berlin, Germany.
LiquidM is a funded company, having raised a total of $8.67M across 2 funding rounds to date. The company's 1st funding round was a Series A of $5M, raised on Nov 2013.
LiquidM has 23 employees.
LiquidM was founded in 2013 in Berlin, Germany, as a provider of a white-label, full-stack SaaS platform in the mobile advertising sector. Ad networks, trading desks, and operators are enabled to handle campaigns across premium and performance ads. Features encompass drag-and-drop setup, third-party rich media integrations, real-time bidding support, and targeting by geography, demographics, devices, and other criteria. Mobile media buyers, ad networks, and operators are served through these operations.
LiquidM offers LiquidM DSP and Targeting Tools.
LiquidM has 5 investors. Key investors include Smart AdServer, Ligatus, Blumberg Capital, Earlybird, and Asset Management Ventures.
LiquidM operates through Liquidm Technology Gmbh.
Yes. LiquidM was acquired by Smart AdServer in December 2019.