About Phyter
Phyter is a company based in Chicago (United States) founded in 2015 by David HC Choi, Gloria Athanis, and Jeffrey Adeszko was acquired by The Fresh Factory in April 2021. Phyter has raised $1 million across 1 funding round from investors including The Fresh Factory and SLoFIG. Phyter offers products and services including Sweet Bonanza, Gates of Olympus, Starlight Princess, Mahjong Ways, and Wild West Gold. Phyter operates in a competitive market with competitors including Nightfood, Body Armor, Runa, More Labs and Isagenix International, among others.
- Headquarter Chicago, United States
- Founders David HC Choi, Gloria Athanis, Jeffrey Adeszko
- SectorsHealthcareConsumer
- Phoneβ’β’β’β’ β’β’β’β’
- Website phyterfood.com
- Social X Facebook
- Acquired by The Fresh Factory (Apr 2021)
- Total Equity Funding$1M (USD)
in 1 rounds
- Latest Funding Round$1M (USD), Seed
Nov 2017
- InvestorsThe Fresh Factory
& 1 more
- Acquired byThe Fresh Factory
(Apr 2021)
Products & Services of Phyter
Phyter offers a comprehensive portfolio of products and services, including Sweet Bonanza, Gates of Olympus, Starlight Princess, Mahjong Ways, and Wild West Gold.
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Funding Insights of Phyter
Phyter has successfully raised a total of $1M through 1 strategic funding round. The most recent funding activity was a Seed round of $1 million completed in November 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1M
- Total Rounds 1
- Last Round Seed β $1M
- First Round $1M
(Nov 2017)
- Investors Count 1
All 1 funding rounds of Phyter with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2017 | $1M | Seed | β | SLoFIG | β |
2 investors in total: 2 institutional.
Investors in Phyter
Phyter has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include The Fresh Factory and SLoFIG.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
A network of investors focused on sustainable food systems is operated. | – | slofig.com | Chicago, United States | |
Apples are processed into products by The Fresh Factory. | 2016 | thefreshfactory.co | Carol Stream, United States |
Investor details for Phyter
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- Complete investor list
- Round participation
- Investor portfolios
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People of Phyter
3 people are tracked at Phyter (3 in leadership).
| Name | Role | Group |
|---|---|---|
David HC Choi | Co-Founder | Leadership |
Gloria Athanis | Co-Founder | Leadership |
Jeffrey Adeszko | Co-Founder | Leadership |
Complete people profiles for Phyter
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Phyter
3 dated milestones of Phyter across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Phyter is founded.
- Funding First funding round of $1.0M.
- Exit Acquired by The Fresh Factory.
Competitors of Phyter
Phyter operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Nightfood, Body Armor, Runa, More Labs and Isagenix International, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| nightfood.com | 2009 | Tarrytown, United States | $393,000 | – | Nutritional snack bars are manufactured for nighttime hunger relief. | |
| drinkbodyarmor.com | 2011 | Beverly Hills, United States | $349.51M | 370 | Functional beverage company manufacturing sports drink products with coconut water base | |
| runa.io | 2009 | London, United Kingdom | $65.1M | 92 | Global payout infrastructure is provided by Runa for businesses. | |
| morelabs.com | 2015 | Los Angeles, United States | $19.5M | – | Nutritional beverages for alcohol recovery are provided. | |
| isagenix.com | 2002 | Gilbert, United States | – | 375 | Health supplements and snacks are manufactured and marketed internationally. | |
| solareabio.com | 2017 | Cambridge, United States | $27.33M | – | Microbiome-based therapeutics and natural probiotics are developed. | |
| curehydration.com | 2018 | New York, United States | $9.88M | – | Nutrition drink mixes are offered through an internet-first brand. | |
| supergut.com | 2019 | Los Angeles, United States | $36.24M | – | Multi-category nutritious products are provided via an internet-first brand. | |
| nellsonllc.com | 1962 | Anaheim, United States | – | 66 | Manufacturing company operating in nutrition products space |
Detailed competitors of Phyter
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- Full competitor set
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Verified entity values are shown only after access is granted.
Latest news on Phyter
Complete news archive for Phyter
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
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Similar companies to Phyter
10 companies that operate in the same segment as Phyter (Nutraceutical & Food-as-Medicine Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Ayurvedic healthcare and nutritional products are provided by Kapiva. | 2016 | Bengaluru, Karnataka, India | USD 77.85 M | USD 27.35 M | 362 | |
Plant-based frozen meals are delivered via weekly subscriptions. | 2016 | London, England, United Kingdom | USD 69.9 M | USD 12.54 M | 146 | |
Therapies for metabolic health in chronic disease patients are provided. | 2014 | San Francisco, California, United States | USD 401.78 M | – | – | |
Nutritional supplements for multiple health ailments are developed. | 2005 | Mumbai, Maharashtra, India | USD 1.55 M | – | – | |
Personalized gut health solutions are provided by ZOE. | 2017 | New Castle, Pennsylvania, United States | USD 80.12 M | – | – | |
Machine learning-based bioinformatics solutions for health insights are provided. | 2016 | Los Alamos, New Mexico, United States | USD 301.57 M | – | – | |
Cellular health supplements for metabolic repair are developed and manufactured. | 2014 | New York, New York, United States | USD 66.1 M | – | – | |
Nutritional food and health supplements are provided by OZiva. | 2010 | Mumbai, Maharashtra, India | USD 17.32 M | USD 23.98 M | – | |
Low-carb products for weight loss are provided by Atkins. | 1960 | Denver, Colorado, United States | USD 15 M | – | – | |
Synbiotic supplements and fermented products for gut health are provided. | 2021 | Mumbai, Maharashtra, India | USD 20.02 M | USD 5.14 M | 88 |
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Frequently Asked Questions about Phyter
Phyter was founded in 2015 and raised its 1st funding round 2 years after it was founded.
Phyter is headquartered in Chicago, United States. It is registered at Chicago, Illinois, United States.
Phyter is a funded company, having raised a total of $1M across 1 funding round to date. The company's 1st funding round was a Seed of $1M, raised on Nov 2017.
Phyter was founded in 2015 in Chicago, United States, as a manufacturer in the food sector. Energy snack bars are produced using ripe, unprocessed fruits and vegetables, with no preservatives added. Various flavors are offered, including sweet potato and coconut, butternut squash and peanut butter, berries and peanut butter, beets and cocoa, and kale and apple. Operations focus on natural ingredient sourcing and bar formulation for energy needs.
Phyter's top competitors include Runa, Supergut and Body Armor.
Phyter offers Sweet Bonanza, Gates of Olympus, Starlight Princess, Mahjong Ways, and Wild West Gold.
Phyter has 2 investors. Key investors include The Fresh Factory, and SLoFIG.
Yes. Phyter was acquired by The Fresh Factory in April 2021.

