About Puracy
Puracy is a Consumer company based in Austin (United States) founded in 2013, and was acquired by Branded E-Commerce Holding in October 2021. Natural home and personal care products are provided by Puracy. Its website puracy.com draws about 90 thousand monthly visits. Puracy offers products and services including Laundry Detergent, Gel Hand Soap, Dishwasher Detergent Pods, Body Wash, and Baby Shampoo. Its focus areas include Consumer Goods, Beauty & Personal Care Products, Multi Category and Natural. Its competitors include Function of Beauty, Blueland and Arbonne International; 2 of its 3 listed competitors have raised funding.
Company details
Puracy was founded in 2013 and is headquartered in Austin, United States. Operations focus on the natural consumer goods sector, with products categorized into skin care, hair care, baby care, fabric care, and surface care. Distribution occurs through an online store and partnered retailers within the US market.
- Headquarters Austin, United States
- Stage Acquired
- SectorsConsumer
- Email••••••••
- Phone•••• ••••
- Website puracy.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by Branded E-Commerce Holding (Oct 2021)
- Investors
- Acquired byBranded E-Commerce Holding
(Oct 2021)
Products & Services of Puracy
Puracy offers a comprehensive portfolio of products and services, including Laundry Detergent, Gel Hand Soap, Dishwasher Detergent Pods, Body Wash, and Baby Shampoo.
Concentrated, sulfate-free detergent for effective laundry cleaning
Natural soap for daily hand washing and germ removal
Pods for efficient dishwashing with natural ingredients
Plant-based wash for gentle body cleansing and moisture
Natural shampoo for safe infant hair and body cleaning
Apps and channels of Puracy
its YouTube channel Puracy has 522 subscribers and 30 videos.
Videos from Puracy
The most watched videos on Puracy's YouTube channel, Puracy (522 subscribers). Click a video to play it here.
More on Puracy.
Investors in Puracy
Puracy has secured backing from 1 investor. Prominent investors backing the company include Branded E-Commerce Holding.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Amazon brands are scaled through acquisitions, investments, and optimizations. | 2020 | joinbranded.com | Berlin, Germany |
Investor details for Puracy
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Puracy
2 dated milestones of Puracy across 8 years, from founding to its latest funding, stage changes and deals.
- Founded Puracy is founded.
- Exit Acquired by Branded E-Commerce Holding.
Competitors of Puracy
Puracy has 3 listed competitors in our database, 2 of them funded. They include Function of Beauty, Blueland and Arbonne International.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| functionofbeauty.com | 2015 | New York, United States | $166.17M | 335 | Customized skin and hair care products are provided online. | |
| blueland.com | 2014 | New York, United States | $23M | Eco-friendly cleaning products are offered for sustainable home use. | ||
| arbonne.com | 1980 | Irvine, United States | 387 | Natural personal care and beauty products are manufactured privately. |
Detailed competitors of Puracy
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Puracy
The website of Puracy (puracy.com) receives about 90K visits a month.
- Monthly visits90K
▼ 5.8% vs previous month
Websites whose visitors overlap most with Puracy. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| attitudeliving.com | 100% | 337.4K | #112,603 | View details | |
makersclean.com | makersclean.com | 100% | #862,470 | – | |
| paulaschoice.com | 100% | 1.8M | #30,997 | View details | |
| pachasoap.com | 100% | 68K | #364,381 | View details | |
| beautylish.com | 100% | 677.1K | #66,688 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 28 similar websites and full traffic analytics for Puracy
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 28 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Beauty & Personal Care Products
3 companies that operate in the same segment as Puracy (Beauty & Personal Care Products) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
3M is recognized as a global leader in industrial innovation. | 1902 | United States | USD 24.95 B | 74 | ||
Provider of FMCG conglomerate products | 1837 | United States | USD 457.23 M | 923 | ||
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | 431 |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Puracy
Complete news archive for Puracy
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Puracy
Puracy was founded in 2013.
Puracy is headquartered in Austin, United States. It is registered at Austin, Texas, United States.
Puracy was founded in 2013 and is headquartered in Austin, United States. Operations focus on the natural consumer goods sector, with products categorized into skin care, hair care, baby care, fabric care, and surface care. Distribution occurs through an online store and partnered retailers within the US market.
Puracy's top competitors include Blueland, Arbonne International and Function of Beauty.
Puracy offers Laundry Detergent, Gel Hand Soap, Dishwasher Detergent Pods, Body Wash, and Baby Shampoo.
Puracy has 1 investor. Key investors include Branded E-Commerce Holding.
Yes. Puracy was acquired by Branded E-Commerce Holding in October 2021.