About Primetag
Primetag is a company based in Ilhavo (Portugal) founded in 2016. Primetag has raised $11.78 million across 3 funding rounds from investors including Indico Capital Partners, Iberis Capital and Pathena. Primetag offers products and services including Content Explorer, Omnichannel ROI Measurement, Campaign Manager, and Universe. Primetag operates in a competitive market with competitors including Opendorse, LTK, Influential, CreatorIQ and Partipost, among others.
- Headquarter Ilhavo, Portugal
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Sectors
Media & EntertainmentTechnology
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Email
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Phone
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Website
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Social
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Annual Revenue
Not available
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Net Profit
Not available
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EBITDA
Not available
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Total Equity Funding
$11.78 M (USD)
in 3 rounds
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Latest Funding Round
$6.44 M (USD), Series B
Jun 18, 2025
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Investors
Indico Capital Partners
& 2 more
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Employee Count
Not available
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Products & Services of Primetag
Primetag offers a comprehensive portfolio of products and services, including Content Explorer, Omnichannel ROI Measurement, Campaign Manager, and Universe.
Tool for accessing and analyzing influencer content datasets.
System for measuring influencer marketing ROI across channels.
Platform for planning and tracking influencer campaigns effectively.
Tool for exploring market trends and competitive intelligence.
Funding Insights of Primetag
Primetag has successfully raised a total of $11.78M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $6.44 million completed in June 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in Primetag
Primetag has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Indico Capital Partners, Iberis Capital and Pathena.
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Venture capital firm investing in seed & series A stage tech companies
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Iberis Capital is recognized as a leading private equity and venture capital manager in Portugal.
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Pathena is recognized as a venture capital firm focused on technology.
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Investor details for Primetag
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Investments & Acquisitions by Primetag
Investment portfolio details for Primetag
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Financial Statements - Primetag
Detailed financials for Primetag
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Primetag Comparisons
Peer comparison for Primetag
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Competitors of Primetag
Primetag operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Opendorse, LTK, Influential, CreatorIQ and Partipost, among others.
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Influencer marketing for athletes is facilitated through a specialized platform.
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Multi-category products are aggregated online for shopping.
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Influencer marketing platform is provided for social media content monetization.
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Influencer marketing platform for enterprises
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Brands are connected with influencers via a marketing platform.
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Influencer marketing platform for ecommerce businesses is provided by GRIN.
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Detailed competitors of Primetag
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Latest news on Primetag
Complete news archive for Primetag
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Frequently Asked Questions about Primetag
Primetag was founded in 2016 and raised its 1st funding round 1 year after it was founded.
Primetag is headquartered in Ilhavo, Portugal. It is registered at Ilhavo, Aveiro, Portugal.
Primetag is a funded company, having raised a total of $11.78M across 3 funding rounds to date.
Primetag was founded in 2016 in Ilhavo, Portugal, within the influencer marketing sector. Tools for enhancing productivity among influencers are offered, including design aids and media kits. Insights and data are managed, with performance reports delivered. Influencer marketing software is provided to define campaign strategies and analyze return on investment, supporting operations in digital content creation and analytics.
Primetag offers Content Explorer, Omnichannel ROI Measurement, Campaign Manager, and Universe.
Primetag has 3 investors. Key investors include Indico Capital Partners, Iberis Capital, and Pathena.