About Whatfix
Whatfix is a company based in San Jose (United States) founded in 2013 by Khadim Batti and Vara Kumar Namburu.. Whatfix has raised $265.51 million across 10 funding rounds from investors including Warburg Pincus, Peak XV Partners and Hanwha. The company has 836 employees as of January 28, 2025. Whatfix has completed 3 acquisitions, including Airim, Leap and NittioLearn. Whatfix operates in a competitive market with competitors including WalkMe, AppLearn, Userlane, Spekit and GuideCX, among others.
- Headquarter San Jose, United States
- Employees 836 as on 28 Jan, 2025
- Founders Khadim Batti, Vara Kumar Namburu
- Stage Minicorn
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Sectors
Technology
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Email
***********
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Phone
*********
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Website
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Social
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- Legal Name Whatfix Private Limited
- Date of Incorporation 14 Oct, 2010
- Jurisdiction Bangalore, Karnataka, India
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Annual Revenue
$52.03 M (USD)46.52as on Mar 31, 2024
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Net Profit
$-30.68 M (USD)20.01as on Mar 31, 2024
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EBITDA
$-29.98 M (USD)17.85as on Mar 31, 2024
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Total Equity Funding
$265.51 M (USD)
in 10 rounds
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Latest Funding Round
$125 M (USD), Series E
Sep 25, 2024
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Investors
Warburg Pincus
& 35 more
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Employee Count
836
as on Jan 28, 2025
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Investments & Acquisitions
Airim
& 2 more
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Funding Insights of Whatfix
Whatfix has successfully raised a total of $265.51M across 10 strategic funding rounds. The most recent funding activity was a Series E round of $125 million completed in September 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 10
- Last Round Series E — $125.0M
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First Round
First Round
(06 Oct 2014)
- Investors Count 36
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep, 2024 | Amount | Series E - Whatfix | Valuation | Warburg Pincus | |
| Jun, 2021 | Amount | Series D - Whatfix | Valuation | SoftBank Vision Fund , Sequoia Capital | |
| Feb, 2020 | Amount | Series C - Whatfix | Valuation | Peak XV Partners , Sequoia Capital |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Whatfix
Whatfix has secured backing from 36 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Warburg Pincus, Peak XV Partners and Hanwha. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Multi-stage private equity investments are pursued across diverse sectors.
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Founded Year | Domain | Location | |
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Venture capital investments in technology and startups.
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Founded Year | Domain | Location | |
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Venture capital investment and global platform support for startups.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Whatfix
Whatfix has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Airim, Leap and NittioLearn. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
|
2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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AI based content hyper personalization software
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2017 | ||||
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Customer onboarding is guided via multi-screen walkthroughs and in-app nudges.
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2017 | ||||
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Educational apps and customized assignments are created via cloud-based platform.
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2012 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Whatfix
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Whatfix Comparisons
Competitors of Whatfix
Whatfix operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as WalkMe, AppLearn, Userlane, Spekit and GuideCX, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Digital adoption platform is provided for software optimization.
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| domain | founded_year | HQ Location |
Digital adoption platform is offered for employee software training.
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| domain | founded_year | HQ Location |
Digital adoption software is provided for employee training and onboarding.
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| domain | founded_year | HQ Location |
Digital adoption platform is provided for employee onboarding and training.
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| domain | founded_year | HQ Location |
Cloud-based software for client onboarding and project management is offered.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Whatfix
Frequently Asked Questions about Whatfix
When was Whatfix founded?
Whatfix was founded in 2013 and raised its 1st funding round 1 year after it was founded.
Where is Whatfix located?
Whatfix is headquartered in San Jose, United States. It is registered at San Jose, California, United States.
Who is the current CEO of Whatfix?
Khadim Batti is the current CEO of Whatfix. They have also founded this company.
Is Whatfix a funded company?
Whatfix is a funded company, having raised a total of $265.51M across 10 funding rounds to date. The company's 1st funding round was a Series C of $32M, raised on Oct 06, 2014.
How many employees does Whatfix have?
As of Jan 28, 2025, the latest employee count at Whatfix is 836.
What is the annual revenue of Whatfix?
Annual revenue of Whatfix is $52.03M as on Mar 31, 2024.
What does Whatfix do?
SaaS-based digital adoption platform for customer self service. It helps businesses onboard their customers and provides interactive knowledge flows to enhance product adoption. It allows for the creation of interactive support FAQs, training material, and tutorials that can be integrated with ease across all touchpoints inside applications. Also provides a community platform for anyone to create, share, execute interactive guides. Platform analyzes metrics like task list completion rates, flow drop offs, most common self-help queries, and smart tip view. It also offers tools to tracks user actions, attributes, and events.
Who are the top competitors of Whatfix?
How many acquisitions has Whatfix made?
Whatfix has made 3 acquisitions, including Airim, Leap, and NittioLearn.
Who are Whatfix's investors?
Whatfix has 36 investors. Key investors include Warburg Pincus, Peak XV Partners, Hanwha, Stellaris Venture Partners, and Cisco Investments.
What is Whatfix's valuation?
The valuation of Whatfix is $567.82M as of Jun 2021.
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