LiquidM

Berlin, Germany Founded: 2013 • Age: 13 yrs Acquired By Smart AdServer
Mobile ad campaigns are managed via a SaaS-based demand-side platform.
Annual revenue - Latest available
Total funding $8.7M 2 rounds
Employees 23 Tracked headcount
Investors 5 Known backers
Products 2 Services tracked
Competitors 8 Brand Intelligence

About LiquidM

LiquidM is a company based in Berlin (Germany) founded in 2013 was acquired by Smart AdServer in December 2019. LiquidM has raised $8.67 million across 2 funding rounds from investors including Smart AdServer, Ligatus and Blumberg Capital. The company has 23 employees as of December 31, 2020. LiquidM offers products and services including LiquidM DSP and Targeting Tools. LiquidM operates in a competitive market with competitors including Specific Media, LifeStreet Media, mediasmart, SMADEX and Adelphic, among others.

  • Headquarter Berlin, Germany
  • Employees 23 as on 31 Dec, 2020
  • Sectors
    Media & Entertainment
  • Email
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  • Phone
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  • Website
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  • Social
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  • Legal Name Liquidm Technology Gmbh
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $8.67 M (USD)

    in 2 rounds

  • Latest Funding Round
    $3.67 M (USD), Series A

    Jun 27, 2014

  • Investors
  • Employee Count
    23

    as on Dec 31, 2020

  • Acquired by
    Smart AdServer

    & 1 more

    (Dec 19, 2019)

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Products & Services of LiquidM

LiquidM offers a comprehensive portfolio of products and services, including LiquidM DSP and Targeting Tools.

Product name locked
Category locked
Primary

Self-service tool for creating and managing programmatic ad campaigns.

Product name locked
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Features for precise geo and demographic targeting in ads.

Funding Insights of LiquidM

LiquidM has successfully raised a total of $8.67M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $3.67 million completed in June 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in LiquidM

LiquidM has secured backing from 5 investors, including venture fund investors. Prominent investors backing the company include Smart AdServer, Ligatus and Blumberg Capital.

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Venture Fund
Investor Description Founded Year Domain Location
Venture capital firm investing in early and growth stage technology companies.
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Earlybird is recognized as a venture capital investor focused on early-stage tech companies.
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Early-stage US companies are invested in by Asset Management Ventures.
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Investor details for LiquidM

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  • Investor domains
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Investments & Acquisitions by LiquidM

Investments
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Investment portfolio details for LiquidM

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Financial Statements - LiquidM

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Detailed financials for LiquidM

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Liquidm Comparisons

LiquidM Primary company
Description
Mobile ad campaigns are managed via a SaaS-based demand-side...
Location
Berlin, Germany
Founded Year
2013
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
23
As of 2020
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Peer comparison for LiquidM

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Competitors of LiquidM

LiquidM operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Specific Media, LifeStreet Media, mediasmart, SMADEX and Adelphic, among others.

Company Name Domain Founded year HQ Location Description
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AI-powered programmatic advertising is delivered across digital channels.
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Cloud based in app advertising platform
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Mobile ad demand-side platform is utilized for advertisers' RTB optimization.
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Mobile Demand Side Platform
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Mobile demand-side platform is utilized for targeted audience engagement.
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Detailed competitors of LiquidM

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Latest news on Liquidm

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Complete news archive for LiquidM

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Frequently Asked Questions about LiquidM

LiquidM was founded in 2013.

LiquidM is headquartered in Berlin, Germany. It is registered at Berlin, Berlin, Germany.

LiquidM is a funded company, having raised a total of $8.67M across 2 funding rounds to date.

As of Dec 31, 2020, the latest employee count at LiquidM is 23.

LiquidM was founded in 2013 in Berlin, Germany, as a provider of a white-label, full-stack SaaS platform in the mobile advertising sector. Ad networks, trading desks, and operators are enabled to handle campaigns across premium and performance ads. Features encompass drag-and-drop setup, third-party rich media integrations, real-time bidding support, and targeting by geography, demographics, devices, and other criteria. Mobile media buyers, ad networks, and operators are served through these operations.

LiquidM's top competitors include LifeStreet Media, SMADEX and Specific Media.

LiquidM offers LiquidM DSP and Targeting Tools.

LiquidM has 5 investors. Key investors include Smart AdServer, Ligatus, Blumberg Capital, Earlybird, and Asset Management Ventures.

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