About TapInfluence
TapInfluence is a company based in Boulder (United States) founded in 2009 was acquired by IZEA in July 2018. TapInfluence has raised $22.87 million across 4 funding rounds from investors including IZEA, Noro-Moseley Partners and Grotech Ventures. TapInfluence offers products and services including Creator Strategy, Creator Partnerships, Content Studio, Performance Marketing, and Social Commerce. TapInfluence operates in a competitive market with competitors including Influential, Mavely, BitStar, CreatorIQ and GRIN, among others.
Products & Services of TapInfluence
TapInfluence offers a comprehensive portfolio of products and services, including Creator Strategy, Creator Partnerships, Content Studio, Performance Marketing, and Social Commerce.
Develops scalable programs aligning creators with brand goals.
Manages long-term brand-creator relationships for engagement.
Produces social-first content that drives brand conversions.
Amplifies content with targeting to achieve measurable results.
Facilitates product discovery and sales through social platforms.
Apps and channels of TapInfluence
its YouTube channel IZEA has 2.65K subscribers and 30 videos.
Videos from TapInfluence
The most watched videos on TapInfluence's YouTube channel, IZEA (2.65K subscribers). Click a video to play it here.
More on IZEA.
Funding Insights of TapInfluence
TapInfluence has successfully raised a total of $22.87M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $14 million completed in April 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $22.87M
- Total Rounds 4
- Last Round Series B — $14M
- First Round $600,000
(Jun 2011)
- Investors Count 7
All 4 funding rounds of TapInfluence with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2016 | $14M | Series B | – | Noro-Moseley Partners | |
| Sep 2013 | $5M | Series B | – | Grotech Ventures, Access Venture Partners | – |
| Mar 2012 | $3.27M | Series A | – | Grotech Ventures | |
| Jun 2011 | $600,000 | Angel Round | – | – | – |
8 investors in total: 6 institutional and 2 angel.
Investors in TapInfluence
TapInfluence has secured backing from 8 investors, including venture fund and angel investors. Prominent investors backing the company include IZEA, Noro-Moseley Partners and Grotech Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Tech and Life Sciences focused VC firm investing in the US | – | noromoseley.com | Atlanta, United States | |
Early-stage US tech startups are invested in by Grotech Ventures. | – | grotech.com | Arlington, United States | |
US focused early to expansion stage VC firm | – | accessvp.com | Westminster, United States | |
Private equity investments in the internet sector are targeted. | – | kwiadvisory.com | Baltimore, United States | |
MergeLane is focused on investing in women-led startups and funds. | 2015 | mergelane.com | - | |
RF Robin Ferracone | Angel investor, founder of Farient Advisors, expert in executive compensation. | – | unknown_46b5b945f6ec4a7ab | - |
DC David Cohen | Founder of Techstars, angel investor, supports Indian startups | – | unknown_6bbc0030de2a49138 | - |
Cloud-based platform for influencer marketing and discovery is provided. | 2006 | izea.com | Winter Park, United States |
Investor details for TapInfluence
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of TapInfluence
46 people are tracked at TapInfluence (20 in leadership, 5 in board & advisors, 21 in team).
| Name | Role | Group |
|---|---|---|
Ross Yellowlees | General Manager - Emerging Markets | Leadership |
Peter Biere | Chief Financial Officer | Leadership |
Cassie Saddlemire | Head Of Influencer Partnerships | Leadership |
Palmer Wang | Campaign Director | Leadership |
Jason Kotte | General Manager, Marketplace | Leadership |
Joey Berumen | Director, Influencer & Experiential Campaigns | Leadership |
Alexis Andreasik | Head Of Client Strategy | Leadership |
Meagan Whitaker Newman | Vp, Finance | Leadership |
Kayci Webster | Associate Director, Client Operations | Leadership |
Hannah Brown | Associate Director, Financial Operations | Leadership |
Vanessa Vargas | Account Director | Leadership |
Emily King | Associate Account Director | Leadership |
Ashley Carugati | VP Corporate Controller | Leadership |
Jenny Prewitt | Client Partner | Leadership |
Barbara Kocarek | Client Partner | Leadership |
Cameron Peck | Senior Director, M&a And Strategy | Leadership |
Telie Woods | Account Director | Leadership |
Robert Hidde | Director, Counsel | Leadership |
Veronica Holmes | Vice President Of Account Management | Leadership |
Tori Perez Eysenbach | Vice President, Brand Partnerships | Leadership |
26 more people are available in the full profile.
Complete people profiles for TapInfluence
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of TapInfluence
4 dated milestones of TapInfluence across 9 years, from founding to its latest funding, stage changes and deals.
- Founded TapInfluence is founded.
- Funding First funding round of $600K.
- Funding Latest funding round, Series B, of $14.0M.
- Exit Acquired by IZEA.
Competitors of TapInfluence
TapInfluence operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Influential, Mavely, BitStar, CreatorIQ and GRIN, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| influential.co | 2014 | Las Vegas, United States | $18.65M | 249 | Influencer marketing platform is provided for social media content monetization. | |
| joinmavely.com | 2018 | Chicago, United States | $1M | – | Influencer marketing platform for enterprises | |
| bitstar.tokyo | 2014 | Tokyo, Japan | $22.67M | – | BitStar is engaged in supporting creators and businesses with influencer marketing and content production. | |
| creatoriq.com | 2014 | Los Angeles, United States | $79M | 187 | Influencer marketing platform for enterprises | |
| grin.co | 2014 | Sacramento, United States | $143.92M | 220 | Influencer marketing platform for ecommerce businesses is provided by GRIN. | |
| opendorse.com | 2013 | Lincoln, United States | $50.95M | 96 | Influencer marketing for athletes is facilitated through a specialized platform. | |
| humanz.com | 2017 | Tel Aviv, Israel | $16M | – | Influencer marketing solutions are delivered via cloud and AI platform. | |
| ikala.ai | 2011 | Taipei, Taiwan | $51.45M | – | AI-powered influencer marketing and cloud management solutions are provided. | |
| partipost.com | 2016 | Singapore | $12M | – | Brands are connected with influencers via a marketing platform. |
Detailed competitors of TapInfluence
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of TapInfluence
Websites that share an audience with TapInfluence (tapinfluence.com).
Websites whose visitors overlap most with TapInfluence. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
corp.crowdtap.com | corp.crowdtap.com | 100% | – | – | – |
| boomopolis.com | 98% | – | – | View details | |
| traackr.com | 95% | 68.4K | #383,774 | View details | |
| mediashower.com | 92% | 35.5K | #1,050,331 | View details | |
| captora.com | 92% | – | – | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 13 similar websites and full traffic analytics for TapInfluence
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 13 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Tapinfluence
Complete news archive for TapInfluence
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to TapInfluence
10 companies that operate in the same segment as TapInfluence (Advertising & Marketing Tech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
Platform offering mobile ad network software | 2007 | Bengaluru, Karnataka, India | USD 265.6 M | USD 268.38 M | 1,074 | |
AI-driven ad campaigns are managed for personalization and optimization. | 2005 | Paris, France | USD 59.97 M | USD 1.94 B | 3,510 | |
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Consumer intelligence-driven mobile marketing platform is provided for user acquisition. | 2005 | Singapore, Singapore | USD 10 M | USD 288.73 M | 618 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 | |
SSP software is offered to publishers for ad inventory sales. | 2006 | Redwood City, California, United States | USD 31 M | USD 282.93 M | 1,050 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | – | – | |
Cloud based mobile marketing analytics and attribution platform | 2011 | San Francisco, California, United States | USD 1.29 B | – | – | |
Mobile advertising & monetization | 2007 | San Francisco, California, United States | USD 60.05 M | – | – |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Frequently Asked Questions about TapInfluence
TapInfluence was founded in 2009 and raised its 1st funding round 2 years after it was founded.
TapInfluence is headquartered in Boulder, United States. It is registered at Boulder, Colorado, United States.
TapInfluence is a funded company, having raised a total of $22.87M across 4 funding rounds to date. The company's 1st funding round was a Angel Round of $600K, raised on Jun 2011.
TapInfluence was founded in 2009 in Boulder, United States, as a provider of cloud-based software for the influencer marketing sector. Programs are created, managed, and measured through a unified platform. An influencer marketplace is maintained, where brands access a database exceeding 100,000 content creators, filtered by reach, topics, and audience demographics. Social influencers are connected to brands for content monetization. Revenue is generated via subscriptions.
TapInfluence offers Creator Strategy, Creator Partnerships, Content Studio, Performance Marketing, and Social Commerce.
TapInfluence has 8 investors. Key investors include IZEA, Noro-Moseley Partners, Grotech Ventures, Access Venture Partners, and Knollwood Investment Advisory.
TapInfluence operates through Tapinfluence Inc.
Yes. TapInfluence was acquired by IZEA in July 2018.