About Shoutlet
Shoutlet is a Technology company based in Madison (United States) founded in 2010, and was acquired by Spredfast in August 2015. Cloud-based software for enterprise social marketing campaigns is provided. Shoutlet has raised $30 million across 5 funding rounds from investors including American Family Insurance, Spredfast and FTV Capital. The company has 109 employees. The company was acqui-hired. Its focus areas include Enterprise Applications, MarketingTech and Social Media Marketing. Its legal entity is Shoutlet Inc. Its competitors include Spredfast, Brand Networks and Salesforce Buddy Media; 3 of its 3 listed competitors have raised funding.
Company details
Shoutlet sells cloud-based software that helps enterprises measure the impact of online marketing campaigns. Enables marketers to publish, engage, and measure social marketing campaigns and activities across platforms with features including tools for social CRM, social listening, ads, workflow management, contest design and execution, and analytics for Google Analytics, IBM Digital Analytics, Omniture, and Webtrends. Key Customers include Best Buy, Four Seasons, Kohler, Canon, Mitsubishi and Fox Sports.
- Headquarters Madison, United States
- Employees 109
- Stage Acquired
- SectorsTechnology
- Website shoutlet.com
- Social LinkedIn X
- Acquired by Spredfast (Aug 2015)
- Legal Name Shoutlet Inc
- Total Equity Funding$30M (USD)
in 5 rounds
- Latest Funding Round$5M (USD), Series C
Feb 2015
- InvestorsAmerican Family Insurance
& 4 more
- Employee Count109
- Acquired bySpredfast
(Aug 2015)
Funding Insights of Shoutlet
Shoutlet has successfully raised a total of $30M across 5 strategic funding rounds. The most recent funding activity was a Series C round of $5 million completed in February 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $30M
- Total Rounds 5
- Last Round Series C — $5M
- First Round $2M
(Jan 2010)
- Investors Count 4
All 5 funding rounds of Shoutlet with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2015 | $5M | Series C | – | – | – |
| Apr 2013 | $1.8M | Series C | – | – | – |
| Jun 2012 | $15.2M | Series C | – | FTV Capital | |
| Jan 2011 | $6M | Series B | – | American Family Insurance | |
| Jan 2010 | $2M | Series A | – | Origin Ventures, Leo Capital Holdings | – |
5 investors in total: 5 institutional.
Investors in Shoutlet
Shoutlet has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include American Family Insurance, Spredfast and FTV Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investment firm | ftvcapital.com | San Francisco, United States | ||
VC firm investing in the US | originventures.com | Chicago, United States | ||
Tech investments are made in US and Canadian early-stage firms. | leocapholdings.com | Northbrook, United States | ||
Personal and business insurance products are provided nationwide. | 1927 | amfam.com | Madison, United States | |
Social media programs are managed, monitored, and measured at scale. | 2008 | spredfast.com | Austin, United States |
Investor details for Shoutlet
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
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Verified entity values are shown only after access is granted.
Timeline of Shoutlet
4 dated milestones of Shoutlet across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Shoutlet is founded.
- Funding First funding round of $2.0M.
- Funding Latest funding round, Series C, of $5.0M.
- Exit Acquired by Spredfast.
Competitors of Shoutlet
Shoutlet has 3 listed competitors in our database, 3 of them funded. They include Spredfast, Brand Networks and Salesforce Buddy Media.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| spredfast.com | 2008 | Austin, United States | $116.24M | 507 | Social media programs are managed, monitored, and measured at scale. | |
| bn.co | 2006 | Saint Paul, United States | $97.04M | 62 | Brand Networks is recognized for employee influencer marketing technology. | |
| buddymedia.com | 2007 | New York, United States | $92.02M | Social media marketing solutions |
Detailed competitors of Shoutlet
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Shoutlet
Websites that share an audience with Shoutlet (shoutlet.com).
Websites whose visitors overlap most with Shoutlet. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| sprinklr.com | 100% | 4.4M | #9,307 | View details | |
| sproutsocial.com | 100% | 1.6M | #38,018 | View details | |
startpr.com | startpr.com | 99% | – | ||
| mashable.com | 96% | 14.9M | #5,924 | View details | |
| sysomos.com | 69% | View details |
Top companies in MarketingTech
3 companies that operate in the same segment as Shoutlet (MarketingTech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 357.58 M | USD 1.3 B | 3,142 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M |
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Related news about Shoutlet
Complete news archive for Shoutlet
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Frequently Asked Questions about Shoutlet
Shoutlet was founded in 2010.
Shoutlet is headquartered in Madison, United States. It is registered at Madison, Wisconsin, United States.
Shoutlet is a funded company, having raised a total of $30M across 5 funding rounds to date. The company's 1st funding round was a Series A of $2M, raised on Jan 2010.
Shoutlet has 109 employees.
Shoutlet sells cloud-based software that helps enterprises measure the impact of online marketing campaigns. Enables marketers to publish, engage, and measure social marketing campaigns and activities across platforms with features including tools for social CRM, social listening, ads, workflow management, contest design and execution, and analytics for Google Analytics, IBM Digital Analytics, Omniture, and Webtrends. Key Customers include Best Buy, Four Seasons, Kohler, Canon, Mitsubishi and Fox Sports.
Shoutlet's top competitors include Brand Networks, Salesforce Buddy Media and Spredfast.
Shoutlet has 5 investors. Key investors include American Family Insurance, Spredfast, FTV Capital, Origin Ventures, and Leo Capital Holdings.
Shoutlet operates through Shoutlet Inc.
Yes. Shoutlet was acquired by Spredfast in August 2015.