About Rockerbox
Rockerbox is a Technology company based in New York (United States) founded in 2013, and was acquired by DoubleVerify in February 2025. User intent is analyzed and targeted in real-time for attribution. It operates in the Technology and Media & Entertainment sectors. Rockerbox has raised $540 thousand across 2 funding rounds from investors including DoubleVerify, Neu Venture Capital and Entrepreneurs Roundtable Accelerator. Rockerbox has completed 1 acquisition, including Eventable. Its website rockerbox.com draws about 41 thousand monthly visits. Rockerbox offers products and services including Multi-Touch Attribution, Marketing Mix Modeling, Incrementality Testing, and Marketing Data Foundation. Its focus areas include Enterprise Applications, AdTech, Analytics and Attribution. Its legal entity is ROCKERBOX, INC. Its competitors include AppsFlyer, Branch and InMarket; 3 of its 3 listed competitors have raised funding.
Company details
Rockerbox uses real time data to analyze user intent based on the sequences of their actions and analyze ad requests in real-time. Rockerbox re-analyzes users browsing patterns and determine when consumers switch from casual browsing to purchase intent based browsing and this analysis is turned into campaign optimizations in real-time. Backed by angel investors Neil Mody, Jerry Neumann, Charlie Kemper among many others.
- Headquarters New York, United States
- Stage Acquired
- SectorsTechnologyMedia & Entertainment
- Website category Business and Consumer Services · Marketing and Advertising
- Website rockerbox.com
- Social LinkedIn X Facebook YouTube
- Acquired by DoubleVerify (Feb 2025)
- Legal Name Rockerbox, Inc
- Total Equity Funding$540K (USD)
in 2 rounds
- Latest Funding Round$500K (USD), Seed
Mar 2014
- InvestorsDoubleVerify
& 2 more
- Investments & Acquisitions
- Acquired byDoubleVerify
(Feb 2025)
Products & Services of Rockerbox
Rockerbox offers a comprehensive portfolio of products and services, including Multi-Touch Attribution, Marketing Mix Modeling, Incrementality Testing, and Marketing Data Foundation.
Software to track and optimize customer journeys across channels
Tool for analyzing historical data and validating strategies
Platform to measure true campaign impact on performance
System for centralizing and structuring marketing data
Apps and channels of Rockerbox
its YouTube channel Rockerbox has 66 subscribers and 30 videos.
Videos from Rockerbox
The most watched videos on Rockerbox's YouTube channel, Rockerbox (66 subscribers). Click a video to play it here.
More on Rockerbox.
Funding Insights of Rockerbox
Rockerbox has successfully raised a total of $540K across 2 strategic funding rounds. The most recent funding activity was a Seed round of $500 thousand completed in March 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $540,000
- Total Rounds 2
- Last Round Seed — $500,000
- First Round $40,000
(Jun 2013)
- Investors Count 2
All 2 funding rounds of Rockerbox with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2014 | $500,000 | Seed | – | – | |
| Jun 2013 | $40,000 | Seed | – | Entrepreneurs Roundtable Accelerator | – |
3 investors in total: 3 institutional.
Investors in Rockerbox
Rockerbox has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include DoubleVerify, Neu Venture Capital and Entrepreneurs Roundtable Accelerator.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage US investments are focused on by Neu Venture Capital. | neuvc.com | New York, United States | ||
Startups are accelerated in fintech, SaaS, climate, and various sectors. | eranyc.com | New York, United States | ||
Ad verification solutions are delivered for digital media campaigns. | 2008 | doubleverify.com | New York, United States |
Investor details for Rockerbox
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Rockerbox
15 people are tracked at Rockerbox (4 in leadership, 11 in team).
| Name | Role | Group |
|---|---|---|
Kevin Hsu | Head of Engineering | Leadership |
Conrad Davenport | Head Of Digital Marketing | Leadership |
Val Kirilova | Head of People + Talent | Leadership |
Nate Jones | Head Of Product | Leadership |
Ravitheja Talla | Customer Success Team Lead | Team |
Eddie Chou | Product Manager | Team |
Mor Shai Bachar | Engineering Manager, Core Data Team | Team |
Omar Elmaghrabi | Principal Product Manager | Team |
Anna Schofer | Support Lead | Team |
Qun Yan | Senior Data Engineer | Team |
Cheng T. | Recruitment Operations Associate | Team |
Jennifer Bivens | Technical Engineering Manager - Data Integrations | Team |
Patrick D. Reed | Customer Success | Team |
Benjamin K. | Customer Solutions | Team |
Tonya Baker | Enterprise Customer Success | Team |
Complete people profiles for Rockerbox
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Investments & Acquisitions by Rockerbox
Rockerbox has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Eventable.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Calendar-based marketing automation is utilized for personalized user engagements. | eventable.com | Berkeley, United States | 2012 | Apr 2018 | •••• |
Complete acquisition details for Rockerbox
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Timeline of Rockerbox
5 dated milestones of Rockerbox across 12 years, from founding to its latest funding, stage changes and deals.
- Founded Rockerbox is founded.
- Funding First funding round of $40K.
- Funding Latest funding round, Seed, of $500K.
- Acquisition Acquires Eventable.
- Exit Acquired by DoubleVerify.
Competitors of Rockerbox
Rockerbox has 3 listed competitors in our database, 3 of them funded. They include AppsFlyer, Branch and InMarket.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| appsflyer.com | 2011 | San Francisco, United States | $1.3B | 1,000 | Cloud based mobile marketing analytics and attribution platform | |
| branch.io | 2014 | Palo Alto, United States | $667.1M | 100 | Cloud based marketing optimization platform for deep linking | |
| inmarket.com | 2010 | Austin, United States | $1M | 264 | Marketing measurement solutions are delivered to link brands with consumers. |
Detailed competitors of Rockerbox
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
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Web traffic of Rockerbox
The website of Rockerbox (rockerbox.com) receives about 41K visits a month and ranks #575,441 among all websites worldwide, #2,548 in Marketing and Advertising.
- Monthly visits41K
▼ 35.2% vs previous month
- Unique visitors24.4K
per month
- Global rank#575,441
among all websites
- Category rank#2,548
Business and Consumer Services · Marketing and Advertising
- Bounce rate44%
- Pages per visit1.7
- Average visit26 sec
- DevicesDesktop 41% · Mobile 59%
Websites whose visitors overlap most with Rockerbox. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| haus.io | 100% | 53.5K | #547,290 | View details | |
| simpli.fi | 96% | 378.1K | #139,792 | View details | |
console.appnexus.com | console.appnexus.com | 93% | – | ||
| fairing.co | 92% | 39.7K | #574,876 | View details | |
| converteo.com | 92% | 12.7K | #1,533,565 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 33 similar websites and full traffic analytics for Rockerbox
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- 33 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in SME & Vertical Software
3 companies that operate in the same segment as Rockerbox (SME & Vertical Software) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Business management software is offered for home service providers. | 2007 | Glendale, California, United States | USD 1.1 B | USD 960.97 M | 3,049 | |
Provider of cloud-based POS software solutions for businesses and service providers | 1999 | San Francisco, California, United States | USD 923 M | 2,684 | ||
It offers a platform to schedule & manages appointments for beauty services | 2012 | San Francisco, California, United States | USD 168.82 M |
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Related news about Rockerbox
Complete news archive for Rockerbox
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Frequently Asked Questions about Rockerbox
Rockerbox was founded in 2013.
Rockerbox is headquartered in New York, United States. It is registered at New York, New York, United States.
Rockerbox is a funded company, having raised a total of $540K across 2 funding rounds to date. The company's 1st funding round was a Seed of $40K, raised on Jun 2013.
Rockerbox uses real time data to analyze user intent based on the sequences of their actions and analyze ad requests in real-time. Rockerbox re-analyzes users browsing patterns and determine when consumers switch from casual browsing to purchase intent based browsing and this analysis is turned into campaign optimizations in real-time. Backed by angel investors Neil Mody, Jerry Neumann, Charlie Kemper among many others.
Rockerbox offers Multi-Touch Attribution, Marketing Mix Modeling, Incrementality Testing, and Marketing Data Foundation.
Rockerbox has made 1 acquisition, including Eventable.
Rockerbox has 3 investors. Key investors include DoubleVerify, Neu Venture Capital, and Entrepreneurs Roundtable Accelerator.
Rockerbox operates through Rockerbox, Inc.
Yes. Rockerbox was acquired by DoubleVerify in February 2025.