PrettySecrets

Mumbai, India Founded: 2011 • Age: 15 yrs
Operates as an online-first private label brand specializing in lingerie.

About PrettySecrets

PrettySecrets is a company based in Mumbai (India) founded in 2011 by Karan Behal. It operates as a B2C. PrettySecrets has raised $13.89 million across 7 funding rounds from investors including People Group, India Quotient and Orios Venture Partners. The company has 71 employees as of March 31, 2018. PrettySecrets operates in a competitive market with competitors including Bummer, Freecultr, Buttercups, Tailor And Circus and Sando, among others.

  • Headquarter Mumbai, India
  • Employees 71 as on 31 Mar, 2018
  • Founders Karan Behal
  • Stage Minicorn
  • Sectors
    Retail
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Mtc Ecom Private Limited
  • Date of Incorporation 08 Dec, 2011
  • Jurisdiction Mumbai, Maharashtra, India
Operational Areas
Retail → E-Commerce Platforms & Marketplaces
Key Metrics
  • Annual Revenue
    $1.82 M (USD)
    26.98
    as on Mar 31, 2018
  • Net Profit
    $-2.58 M (USD)
    -41.32
    as on Mar 31, 2018
  • EBITDA
    $-2.44 M (USD)
    -37.31
    as on Mar 31, 2018
  • Total Equity Funding
    $13.89 M (USD)

    in 7 rounds

  • Latest Funding Round
    $2.42 M (USD), Series B

    May 14, 2018

  • Investors
    People Group

    & 76 more

  • Employee Count
    71

    as on Mar 31, 2018

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Funding Insights of PrettySecrets

PrettySecrets has successfully raised a total of $13.89M across 7 strategic funding rounds. The most recent funding activity was a Series B round of $2.42 million completed in May 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 7
  • Last Round Series B — $2.4M
  • First Round

    (01 Apr 2012)

  • Investors Count 77
Date Amount Transaction Name Valuation Lead Investors Investors
May, 2018 Amount Series B - PrettySecrets Valuation Orios Venture Partners , Indian Angel Network
Jun, 2017 Amount Series B - PrettySecrets Valuation Apollo Trading And Finance , Orios Venture Partners
Apr, 2016 Amount Series B - PrettySecrets Valuation Orios Venture Partners
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

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investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in PrettySecrets

PrettySecrets has secured backing from 77 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include People Group, India Quotient and Orios Venture Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
Venture capital firm focused on early-stage investments
Founded Year Domain Location
Investments are made in multi-stage tech-focused startups.
Founded Year Domain Location
Angel investor network investing in early-stage startups
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by PrettySecrets

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - PrettySecrets

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Prettysecrets Comparisons

Employees
+
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Competitors of PrettySecrets

PrettySecrets operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Bummer, Freecultr, Buttercups, Tailor And Circus and Sando, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Online platform offering multi-category innerwears and swim suite for both mena nd women
domain founded_year HQ Location
Internet first brand offering eco-friendly innerwear for men and women
domain founded_year HQ Location
Online private label lingerie brand
domain founded_year HQ Location
Internet first brand of under & maternity wear for men and women
domain founded_year HQ Location
Produces stylish, comfortable garments at reasonable prices for everyday wear.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Prettysecrets

Frequently Asked Questions about PrettySecrets

When was PrettySecrets founded?

PrettySecrets was founded in 2011 and raised its 1st funding round 1 year after it was founded.

Where is PrettySecrets located?

PrettySecrets is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.

Is PrettySecrets a funded company?

PrettySecrets is a funded company, having raised a total of $13.89M across 7 funding rounds to date. The company's 1st funding round was a Series B of $6.01M, raised on Apr 01, 2012.

How many employees does PrettySecrets have?

As of Mar 31, 2018, the latest employee count at PrettySecrets is 71.

What is the annual revenue of PrettySecrets?

Annual revenue of PrettySecrets is $1.82M as on Mar 31, 2018.

What does PrettySecrets do?

PrettySecrets, backed by 13887753.0 from People Group, Orios Venture Partners, Saroj Poddar, Jyoti Poddar, Padam Kumar Agarwala, Saroj And Jyoti Poddar Family, Anupam Mittal, RB Investments, Indian Angel Network, Indian Angel Network, Apollo Trading And Finance, Harish Shah, Anirudh Prabhakaran, Bina Shah, Ajay CHowdhary, India Quotient, Splice Capital, Seed Enterprises, Rakesh Malhotra, Bhanu Chopra, Sandeep Soni, Amal Pramanik, Ajay Chowdhary, M V Subramanian, Sanjiv Bajaj, Ritu Behal, Sanjeev Kakar, Pooja.

Who are the top competitors of PrettySecrets?

PrettySecrets's top competitors include Bummer, Freecultr and Buttercups.

Who are PrettySecrets's investors?

PrettySecrets has 77 investors. Key investors include People Group, India Quotient, Orios Venture Partners, South Yarra Holdings, and Splice Capital.

What is PrettySecrets's valuation?

The valuation of PrettySecrets is $27.91M as of May 2018.

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