Selectable Media

New York, United States Founded: 2006 • Age: 20 yrs Acquired By Meredith
Video ads are used to unlock content for premium publishers.

About Selectable Media

Selectable Media is a Media & Entertainment company based in New York (United States) founded in 2006, and was acquired by Meredith in January 2015. Video ads are used to unlock content for premium publishers. Selectable Media has raised $6.32 million across 5 funding rounds from investors including Dotdash Meredith, Allen & Company and Avalon Ventures. The company was acqui-hired. Its focus areas include Enterprise Applications, AdTech and Native Ad Platform. Its competitors include TripleLift, Nativo and Bidtellect; 3 of its 3 listed competitors have raised funding.

Company details

Founded in 2006 and based in New York, United States, Selectable Media operates in the digital advertising sector. JavaScript code is integrated into publishers websites or apps to enable content unlocks through viewer-selected video advertisements. Value exchange and native video solutions are provided to monetize games and other content. The platform has been utilized by brands such as NBC, Wendys, Kraft, HBO, and Samsung for ad delivery.

Key Metrics
  • Total Equity Funding
    $6.32M (USD)

    in 5 rounds

  • Latest Funding Round
    $2M (USD), Series A

    Oct 2012

  • Investors
  • Acquired by
    Meredith

    (Jan 2015)

Funding Insights of Selectable Media

Selectable Media has successfully raised a total of $6.32M across 5 strategic funding rounds. The most recent funding activity was a Series A round of $2 million completed in October 2012. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $6.32M
  • Total Rounds 5
  • Last Round Series A β€” $2M
  • Investors Count 3

All 5 funding rounds of Selectable Media with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Oct 2012$2MSeries A––
Aug 2012$1.75MSeries A––
Nov 2008$2.57MSeries A––
Dec 2007Seed––
Jul 2007Seed––
–
Valuation history

4 investors in total: 4 institutional.

Investors in Selectable Media

Selectable Media has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include Dotdash Meredith, Allen & Company and Avalon Ventures.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Seed and early-stage venture capital is provided to US companies.
avalon-ventures.comCambridge, United States
Venture capital investments in technology startups are facilitated by M12.
m12.vcSan Francisco, United States
Wealth management firm
1932alleninvestments.comLakeland, United States
Digital and print media are published across diverse verticals.
1902meredith.comDes Moines, United States
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Investor details for Selectable Media

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

Timeline of Selectable Media

4 dated milestones of Selectable Media across 9 years, from founding to its latest funding, stage changes and deals.

  1. Founded Selectable Media is founded.
  2. Funding First funding round.
  3. Funding Latest funding round, Series A, of $2.0M.
  4. Exit Acquired by Meredith.

Competitors of Selectable Media

Selectable Media has 3 listed competitors in our database, 3 of them funded. They include TripleLift, Nativo and Bidtellect.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
triplelift.com2012New York, United States$20.61M285
Native advertising exchange platform
nativo.com2010Los Angeles, United States$84.12M164
Native ads are scaled, automated, and measured via this platform.
bidtellect.com2011Delray Beach, United States$42.63M74
Native advertising exchange with real-time bidding platform is operated.
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Detailed competitors of Selectable Media

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of Selectable Media

Websites that share an audience with Selectable Media (selectablemedia.com).

Similar websites

Websites whose visitors overlap most with Selectable Media. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
mashable.com
100%
14.9M#5,924View details
venturebeat.com
81%
1.8M#58,219View details
liverail.com
55%
View details
twitter.com
55%
View details
adstract.com
54%
View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
Premium access

All 8 similar websites and full traffic analytics for Selectable Media

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 8 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Top companies in Advertising & Marketing Tech

3 companies that operate in the same segment as Selectable Media (Advertising & Marketing Tech) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
AI-powered platform manages marketing creatives and customer journeys.
1982San Jose, California, United StatesUSD 23.77 B30,710
Ad verification solutions are delivered for digital media campaigns.
2008New York, New York, United StatesUSD 396.5 MUSD 748.29 M1,200
Native advertising solutions are delivered via a cloud-based content platform.
2006New York, New York, United StatesUSD 403.72 MUSD 1.3 B1,800
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Frequently Asked Questions about Selectable Media

Selectable Media was founded in 2006 and raised its 1st funding round 1 year after it was founded.

Selectable Media is headquartered in New York, United States. It is registered at New York, New York, United States.

Selectable Media is a funded company, having raised a total of $6.32M across 5 funding rounds to date.

Founded in 2006 and based in New York, United States, Selectable Media operates in the digital advertising sector. JavaScript code is integrated into publishers websites or apps to enable content unlocks through viewer-selected video advertisements. Value exchange and native video solutions are provided to monetize games and other content. The platform has been utilized by brands such as NBC, Wendys, Kraft, HBO, and Samsung for ad delivery.

Selectable Media's top competitors include TripleLift, Nativo and Bidtellect.

Selectable Media has 4 investors. Key investors include Dotdash Meredith, Allen & Company, Avalon Ventures, and M12.

Yes. Selectable Media was acquired by Meredith in January 2015.

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