About ReferralCandy
ReferralCandy is a company based in San Francisco (United States) founded in 2009. ReferralCandy has raised $778 thousand across 3 funding rounds from investors including Amasia, Innosight Ventures and BAF Spectrum. ReferralCandy offers products and services including Referral Program Software and Affiliate Marketing Tool. ReferralCandy operates in a competitive market with competitors including BNI, Extole, Firstup, Mention Me and Qmee, among others.
- Headquarter San Francisco, United States
- SectorsTechnologyRetail
- Website category Business and Consumer Services · Business Services
- Website referralcandy.com
- Social LinkedIn X Facebook
- Legal Name Anafore Pte. Ltd.
- Total Equity Funding$778K (USD)
in 3 rounds
- InvestorsAmasia
& 2 more
Products & Services of ReferralCandy
ReferralCandy offers a comprehensive portfolio of products and services, including Referral Program Software and Affiliate Marketing Tool.
Software for managing customer referrals and rewards programs.
Tool for partnering with affiliates to drive brand growth.
Funding Insights of ReferralCandy
ReferralCandy has successfully raised a total of $778K across 3 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $778,000
- Total Rounds 3
- First Round $778,000
(Feb 2014)
- Investors Count 3
All 3 funding rounds of ReferralCandy with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2016 | – | Seed | – | Amasia | – |
| Apr 2015 | – | Seed | – | – | |
| Feb 2014 | $778,000 | Seed | – | – |
3 investors in total: 3 institutional.
Investors in ReferralCandy
ReferralCandy has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include Amasia, Innosight Ventures and BAF Spectrum.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Amasia is focused on venture capital investments in sustainability. | – | amasia.vc | Burlingame, United States | |
Seed-stage technology startups are funded by Innosight Ventures. | – | innosightventures.com | Singapore, Singapore | |
Reviews of structured settlement companies are provided to clients. | – | bafspectrum.com | Singapore, Singapore |
Investor details for ReferralCandy
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of ReferralCandy
35 people are tracked at ReferralCandy (5 in leadership, 5 in board & advisors, 25 in team).
| Name | Role | Group |
|---|---|---|
Nicole Emma Low | Head of Culture & Team Success | Leadership |
Dinesh Raju | Co-Founder & CEO | Leadership |
Glenn Sunkel | CTO | Leadership |
Zach Cheng | Executive Director | Leadership |
Jaime Ricasata | Director of Customer Success | Leadership |
William Klippgen | Advisor | Board & advisors |
Tom Clayton | Advisor | Board & advisors |
Piyush Chaplot | Advisor | Board & advisors |
Ramanan Raghavendran | Advisor | Board & advisors |
John Kim | Advisor | Board & advisors |
Karen Manuel | Customer Success Manager | Team |
Adam Tolliday | Senior Key Account Manager | Team |
Marion Dwight Salagsag | Senior Customer Success Manager | Team |
Maria Nael | Customer Success Manager | Team |
Jared Tong | Software Engineer | Team |
Benz Jalali | Customer Success Manager | Team |
Chen Shanhan | Product Engineer | Team |
Maricris Lopez | Customer Success Manager | Team |
JC Fajardo | Customer Success Manager | Team |
Migz Ginete | Customer Success Engineer | Team |
15 more people are available in the full profile.
Complete people profiles for ReferralCandy
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of ReferralCandy
3 dated milestones of ReferralCandy across 7 years, from founding to its latest funding, stage changes and deals.
- Founded ReferralCandy is founded.
- Funding First funding round of $778K.
- Funding Latest funding round, Seed,.
Competitors of ReferralCandy
ReferralCandy operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as BNI, Extole, Firstup, Mention Me and Qmee, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| bni.com | 1985 | Charlotte, United States | – | 718 | Referral marketing solutions are provided to businesses through networking platforms. | |
| extole.com | 2009 | San Francisco, United States | $54.18M | 35 | B2C and P2P referral automation platform | |
| firstup.io | 2008 | San Francisco, United States | $126.8M | 148 | Cloud-based communication and employee experience management platform for enterprises | |
| mention-me.com | 2013 | London, United Kingdom | $32M | 124 | Referral marketing solutions are delivered for eCommerce via word-of-mouth channels. | |
| qmee.com | 2012 | London, United Kingdom | $2M | 44 | App-based online platform offering rewards | |
| socialchorus.com | 2008 | San Francisco, United States | $44.68M | 249 | Advocate Marketing Solution | |
| ambassify.com | 2010 | Beringen, Belgium | $2.51M | 12 | Cloud-based solutions for employee engagement and brand collaboration are provided. | |
| broadly.com | 2013 | Oakland, United States | $16.7M | 66 | Referral Automation and Search Engine Optimization platform for SMBs | |
| countable.com | 2014 | San Francisco, United States | $16.62M | 17 | An audience engagement platform for brand management is provided. |
Detailed competitors of ReferralCandy
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of ReferralCandy
The website of ReferralCandy (referralcandy.com) receives about 418.7K visits a month and ranks #136,851 among all websites worldwide, #3,629 in Business Services.
- Monthly visits418.7K
▲ 7% vs previous month
- Unique visitors230.9K
per month
- Global rank#136,851
among all websites
- Category rank#3,629
Business and Consumer Services · Business Services
- Bounce rate53%
- Pages per visit1.9
- Average visit53 sec
- DevicesDesktop 27% · Mobile 73%
Websites whose visitors overlap most with ReferralCandy. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| friendbuy.com | 100% | 27K | #1,024,264 | View details | |
blogs.salesforce.com | blogs.salesforce.com | 97% | – | – | – |
| cinch.io | 93% | 40.9K | #1,016,197 | View details | |
| itagroup.com | 91% | – | #1,049,883 | View details | |
| refersion.com | 91% | 249.8K | #162,267 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for ReferralCandy
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Similar companies to ReferralCandy
10 companies that operate in the same segment as ReferralCandy (Loyalty & Engagement Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cashback is provided on multi-category product purchases via mobile app. | 2012 | Denver, Colorado, United States | USD 97.58 M | USD 342.39 M | 886 | |
Online platform offering discovery of local deals, experiences, and rewards | 2015 | Gurugram, Haryana, India | USD 105.82 M | USD 37.82 M | 414 | |
AI-powered loyalty management software is offered for enterprises. | 2008 | Bengaluru, Karnataka, India | USD 239.1 M | USD 78.34 M | 571 | |
Loyalty management solutions are provided for offline retail stores. | 2012 | San Francisco, California, United States | USD 23.1 M | – | 23 | |
Card-linked marketing solutions are provided to banks and financial institutions. | 2008 | Atlanta, Georgia, United States | USD 178 M | USD 233.27 M | 454 | |
Cloud-based loyalty solutions for restaurants and stores are provided. | 2001 | Newton, Massachusetts, United States | USD 75 M | – | 234 | |
Promotion management and cashback solutions are provided to retailers. | 2016 | Washington, District Of Columbia, United States | USD 250 M | – | – | |
Digital gift cards are provided for enterprise incentive programs. | 2009 | Seattle, Washington, United States | USD 57.01 M | – | 267 | |
Online platform to create, run and manage promotional campaigns | 2015 | Berlin, Berlin, Germany | USD 138.4 M | – | 58 | |
Cloud-based CRM, loyalty, and conversational commerce solutions are delivered. | 2011 | Gurugram, Haryana, India | USD 15.31 M | USD 7.81 M | 264 |
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Frequently Asked Questions about ReferralCandy
ReferralCandy was founded in 2009 and raised its 1st funding round 5 years after it was founded.
ReferralCandy is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
ReferralCandy is a funded company, having raised a total of $778K across 3 funding rounds to date. The company's 1st funding round was a Seed of $778K, raised on Feb 2014.
ReferralCandy was founded in 2009 and is headquartered in San Francisco, United States. A cloud-based platform is provided for referral marketing, with features such as automated invitations, custom rewards, audience segmentation, and pay-per-performance models. Analytics and referral tracking are monitored through integrated dashboards. Operations focus on enabling businesses to implement and manage referral programs efficiently within the marketing technology sector.
ReferralCandy offers Referral Program Software and Affiliate Marketing Tool.
ReferralCandy has 3 investors. Key investors include Amasia, Innosight Ventures, and BAF Spectrum.
ReferralCandy operates through Anafore Pte. Ltd..
The website of ReferralCandy receives about 419 thousand visits a month and ranks #136,851 among all websites worldwide.