The Nue Co

London, United Kingdom Founded: 2016 • Age: 10 yrs Minicorn
Provider of probiotic and prebiotic supplements

About The Nue Co

The Nue Co is a company based in London (United Kingdom) founded in 2016 by Juliana Miller. The Nue Co has raised $35.87 million across 4 funding rounds from investors including Waldencast, Pamoja Capital and Visible Ventures. The company has 19 employees. The Nue Co operates in a competitive market with competitors including Pendulum, The Good Bug, Harmless Harvest, OptiBiotix Health and One bio, among others.

  • Headquarter London, United Kingdom
  • Employees 19
  • Founders Juliana Miller
  • Stage Minicorn
  • Sectors
    Healthcare
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Website thenueco.com
  • Social LinkedIn X Facebook Instagram
  • Legal Name The Nue Co Ltd
  • Date of Incorporation 17 Feb, 2016
  • Jurisdiction LONDON, ENGLAND
Key Metrics
  • Total Equity Funding
    $35.87M (USD)

    in 4 rounds

  • Latest Funding Round
    $25M (USD), Series B

    Apr 2021

  • Investors
    Waldencast

    & 6 more

  • Employee Count
    19

Funding Insights of The Nue Co

The Nue Co has successfully raised a total of $35.87M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $25 million completed in April 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $35.87M
  • Total Rounds 4
  • Last Round Series B β€” $25M
  • First Round $369,708

    (Oct 2016)

  • Investors Count 7

All 4 funding rounds of The Nue Co with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Apr 2021$25MSeries B–Pamoja Capital
May 2019$9MSeries A$35.44MWaldencast
Nov 2017$1.5MSeed$6.88MMorningside
–
Oct 2016$369,708Seed$‒‒‒‒‒–
–
Valuation history
DateValuationStage
May 2019$35.44Mβ€’β€’β€’β€’β€’β€’β€’β€’
Nov 2017$6.88Mβ€’β€’β€’β€’β€’β€’β€’β€’
Oct 2016$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
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Full valuation and stage history of The Nue Co

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Last known valuation $35.44M (May 2019). 7 investors in total: 7 institutional.

Investors in The Nue Co

The Nue Co has secured backing from 7 investors, including venture fund and institutional investors. Prominent investors backing the company include Waldencast, Pamoja Capital and Visible Ventures.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Pamoja Capital is engaged in long-term investment and mentoring.
2006pamojacapital.comLuxembourg, Luxembourg
Investments in early-stage businesses are made by Visible Ventures.
–visibleventures.comHingham, United States
Startups in beauty and wellness are accelerated by Waldencast.
–waldencast.comWhite Plains, United States
Corporate-backed venture capital firm focused on consumer tech and multiple sectors
–unileverventures.comLondon, United Kingdom
Investments are directed by REDO Ventures toward software technology startups.
–redoventures.comNew York, United States
Multiple sectors are invested in by Morningside, a VC fund.
–morningside.comNewton, United States
-
–col-care.com-
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People of The Nue Co

6 people are tracked at The Nue Co (5 in leadership, 1 in team); the tracked headcount is 19.

NameRoleGroup
Juliana Miller
Founder & CEOLeadership
Paul F.
Director of OperationsLeadership
Ana Chapman
Global Commercial DirectorLeadership
Flo Glendenning
VP of Product & SustainabilityLeadership
Jules Miller
Founder / CEOLeadership
Chloé Chandarana
Senior Global Sales & Marketing ManagerTeam
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Timeline of The Nue Co

4 dated milestones of The Nue Co across 5 years, from founding to its latest funding, stage changes and deals.

  1. Founded The Nue Co is founded.
  2. Funding First funding round of $370K.
  3. Milestone Reaches Minicorn status.
  4. Funding Latest funding round, Series B, of $25.0M.

Competitors of The Nue Co

The Nue Co operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Pendulum, The Good Bug, Harmless Harvest, OptiBiotix Health and One bio, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
pendulumlife.com2012San Francisco, United States$109.5M55
Pendulum is focused on developing advanced probiotic solutions.
thegoodbug.com2021Mumbai, India$20.02M112
Synbiotic supplements and fermented products for gut health are provided.
harmlessharvest.com2009San Francisco, United States$30M47
Branded coconut water and probiotic beverages are manufactured and marketed.
optibiotix.com2012York, United Kingdom–12
Microbial strains are developed for treating human metabolic diseases.
one.bio2015New York, United States$27M–
Online tools for partner management and opportunity screening.
probi.com1991Lund, Sweden––
Probiotic strains for health solutions are developed and manufactured.
gnubiotics.com2016Monthey, Switzerland$30,758–
Microbiome-modulating prebiotic solutions are developed and commercialized.
bioxyne.com1997Sydney, Australia––
Probiotic-based dietary supplements for immune health are developed.
oragenics.com1996Tampa, United States–5
Developer of novel treatments for infectious diseases and oral mucositis as well as probiotics for oral health
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Detailed competitors of The Nue Co

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Web traffic of The Nue Co

The website of The Nue Co (thenueco.com) receives about 65.7K visits a month.

  • Monthly visits
    65.7K

    ▲ 9.3% vs previous month

Similar websites

Websites whose visitors overlap most with The Nue Co. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
sakara.com
100%
113.1K#344,552View details
cultbeauty.co.uk
100%
3.3M#12,914View details
spacenk.com
100%
5M#8,206View details
bluemercury.com
100%
869.7K#40,601View details
lookfantastic.com
100%
7.9M#5,364View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 14 similar websites and full traffic analytics for The Nue Co

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  • 14 similar websites
  • Audience overlap
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Latest news on The Nue Co

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Similar companies to The Nue Co

10 companies that operate in the same segment as The Nue Co (Nutraceutical & Food-as-Medicine Platforms), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Ayurvedic healthcare and nutritional products are provided by Kapiva.
2016Bengaluru, Karnataka, IndiaUSD 77.85 MUSD 27.35 M362
Plant-based frozen meals are delivered via weekly subscriptions.
2016London, England, United KingdomUSD 69.9 MUSD 12.54 M146
Therapies for metabolic health in chronic disease patients are provided.
2014San Francisco, California, United StatesUSD 401.78 M––
Nutritional supplements for multiple health ailments are developed.
2005Mumbai, Maharashtra, IndiaUSD 1.55 M––
Personalized gut health solutions are provided by ZOE.
2017New Castle, Pennsylvania, United StatesUSD 80.12 M––
Machine learning-based bioinformatics solutions for health insights are provided.
2016Los Alamos, New Mexico, United StatesUSD 301.57 M––
Cellular health supplements for metabolic repair are developed and manufactured.
2014New York, New York, United StatesUSD 66.1 M––
Nutritional food and health supplements are provided by OZiva.
2010Mumbai, Maharashtra, IndiaUSD 17.32 MUSD 23.98 M–
Low-carb products for weight loss are provided by Atkins.
1960Denver, Colorado, United StatesUSD 15 M––
Synbiotic supplements and fermented products for gut health are provided.
2021Mumbai, Maharashtra, IndiaUSD 20.02 MUSD 5.14 M88
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Frequently Asked Questions about The Nue Co

The Nue Co was founded in 2016.

The Nue Co is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Juliana Miller is the current CEO of The Nue Co. They have also founded this company.

The Nue Co is a funded company, having raised a total of $35.87M across 4 funding rounds to date. The company's 1st funding round was a Seed of $369.71K, raised on Oct 2016.

The Nue Co has 19 employees.

The Nue Co was established in 2016 in London, United Kingdom, within the health supplements sector. A variety of products, including probiotic and prebiotic supplements, vitamin C formulations, energy aids, digestive health options, plant-based proteins, and milk proteins, is offered. All sales are managed through an online platform, with operations centered in the UK. Leadership is provided by founder Juliana Miller as CEO.

The Nue Co's top competitors include The Good Bug, Pendulum and OptiBiotix Health.

The Nue Co has 7 investors. Key investors include Waldencast, Pamoja Capital, Visible Ventures, Unilever Ventures, and REDO Ventures.

The valuation of The Nue Co is $35.44M as of May 2019.

The Nue Co operates through The Nue Co Ltd.

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