TVTY

New York, United States Founded: 2009 • Age: 17 yrs Acquired By Nielsen
Platform for advertisers to synchronize their digital advertisement campaigns with offline moments
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About TVTY

TVTY is a company based in New York (United States) founded in 2009 was acquired by Nielsen in July 2021.. TVTY has raised $11.2 million across 2 funding rounds from investors including Nielsen, Partech Partners and Serena. The company has 7 employees as of December 31, 2022. TVTY operates in a competitive market with competitors including YouAppi, Remerge, Magnetic, StitcherAds and TapCommerce, among others.

  • Headquarter New York, United States
  • Employees 7 as on 31 Dec, 2022
  • Sectors
    Media & Entertainment
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Tvty Inc
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech
Media & Entertainment → Marketing, Advertising & Adtech
Media & Entertainment → Marketing, Advertising & Adtech
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $11.2 M (USD)

    in 2 rounds

  • Latest Funding Round
    $6.7 M (USD), Series B

    Sep 13, 2016

  • Investors
    Nielsen

    & 3 more

  • Employee Count
    7

    as on Dec 31, 2022

  • Acquired by
    Nielsen

    (Jul 08, 2021)

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People of TVTY
Headcount 10-50
Employee Profiles 1
Employee Profiles
People
Sébastien Brochet
Deputy Chief Data Officer

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Teams

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Funding Insights of TVTY

TVTY has successfully raised a total of $11.2M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $6.7 million completed in September 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round Series B — $6.7M
  • First Round

    (22 May 2014)

  • Investors Count 3
Date Amount Transaction Name Valuation Lead Investors Investors
Sep, 2016 Amount Series B - TVTY Valuation Serena
May, 2014 Amount Series A - TVTY Valuation Partech Partners , 360 Capital Partners
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in TVTY

TVTY has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include Nielsen, Partech Partners and Serena. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Venture capital is provided to global tech startups and scale-ups.
Founded Year Domain Location
Serena is engaged in venture capital investments for tech startups.
Founded Year Domain Location
Venture capital firm investing in digital tech startups
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by TVTY

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - TVTY

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Tvty Comparisons

Employees
+
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Competitors of TVTY

TVTY operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as YouAppi, Remerge, Magnetic, StitcherAds and TapCommerce, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Mobile app recommendations are provided based on user behavior analysis.
domain founded_year HQ Location
Remerge is focused on mobile app marketing and retargeting solutions.
domain founded_year HQ Location
Search retargeting platform using data queries for audience targeting.
domain founded_year HQ Location
Facebook ad optimization tools for retailers are managed.
domain founded_year HQ Location
Mobile retargeting solutions are provided to brands and advertisers.
domain founded_year HQ Location
Real-time bidding platform for behavioral retargeting is offered.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Tvty

Frequently Asked Questions about TVTY

When was TVTY founded?

TVTY was founded in 2009 and raised its 1st funding round 5 years after it was founded.

Where is TVTY located?

TVTY is headquartered in New York, United States. It is registered at New York, New York, United States.

Is TVTY a funded company?

TVTY is a funded company, having raised a total of $11.2M across 2 funding rounds to date. The company's 1st funding round was a Series A of $4.5M, raised on May 22, 2014.

How many employees does TVTY have?

As of Dec 31, 2022, the latest employee count at TVTY is 7.

What does TVTY do?

TVTY offers a platform which enables advertisers to synchronize their digital advertisement campaigns with offline moments (for eg., TV ads, weather, events, etc). It is capable of identifying offline moments from 25,000 sources based on which advertisers can optimize their digital advertisement campaigns across video, search, display, and social media. Has integrations with multiple DSPs and ad networks in order to facilitate quick campaign optimization. Claims to have 1250 clients which include Microsoft, HTC, and Danone, among others.

Who are the top competitors of TVTY?

TVTY's top competitors include Remerge, YouAppi and Magnetic.

Who are TVTY's investors?

TVTY has 4 investors. Key investors include Nielsen, Partech Partners, Serena, and 360 Capital Partners.

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