Quettra

San Francisco, United States Founded: 2013 • Age: 13 yrs Acquired By SimilarWeb
Mobile User preference identification and analytics platform

About Quettra

Quettra is a Technology company based in San Francisco (United States) founded in 2013, and was acquired by SimilarWeb in December 2015. Mobile User preference identification and analytics platform. It operates in the Technology and Media & Entertainment sectors. Quettra has raised $2.9 million across 1 funding round from investors including SimilarWeb, Sungy Mobile and DCVC. Its focus areas include Enterprise Applications, Mobile Advertising, Ad Network and In-App Advertising. Its competitors include Tapjoy, Vungle and Flurry; 3 of its 3 listed competitors have raised funding.

Company details

Quettra was founded in 2013 in San Francisco, United States, as a mobile intelligence company. Operations center on analyzing user interactions at the operating system level to build detailed profiles. These profiles support personalization of mobile experiences and monetization strategies within the analytics sector. The company was acquired by SimilarWeb in 2015.

  • Headquarters San Francisco, United States
  • Stage Acquired
  • Sectors
    Technology
    Media & Entertainment
  • Website quettra.com
  • Social X Facebook
  • Acquired by SimilarWeb (Dec 2015)
Key Metrics
  • Total Equity Funding
    $2.9M (USD)

    in 1 rounds

  • Latest Funding Round
    $2.9M (USD), Seed

    Aug 2014

  • Investors
    SimilarWeb

    & 12 more

  • Acquired by
    SimilarWeb

    (Dec 2015)

Funding Insights of Quettra

Quettra has successfully raised a total of $2.9M through 1 strategic funding round. The most recent funding activity was a Seed round of $2.9 million completed in August 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $2.9M
  • Total Rounds 1
  • Last Round Seed β€” $2.9M
  • First Round $2.9M

    (Aug 2014)

  • Investors Count 12

All 1 funding rounds of Quettra with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Aug 2014$2.9MSeed–DCVC, Horizons Ventures
Valuation history

13 investors in total: 8 institutional and 5 angel.

Investors in Quettra

Quettra has secured backing from 13 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include SimilarWeb, Sungy Mobile and DCVC.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Venture capital firm focused on multiple sectors
dcvc.comPalo Alto, United States
Horizons Ventures is focused on investing in deep science and technology.
horizonsventures.comHong Kong, China
Seed and early-stage US investments are targeted by the fund.
miramarvp.comNewport Beach, United States
Early-stage investments are provided to transformative technology companies.
svangel.comSan Francisco, United States
Corporate backed venture capital fund investing in multiple sectors
gv.comMountain View, United States
Early-stage tech-focused VC firm investing primarily in the US
tuesday.vcSan Francisco, United States
Developer of mobile applications and tools
2003gomo.comGuangzhou, China

Amitt Mahajan

Co-founder of FarmVille, angel investor, and gaming/tech entrepreneur
unknown_81e3b4b5a1d748f3b

Anthony Ha

unknown_2f42d6f2ab5e476ea

Anna Patterson

unknown_0760b0e7689247829
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Investor details for Quettra

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

Timeline of Quettra

3 dated milestones of Quettra across 2 years, from founding to its latest funding, stage changes and deals.

  1. Founded Quettra is founded.
  2. Funding First funding round of $2.9M.
  3. Exit Acquired by SimilarWeb.

Competitors of Quettra

Quettra has 3 listed competitors in our database, 3 of them funded. They include Tapjoy, Vungle and Flurry.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
tapjoy.com2007San Francisco, United States$60.05M137
Mobile advertising & monetization
vungle.com2011San Francisco, United States$25.62M39
Mobile apps are promoted and monetized via in-app video trailers.
flurry.com2005San Francisco, United States$63M
Mobile application analytics solutions are offered by Flurry.
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Detailed competitors of Quettra

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Top companies in Mobile Application Ecosystem

3 companies that operate in the same segment as Quettra (Mobile Application Ecosystem) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
App store rankings and keywords are tracked for developers.
2013San Francisco, California, United StatesUSD 46.12 M67
Mobile app acquisitions are brokered through a dedicated marketplace.
2011Boston, Massachusetts, United StatesUSD 26.4 M28
Offers full-service mobile ad operations and revenue growth services
2016Los Angeles, California, United StatesUSD 30 M
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Frequently Asked Questions about Quettra

Quettra was founded in 2013 and raised its 1st funding round 1 year after it was founded.

Quettra is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Quettra is a funded company, having raised a total of $2.9M across 1 funding round to date. The company's 1st funding round was a Seed of $2.9M, raised on Aug 2014.

Quettra was founded in 2013 in San Francisco, United States, as a mobile intelligence company. Operations center on analyzing user interactions at the operating system level to build detailed profiles. These profiles support personalization of mobile experiences and monetization strategies within the analytics sector. The company was acquired by SimilarWeb in 2015.

Quettra's top competitors include Tapjoy, Vungle and Flurry.

Quettra has 13 investors. Key investors include SimilarWeb, Sungy Mobile, DCVC, Horizons Ventures, and Miramar Digital Ventures.

Yes. Quettra was acquired by SimilarWeb in December 2015.

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