The Inside

New York, United States Founded: 2017 • Age: 9 yrs Acquired By Havenly
Home improvement products are sold via an internet-first customizable brand.
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About The Inside

The Inside is a company based in New York (United States) founded in 2017 by Britt Bunn and Christiane Lemieux was acquired by Havenly in February 2022.. The Inside has raised $2.6 million across 1 funding round from investors including Havenly, Lerer Hippeau and Canaan. The company has 11 employees as of December 31, 2022. The Inside operates in a competitive market with competitors including Brooklinen, Dormify, Caavo, Mud Pie and Miliboo, among others.

  • Headquarter New York, United States
  • Employees 11 as on 31 Dec, 2022
  • Founders Britt Bunn, Christiane Lemieux
  • Sectors
    Consumer
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Custom Furniture Technologies Inc
Operational Areas
Consumer → Beauty, Personal & Household Care
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $2.6 M (USD)

    in 1 rounds

  • Latest Funding Round
    $2.6 M (USD), Seed

    Sep 04, 2018

  • Investors
    Havenly

    & 10 more

  • Employee Count
    11

    as on Dec 31, 2022

  • Acquired by
    Havenly

    (Feb 17, 2022)

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People of The Inside
Headcount 200-500
Employee Profiles 56
Employee Profiles
People
Lee Mayer
CEO & co-Founder
People
Shelby Girard
Svp, Creative & Design
People
Bill Sherby
VP, Product
People
Rocio Edelshein
Interior Designer

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Funding Insights of The Inside

The Inside has successfully raised a total of $2.6M through 1 strategic funding round. The most recent funding activity was a Seed round of $2.6 million completed in September 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 1
  • Last Round Seed — $2.6M
  • First Round

    (04 Sep 2018)

  • Investors Count 10
Date Amount Transaction Name Valuation Lead Investors Investors
Sep, 2018 Amount Seed - The Inside Valuation Corigin Ventures , Lerer Hippeau
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in The Inside

The Inside has secured backing from 11 investors, including venture fund and angel investors. Prominent investors backing the company include Havenly, Lerer Hippeau and Canaan. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Angel
Investor Description Founded Year Domain Location
Tech focused Seed & Early stage VC firm investing primarily in the US
Founded Year Domain Location
Early-stage investments are directed toward tech startups by Forerunner Ventures.
Founded Year Domain Location
USA focused VC firm investing in seed and early stage startups
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by The Inside

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - The Inside

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

The Inside Comparisons

Employees
+
Add Comparison
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Competitors of The Inside

The Inside operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Brooklinen, Dormify, Caavo, Mud Pie and Miliboo, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Internet-first brand of home textiles
domain founded_year HQ Location
Internet first brand offering home improvement products
domain founded_year HQ Location
Private label brand of universal remote controllers
domain founded_year HQ Location
Internet fist brand offering multi-category fashion and home improvement products
domain founded_year HQ Location
Contemporary furniture is manufactured and sold online by Miliboo.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on The Inside

Frequently Asked Questions about The Inside

When was The Inside founded?

The Inside was founded in 2017 and raised its 1st funding round 1 year after it was founded.

Where is The Inside located?

The Inside is headquartered in New York, United States. It is registered at New York, New York, United States.

Who is the current CEO of The Inside?

Christiane Lemieux is the current CEO of The Inside. They have also founded this company.

Is The Inside a funded company?

The Inside is a funded company, having raised a total of $2.6M across 1 funding round to date. The company's 1st funding round was a Seed of $2.6M, raised on Sep 04, 2018.

How many employees does The Inside have?

As of Dec 31, 2022, the latest employee count at The Inside is 11.

What does The Inside do?

The Inside was founded in 2017 and is headquartered in New York, United States. Operations focus on the home improvement sector through an online platform, where products such as beds, benches, chairs, pillows, furniture, and scalloped screens are offered. Customization options are provided based on user preferences, and fabric swatches can be requested. The model emphasizes direct-to-consumer sales in the furniture and decor industry.

Who are the top competitors of The Inside?

The Inside's top competitors include Brooklinen, Dormify and Caavo.

Who are The Inside's investors?

The Inside has 11 investors. Key investors include Havenly, Lerer Hippeau, Canaan, Corigin Ventures, and Forerunner Ventures.

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