About Moblty
Moblty is a Media & Entertainment company based in New York (United States) founded in 2012, and was acquired by Augustus Intelligence in June 2019. It operates as a content deployment is enabled for kiosk and mobile advertising platforms. Moblty has raised $34.3 million across 6 funding rounds from investors including Augustus Intelligence. Its Indian entity Ior Moblty India Private Limited reported revenue of ₹20.3 Lakh. Its focus areas include Enterprise Applications, AdTech, Ad Exchange and Mobile. Its competitors include Affle, Yieldmo, MoPub, Inneractive and Aquto and 4 more; 9 of its 9 listed competitors have raised funding.
Company details
Moblty was founded in 2012 in New York, United States, within the digital advertising sector. A programmatic exchange is operated for proprietary inventory sales. Real-time content deployment is facilitated in retail store kiosks, alongside data analytics services. Built-in facial recognition is integrated to support contextual targeting. Partnerships are maintained with entities such as Samsung, Verizon, IBM, and Ingram Micro.
- Headquarters New York, United States
- Stage Acquired
- SectorsMedia & Entertainment
- Email••••••••
- Website moblty.com
- Social LinkedIn
- Acquired by Augustus Intelligence (Jun 2019)
- Legal Name Ior Moblty India Private Limited
- Date of Incorporation 29 Dec, 2017
- Jurisdiction Jalandhar, Punjab, India
- Annual Revenue₹20.3 Lakh
FY 2018
- Net Profit₹3.2 Lakh
FY 2018 · 16% margin
- EBITDA₹5.1 Lakh
FY 2018 · 25% margin
- Total Equity Funding$34.3M (USD)
in 6 rounds
- Latest Funding Round$14.15M (USD), Series A
May 2019
- Investors
- Acquired byAugustus Intelligence
(Jun 2019)
Associated legal entities of Moblty
Moblty operates through Ior Moblty India Private Limited (strike off). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2018) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Ior Moblty India Private Limited CIN U74999PB2017FTC047332 | Strike Off | 29 Dec 2017 | Jalandhar, Punjab | ₹0.2 Cr | – | 2 | View details |
Funding Insights of Moblty
Moblty has successfully raised a total of $34.3M across 6 strategic funding rounds. The most recent funding activity was a Series A round of $14.15 million completed in May 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $34.3M
- Total Rounds 6
- Last Round Series A — $14.15M
- First Round $1.2M
(May 2014)
All 6 funding rounds of Moblty with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2019 | $14.15M | Series A | – | – | – |
| Jul 2017 | $5.52M | Series A | – | – | – |
| May 2016 | $3M | Series A | – | – | – |
| Feb 2016 | $8.4M | Series A | – | – | – |
| Feb 2015 | $2.03M | Seed | – | – | – |
| May 2014 | $1.2M | Seed | – | – | – |
1 investors in total: 1 institutional.
Investors in Moblty
Moblty has secured backing from 1 investor. Prominent investors backing the company include Augustus Intelligence.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Provides AI security and software development services for businesses. | 2018 | augustusai.com | New York, United States |
Investor details for Moblty
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Board of directors of Ior Moblty India Private Limited (Moblty)
Ior Moblty India Private Limited is the primary company behind Moblty. The board of Ior Moblty India Private Limited currently have 2 directors; the longest-serving is Rajesh Saggi, appointed in 2017.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Rajesh Saggi DIN 07961341 | Director | 29 Dec 2017 | 8 yrs 9 mo | Ior Moblty India Private Limited |
| Promil Saggi DIN 07961320 | Director | 29 Dec 2017 | 8 yrs 9 mo | Ior Moblty India Private Limited |
Financials of Moblty
Figures of Ior Moblty India Private Limited, the primary company behind Moblty, for FY 2018. Revenue was ₹20.3 Lakh. Net profit was ₹3.2 Lakh (16% margin). EBITDA was ₹5.1 Lakh (25% margin).
- ₹20.3 LakhRevenue · FY 2018
- ₹3.2 LakhNet profit · 16% margin
- ₹5.1 LakhEBITDA · 25% margin
- ₹1 LakhPaid-up capital
Balance sheet, profit and loss, cash flow and ratios of Ior Moblty India Private Limited are on its company page.
Detailed financial statements for Moblty
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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Timeline of Moblty
4 dated milestones of Moblty across 7 years, from founding to its latest funding, stage changes and deals.
- Founded Moblty is founded.
- Funding First funding round of $1.2M.
- Funding Latest funding round, Series A, of $14.1M.
- Exit Acquired by Augustus Intelligence.
Competitors of Moblty
Moblty has 9 listed competitors in our database, 9 of them funded. They include Affle, Yieldmo, MoPub, Inneractive and Aquto, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| affle.com | 2005 | Singapore | $10M | 644 | Consumer intelligence-driven mobile marketing platform is provided for user acquisition. | |
| yieldmo.com | 2012 | New York, United States | $22.1M | 109 | Online ad exchange platform | |
| mopub.com | 2010 | San Francisco, United States | $18.74M | 55 | Mobile ad serving and management platform for publishers | |
| inner-active.com | 2007 | Petah Tikva, Israel | $11.8M | – | Mobile app monetization platform | |
| aquto.com | 2012 | Boston, United States | $16M | – | Mobile Data For Engagement | |
| picnic.io | 2017 | London, United Kingdom | $3.89M | 14 | Picnic is focused on building a user-friendly ad-funded web. | |
| mobfox.com | 2010 | Vienna, Austria | $69,295 | – | Mobile RTB ad exchange is facilitated for publishers and advertisers. | |
| hopscotch.tcc.mode | 2014 | Los Angeles, United States | $7M | 7 | Ad server software is offered for enterprise mobile monetization. | |
| yomob.com | 2016 | Pasadena, United States | $3M | – | Mobile video ad exchange for developer monetization is operated. |
Detailed competitors of Moblty
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Top companies in Mobile Advertising
10 companies that operate in the same segment as Moblty (Mobile Advertising), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Platform offering mobile ad network software | 2007 | Bengaluru, Karnataka, India | USD 265.6 M | USD 268.38 M | 733 | |
Consumer intelligence-driven mobile marketing platform is provided for user acquisition. | 2005 | Singapore, Singapore | USD 10 M | USD 288.73 M | 618 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | USD 73.11 M | 493 | |
Cloud based mobile marketing analytics and attribution platform | 2011 | San Francisco, California, United States | USD 1.3 B | – | 1,580 | |
Mobile advertising & monetization | 2007 | San Francisco, California, United States | USD 60.05 M | – | – | |
Cloud-based software for mobile marketing analytics is provided. | 2012 | Berlin, Berlin, Germany | USD 256.1 M | – | – | |
Cloud-based mobile advertising data management platform is provided. | 2014 | London, England, United Kingdom | USD 116.39 M | USD 182.71 M | – | |
Mobile apps are promoted and monetized via in-app video trailers. | 2011 | San Francisco, California, United States | USD 25.62 M | – | – | |
Game publishing solutions are provided by Supersonic for developers. | 2009 | Tel Aviv, Israel | USD 23.2 M | – | – | |
Customer data is collected and connected via API-based platform. | 2012 | New York, New York, United States | USD 266.6 M | – | 151 |
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Related news about Moblty
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Frequently Asked Questions about Moblty
Moblty was founded in 2012 and raised its 1st funding round 2 years after it was founded.
Moblty is headquartered in New York, United States. It is registered at New York, New York, United States.
Moblty is a funded company, having raised a total of $34.3M across 6 funding rounds to date. The company's 1st funding round was a Seed of $1.2M, raised on May 2014.
The primary company behind Moblty, Ior Moblty India Private Limited, reported revenue of ₹20.3 Lakh for FY 2018.
Moblty was founded in 2012 in New York, United States, within the digital advertising sector. A programmatic exchange is operated for proprietary inventory sales. Real-time content deployment is facilitated in retail store kiosks, alongside data analytics services. Built-in facial recognition is integrated to support contextual targeting. Partnerships are maintained with entities such as Samsung, Verizon, IBM, and Ingram Micro.
Moblty has 1 investor. Key investors include Augustus Intelligence.
Moblty operates through Ior Moblty India Private Limited.
Yes. Moblty was acquired by Augustus Intelligence in June 2019.
The legal entities of Moblty currently have 2 directors, including Rajesh Saggi, Promil Saggi.