OTX Research

Culver City, United States Founded: 2000 • Age: 26 yrs Acquired By Ipsos
Online multimedia research and consulting services

About OTX Research

OTX Research is a Technology company based in Culver City (United States) founded in 2000, and was acquired by Ipsos in January 2010. Online multimedia research and consulting services. The company was acqui-hired. Its focus areas include Enterprise Applications, Data as a Service, Individuals and Consumer and Audience Intelligence. Its competitors include LiveRamp, KnowledgeHound and eMarketer; 2 of its 3 listed competitors have raised funding.

Company details

OTX Research is a provider of online research and consulting services offering multimedia research to entertainment, marketing, and advertising sectors. Offers tools to the TV, movie, gaming, packaged goods, and services industries for understanding consumer consumption, attitudes, and consumer engagement across all media channels. Offers consumer surveys, and offers a tool, OTXCortex which helps in sourcing samples intelligently. Acquired by IPSOS in March 2010. Claims to have access to more than 40 million consumers worldwide.

Operational Areas
Key Metrics

Investors in OTX Research

OTX Research has secured backing from 2 investors, including institutional and venture fund investors. Prominent investors backing the company include Ipsos and ZMC.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
ZMC is engaged in investment and operation within media sectors.
zmclp.comNew York, United States
Online market research data is delivered for diverse sectors.
1975ipsos.comParis, France
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Investor details for OTX Research

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of OTX Research

4 people are tracked at OTX Research (1 in leadership, 3 in team).

NameRoleGroup
Dan Rosen
VP Business DevelopmentLeadership
Serdar Burhan Kalsin
Marketing ResearchTeam
Jose Manuel Cisneros
Audience RecruiterTeam
Julie Cannova
EVPTeam
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Complete people profiles for OTX Research

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of OTX Research

3 dated milestones of OTX Research across 10 years, from founding to its latest funding, stage changes and deals.

  1. Founded OTX Research is founded.
  2. Exit Acquired by ZMC.
  3. Exit Acquired by Ipsos.

Competitors of OTX Research

OTX Research has 3 listed competitors in our database, 2 of them funded. They include LiveRamp, KnowledgeHound and eMarketer.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
liveramp.com2011San Francisco, United States95
Offline customer data is connected and activated for online advertising.
knowledgehound.com2013Chicago, United States$3.9M
Searchable analytics platform for customer insights and trends is provided.
emarketer.com1996New York, United States$25M172
Data on digital marketing, media, and commerce
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Detailed competitors of OTX Research

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of OTX Research

Websites that share an audience with OTX Research (otxresearch.com).

Similar websites

Websites whose visitors overlap most with OTX Research. Affinity shows how closely the audiences match.

Top companies in Data as a Service

3 companies that operate in the same segment as OTX Research (Data as a Service) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Financial data and investment advisory tools are offered online.
1984Chicago, Illinois, United StatesUSD 91 MUSD 351.25 K6
Contact databases and sales intelligence are supplied to businesses.
2000Vancouver, Washington, United StatesUSD 32 MUSD 1.25 B3,510
Cloud-based satellite imagery data and analytics solutions are provided.
2010San Francisco, California, United StatesUSD 601.59 MUSD 307.73 M1,749
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Frequently Asked Questions about OTX Research

OTX Research was founded in 2000.

OTX Research is headquartered in Culver City, United States. It is registered at Culver City, California, United States.

OTX Research is a provider of online research and consulting services offering multimedia research to entertainment, marketing, and advertising sectors. Offers tools to the TV, movie, gaming, packaged goods, and services industries for understanding consumer consumption, attitudes, and consumer engagement across all media channels. Offers consumer surveys, and offers a tool, OTXCortex which helps in sourcing samples intelligently. Acquired by IPSOS in March 2010. Claims to have access to more than 40 million consumers worldwide.

OTX Research's top competitors include LiveRamp, eMarketer and KnowledgeHound.

OTX Research has 2 investors. Key investors include Ipsos, and ZMC.

Yes. OTX Research was acquired by Ipsos in January 2010.

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