Trapit

San Francisco, United States Founded: 2010 • Age: 16 yrs Acquired By ScribbleLive
Content is discovered and published using AI-driven algorithms.
Request Access

About Trapit

Trapit is a company based in San Francisco (United States) founded in 2010 was acquired by ScribbleLive in May 2017.. Trapit has raised $19.76 million across 8 funding rounds from investors including ScribbleLive, Digital Five and Horizons Ventures. The company has 27 employees as of December 31, 2015. Trapit has completed 1 acquisition, including Addvocate. Trapit offers products and services including Subscription Platform, Pay-Per-View Feature, and Tipping System. Trapit operates in a competitive market with competitors including BNI, Extole, Firstup, Mention Me and Qmee, among others.

  • Headquarter San Francisco, United States
  • Employees 27 as on 31 Dec, 2015
  • Sectors
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Technology → Marketing, Adtech & Commerce Technology
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $19.76 M (USD)

    in 8 rounds

  • Latest Funding Round
    $1000 K (USD), Series A

    Aug 06, 2013

  • Investors
  • Employee Count
    27

    as on Dec 31, 2015

  • Investments & Acquisitions
  • Acquired by
    ScribbleLive

    (May 01, 2017)

Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal

Products & Services of Trapit

Trapit offers a comprehensive portfolio of products and services, including Subscription Platform, Pay-Per-View Feature, and Tipping System. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Enables creators to sell and monetize content through subscriptions

Allows one-time payments for specific creator content

Facilitates direct tips from subscribers to creators

Funding Insights of Trapit

Trapit has successfully raised a total of $19.76M across 8 strategic funding rounds. The most recent funding activity was a Series A round of $1000 thousand completed in August 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 8
  • Last Round Series A — $999,999
  • First Round

    (13 Oct 2010)

  • Investors Count 3
Date Amount Transaction Name Valuation Lead Investors Investors
Aug, 2013 Amount Series A - Trapit Valuation

investors

Mar, 2013 Amount Series A - Trapit Valuation

investors

Jan, 2013 Amount Series A - Trapit Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Trapit

Trapit has secured backing from 4 investors, including venture fund investors. Prominent investors backing the company include ScribbleLive, Digital Five and Horizons Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
-
Founded Year Domain Location
Horizons Ventures is focused on investing in deep science and technology.
Founded Year Domain Location
Private equity investments are directed toward growth-stage companies.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Trapit

Trapit has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Addvocate. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Employee advocacy marketing software is provided for brand amplification.
2012
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Trapit

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Trapit Comparisons

Employees
+
Add Comparison
Available on Premium

Competitors of Trapit

Trapit operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as BNI, Extole, Firstup, Mention Me and Qmee, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Referral marketing solutions are provided to businesses through networking platforms.
domain founded_year HQ Location
B2C and P2P referral automation platform
domain founded_year HQ Location
Cloud-based communication and employee experience management platform for enterprises
domain founded_year HQ Location
Referral marketing solutions are delivered for eCommerce via word-of-mouth channels.
domain founded_year HQ Location
App-based online platform offering rewards
domain founded_year HQ Location
Advocate Marketing Solution
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Trapit

Frequently Asked Questions about Trapit

When was Trapit founded?

Trapit was founded in 2010.

Where is Trapit located?

Trapit is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Is Trapit a funded company?

Trapit is a funded company, having raised a total of $19.76M across 8 funding rounds to date. The company's 1st funding round was a Series A of $721.97K, raised on Oct 13, 2010.

How many employees does Trapit have?

As of Dec 31, 2015, the latest employee count at Trapit is 27.

What does Trapit do?

Trapit provides content discovery sources including blogs, professional journals, news services, magazines, video feeds, and podcasts based on keyword search or interests. Core technology derived from a 200 million DARPA-funded research project in Artificial Information and Machine Learning. Uses AI and Machine Learning algorithms to improvise on content discovery. Content is curated using an intuitive interface; allows editing and voice narrations. One-click publish to many channels and auto publish-schedule. Clients include Microsoft, Astro, Black Creative, HD Vest, and SpinMedia.

Who are the top competitors of Trapit?

Trapit's top competitors include Extole, BNI and Firstup.

What products or services does Trapit offer?

Trapit offers Subscription Platform, Pay-Per-View Feature, and Tipping System.

How many acquisitions has Trapit made?

Trapit has made 1 acquisition, including Addvocate.

Who are Trapit's investors?

Trapit has 4 investors. Key investors include ScribbleLive, Digital Five, Horizons Ventures, and Vformation.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available