About PurrForm
PurrForm is a company based in Abbots Langley (United Kingdom) founded in 2013 was acquired by Nutriment in July 2025. The company has 1 employees. PurrForm offers products and services including Raw Cat Food, Supplements, Weaning Paste, and Trial Packs.
- Investors
- Employee Count1
- Acquired byNutriment
(Jul 2025)
Products & Services of PurrForm
PurrForm offers a comprehensive portfolio of products and services, including Raw Cat Food, Supplements, Weaning Paste, and Trial Packs.
Natural raw diet with meat and bone for cats
Nutritional aids for cat wellness and hairball control
Early-stage food for kitten development
Sample packs for testing cat food options
Investors in PurrForm
PurrForm has secured backing from 1 investor. Prominent investors backing the company include The Nutriment Company.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Innovative, science-based nutrition products for pets are provided. | 2014 | nutriment.com | Stockholm, Sweden |
Investor details for PurrForm
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- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of PurrForm
1 people are tracked at PurrForm (1 in leadership); the tracked headcount is 1.
| Name | Role | Group |
|---|---|---|
Veronique Ornech | CEO | Leadership |
Complete people profiles for PurrForm
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Timeline of PurrForm
2 dated milestones of PurrForm across 12 years, from founding to its latest funding, stage changes and deals.
- Founded PurrForm is founded.
- Exit Acquired by Nutriment.
Web traffic of PurrForm
The website of PurrForm (purrform.co.uk) receives about 20.3K visits a month.
- Monthly visits20.3K
▲ 47.9% vs previous month
Websites whose visitors overlap most with PurrForm. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| naturalinstinct.com | 100% | 33.2K | #667,089 | View details | |
theyloveit.co.uk | theyloveit.co.uk | 92% | – | #926,381 | – |
lunaandme.com | lunaandme.com | 86% | – | #888,646 | – |
| cotswoldraw.com | 76% | 15.1K | #1,362,815 | View details | |
tomlinsons.com | tomlinsons.com | 75% | – | #465,081 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 12 similar websites and full traffic analytics for PurrForm
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- 12 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Similar companies to PurrForm
10 companies that operate in the same segment as PurrForm (Pet Care Products & Services), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Multi-category supplies for pets including cats and dogs are provided. | 2005 | Sao Paulo, Brazil | USD 212.61 M | – | – | |
Tailor-made dry dog food is freshly blended for individual needs. | 2013 | London, England, United Kingdom | USD 7.82 M | USD 118.2 M | 378 | |
Nutritious food products for dogs and cats are supplied. | 2009 | Bengaluru, Karnataka, India | USD 60 M | USD 84.66 M | 2,808 | |
Pet food products are provided through an internet-first brand. | 1894 | St. Louis, Missouri, United States | – | – | – | |
Birdbuddy is recognized for its AI-powered smart bird feeders. | 2002 | Wilmington, Delaware, United States | USD 30.97 M | – | – | |
Dog and cat food is manufactured and supplied worldwide. | 1968 | Aimargues, Gard, France | – | – | 97 | |
Pet products and accessories for dogs and cats are supplied. | 2008 | Gurugram, Haryana, India | USD 50 M | USD 248.35 K | 36 | |
Personalized dog food plans are provided via online subscriptions. | 2017 | Shrewsbury, Shropshire, United Kingdom | USD 21.57 M | – | 32 | |
Manufacturer and distributor of health and wellness products for dogs and cats | 2010 | Eagle, Idaho, United States | USD 2 M | USD 1.1 B | 1,933 | |
Native Pet, a pet food brand, was established in 2017. | 2017 | Saint Louis, Missouri, United States | USD 17.98 M | – | – |
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Frequently Asked Questions about PurrForm
PurrForm was founded in 2013.
PurrForm is headquartered in Abbots Langley, United Kingdom. It is registered at Abbots Langley, Hertfordshire, United Kingdom.
Veronique Ornech is the current CEO of PurrForm.
PurrForm has 1 employees.
PurrForm was founded in 2013 and is headquartered in Abbots Langley, United Kingdom. Operations focus on the production of natural raw cat foods within the pet nutrition sector. Raw ingredients are sourced and processed to create specialized feline diets, with distribution handled through online channels via the domain purrform.co.uk. Leadership is provided by CEO Veronique Ornech, overseeing manufacturing and quality standards in this niche market.
PurrForm offers Raw Cat Food, Supplements, Weaning Paste, and Trial Packs.
PurrForm has 1 investor. Key investors include The Nutriment Company.
PurrForm operates through Purrform Ltd.
Yes. PurrForm was acquired by Nutriment in July 2025.