About Rokt Technologies
Rokt Technologies is a company based in United States founded in 2012 by Andrew Katz and Bruce Buchanan.. Rokt Technologies has raised $487 million across 6 funding rounds from investors including Moelis & Company, Hostplus and TimeInc. Rokt Technologies has completed 4 acquisitions, including AfterSell, OfferLogic and Rokt Catalog. Rokt Technologies offers products and services including AfterSell by Rokt, Rokt Pay+, Rokt Thanks, Rokt Ads, and mParticle by Rokt. Rokt Technologies operates in a competitive market with competitors including Medallia, Klaviyo, BloomReach, Elastic Path Software and Bango, among others.
- Headquarter United States
- Founders Andrew Katz, Bruce Buchanan
- Stage Unicorn
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Sectors
TechnologyRetail
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Email
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Phone
*********
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Website
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Social
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$487 M (USD)
in 6 rounds
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Latest Funding Round
$325 M (USD), Series E
Dec 16, 2021
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Investors
Moelis & Company
& 13 more
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Employee Count
Employee Count
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Investments & Acquisitions
AfterSell
& 3 more
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Products & Services of Rokt Technologies
Rokt Technologies offers a comprehensive portfolio of products and services, including AfterSell by Rokt, Rokt Pay+, Rokt Thanks, Rokt Ads, and mParticle by Rokt. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Boosts sales through checkout and post-purchase upsells
Delivers relevant messages during payment processes
Enhances customer lifetime value after transactions
Drives customer acquisition via performance marketing
Integrates data for real-time analytics and relevance
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Funding Insights of Rokt Technologies
Rokt Technologies has successfully raised a total of $487M across 6 strategic funding rounds. The most recent funding activity was a Series E round of $325 million completed in December 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 6
- Last Round Series E — $325.0M
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First Round
First Round
(28 Nov 2013)
- Investors Count 14
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec, 2021 | Amount | Series E - Rokt Technologies | Valuation | Tiger Global Management | |
| Oct, 2020 | Amount | Series D - Rokt Technologies | Valuation | TDM Growth Partners | |
| Oct, 2019 | Amount | Series C - Rokt Technologies | Valuation | TDM Growth Partners |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Rokt Technologies
Rokt Technologies has secured backing from 14 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Moelis & Company, Hostplus and TimeInc. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Venture and private equity investments are managed with global diversification.
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Founded Year | Domain | Location | |
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Growth-stage companies are invested in by this venture capital fund.
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Founded Year | Domain | Location | |
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Venture capital fund investing in seed & early-stage startups
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Rokt Technologies
Rokt Technologies has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include AfterSell, OfferLogic and Rokt Catalog. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Rokt Catalog is operated as a distributed commerce platform.
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2021 | ||||
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Predictive analytics are applied for personalized offers and cross-selling.
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2012 | ||||
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Customer data is collected and connected via API-based platform.
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2012 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Rokt Technologies
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Rokt Technologies Comparisons
Competitors of Rokt Technologies
Rokt Technologies operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Medallia, Klaviyo, BloomReach, Elastic Path Software and Bango, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Medallia is focused on customer and employee experience management.
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| domain | founded_year | HQ Location |
SaaS email marketing solutions are offered to e-commerce businesses.
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| domain | founded_year | HQ Location |
SaaS-based product discovery and personalization for e-commerce are provided.
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| domain | founded_year | HQ Location |
API-based enterprise commerce and content management platform is delivered.
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| domain | founded_year | HQ Location |
Marketing solutions for e-commerce businesses are provided by Bango.
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| domain | founded_year | HQ Location |
Cloud-based marketing platform for e-tailers
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Rokt Technologies
Frequently Asked Questions about Rokt Technologies
When was Rokt Technologies founded?
Rokt Technologies was founded in 2012 and raised its 1st funding round 1 year after it was founded.
Where is Rokt Technologies located?
Rokt Technologies is headquartered in United States.
Who is the current CEO of Rokt Technologies?
Bruce Buchanan is the current CEO of Rokt Technologies. They have also founded this company.
Is Rokt Technologies a funded company?
Rokt Technologies is a funded company, having raised a total of $487M across 6 funding rounds to date. The company's 1st funding round was a Series C of $48M, raised on Nov 28, 2013.
What does Rokt Technologies do?
Rokt Technologies was founded in 2012 in the United States and operates within the e-commerce sector. Machine learning technology is utilized to deliver customized marketing solutions. Brand engagement is facilitated, and revenues are managed at the transaction moment. Operations include handling trade-offs such as upselling, cross-selling, app installations, re-engagement, and calendar subscriptions for businesses.
Who are the top competitors of Rokt Technologies?
Rokt Technologies's top competitors include Klaviyo, CommerceIQ and Yotpo.
What products or services does Rokt Technologies offer?
Rokt Technologies offers AfterSell by Rokt, Rokt Pay+, Rokt Thanks, Rokt Ads, and mParticle by Rokt.
How many acquisitions has Rokt Technologies made?
Rokt Technologies has made 4 acquisitions, including AfterSell, OfferLogic, and Rokt Catalog.
Who are Rokt Technologies's investors?
Rokt Technologies has 14 investors. Key investors include Moelis & Company, Hostplus, TimeInc, Tiger Global, and Wellington.
What is Rokt Technologies's valuation?
The valuation of Rokt Technologies is $1.95B as of Dec 2021.
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