Specific Media

Irvine, United States Founded: 1999 • Age: 27 yrs
AI-powered programmatic advertising is delivered across digital channels.
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About Specific Media

Specific Media is a company based in Irvine (United States) founded in 1999.. Specific Media has raised $100 million across 1 funding round from investors including Francisco Partners. The company has 734 employees as of December 31, 2022. Specific Media has completed 3 acquisitions, including Adviva Media, BBE and Myspace. Specific Media operates in a competitive market with competitors including MediaMath, Moloco, Simpli, LiquidM and StackAdapt, among others.

  • Headquarter Irvine, United States
  • Employees 734 as on 31 Dec, 2022
  • Sectors
    Media & Entertainment
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Legal Name Interactive Media Holdings, Inc.
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech
Media & Entertainment → Marketing, Advertising & Adtech
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $100 M (USD)

    in 1 rounds

  • Latest Funding Round
    $100 M (USD), Private Equity Round

    Nov 01, 2007

  • Investors
  • Employee Count
    734

    as on Dec 31, 2022

  • Investments & Acquisitions
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Funding Insights of Specific Media

Specific Media has successfully raised a total of $100M through 1 strategic funding round. The most recent funding activity was a Private Equity Round round of $100 million completed in November 2007. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 1
  • Last Round Private Equity Round — $100.0M
  • First Round

    (01 Nov 2007)

  • Investors Count 1
Date Amount Transaction Name Valuation Lead Investors Investors
Nov, 2007 Amount Private Equity Round - Specific Media Valuation Francisco Partners
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Specific Media

Specific Media has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Francisco Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
Private equity investment firm focused on technology sector
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Specific Media

Specific Media has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Adviva Media, BBE and Myspace. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Video ads are monetized, tracked, and produced across digital platforms.
2004
On-demand music streaming and content sharing platform
2003
Limited information available
2000
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Specific Media

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Specific Media Comparisons

Employees
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Competitors of Specific Media

Specific Media operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as MediaMath, Moloco, Simpli, LiquidM and StackAdapt, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Programmatic demand-side platform for digital ad buying is utilized.
domain founded_year HQ Location
AI-enabled mobile DSP software is offered through a cloud platform.
domain founded_year HQ Location
Targeted impressions are purchased programmatically on RTB exchanges for advertisers.
domain founded_year HQ Location
Mobile ad campaigns are managed via a SaaS-based demand-side platform.
domain founded_year HQ Location
An AI-powered platform is provided for cross-channel advertising and marketing.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Specific Media

Frequently Asked Questions about Specific Media

When was Specific Media founded?

Specific Media was founded in 1999 and raised its 1st funding round 8 years after it was founded.

Where is Specific Media located?

Specific Media is headquartered in Irvine, United States. It is registered at Irvine, California, United States.

Is Specific Media a funded company?

Specific Media is a funded company, having raised a total of $100M across 1 funding round to date. The company's 1st funding round was a Private Equity Round of $100M, raised on Nov 01, 2007.

How many employees does Specific Media have?

As of Dec 31, 2022, the latest employee count at Specific Media is 734.

What does Specific Media do?

Specific Media was founded in 1999 and is headquartered in Irvine, United States. Operations in the digital advertising sector are centered on an AI-powered platform. Campaigns are planned, executed, and measured by marketers across multiple channels. Programmatic advertising services are offered with integration of first-party data. Precision and efficiency in advertising are supported through these capabilities.

Who are the top competitors of Specific Media?

Specific Media's top competitors include Moloco, MediaMath and StackAdapt.

How many acquisitions has Specific Media made?

Specific Media has made 3 acquisitions, including Adviva Media, BBE, and Myspace.

Who are Specific Media's investors?

Specific Media has 1 investor. Key investors include Francisco Partners.

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