About Zlade
Zlade is a Consumer company based in Pune (India) founded in 2015 by Harish Amritkar, Suraj Chaudhari, and Mihir Vaidya. It operates as an internet fist brand for personal hygiene products. It operates in the Consumer and Healthcare sectors. Zlade has raised $4.46 million across 9 funding rounds from investors including Velocity, Bharat Forge and Yash Poddar. The company has 99 employees. Zlade was last valued at $5.44 million in September 2023. Its chief executive is Mihir Vaidya. Its website shopzlade.com draws about 28 thousand monthly visits. Its Indian entity Aegis Personal Care Llp reported revenue of ₹12.08 Cr. Zlade offers products and services including Zlade Ballistic TURBO, Zlade Ballistic Pro, Zlade Neo All-in-One, and Zlade Summer Pro. Its focus areas include Retail, Beauty Tech, Ecommerce and Appliances & Accessories. Its competitors include Beauté Secrets, Majestique, Finishing Touch Flawless, STELLY INDIA and Wisomart and 1 more; 1 of its 6 listed competitors has raised funding.
Company details
Zlade was established in 2015 in Pune, India, as an e-commerce platform specializing in personal hygiene and grooming items. Products such as body trimmers, hair styling creams, beard care solutions, aftershave, blades, intimate washes, hair waxes, and hair removal razors are distributed through the domain shopzlade.com. Operations focus on direct-to-consumer sales in the personal care sector, with leadership provided by co-founders including the CEO, COO, and CBO.
- Headquarters Pune, India
- Employees 99
- Founders Harish Amritkar, Suraj Chaudhari, Mihir Vaidya
- Stage Minicorn
- SectorsConsumerHealthcare
- Email••••••••
- Phone•••• ••••
- Website shopzlade.com
- Social LinkedIn X Facebook Instagram
- Legal Name Aegis Personal Care Llp
- Date of Incorporation 29 Jul, 2015
- Jurisdiction Pune, Maharashtra, India
- Annual Revenue₹12.08 Cr
FY 2023 · +140% YoY
- EBITDA-₹7.99 Cr
FY 2023 · -66% margin
- Total Equity Funding$4.46M (USD)
in 9 rounds
- Latest Funding Round$547.16K (USD), Series A
Oct 2025
- InvestorsVelocity
& 21 more
- Employee Count99
Associated legal entities of Zlade
Zlade is associated with 2 registered companies on The Company Check; the primary company is Aegis Personal Care Llp. Each company page carries the filings, financials, charges and directors of that entity.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2023) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Aegis Personal Care Llp CIN AAE-4692 | Active | 29 Jul 2015 | Pune, Maharashtra | ₹12.1 Cr | 99 | 2 | View details |
| Neoaegis Personal Care Private Limited CIN U51909PN2021PTC197545 | Active | 08 Jan 2021 | Pune, Maharashtra | ₹0.8 Cr | 61 | 3 | View details |
Products & Services of Zlade
Zlade offers a comprehensive portfolio of products and services, including Zlade Ballistic TURBO, Zlade Ballistic Pro, Zlade Neo All-in-One, and Zlade Summer Pro.
Full-body trimmer for men's intimate grooming with advanced features.
Full-body trimmer designed for men's grooming needs.
All-in-one trimmer for men's body and facial hair.
Rechargeable trimmer specifically for women's grooming.
Funding Insights of Zlade
Zlade has successfully raised a total of $4.46M across 9 strategic funding rounds. The most recent funding activity was a Series A round of $547.16 thousand completed in October 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $4.46M
- Total Rounds 9
- Last Round Series A — $547,161
- First Round $455,249
(Feb 2022)
- Investors Count 22
All 9 funding rounds of Zlade with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2025 | $547,161 | Series A | – | – | – |
| Feb 2025 | $239,578 | Series A | – | – | – |
| Sep 2023 | $517,683 | Series A | $5.44M | – | |
| Jan 2023 | $1.5M | Series A | – | Shivanssh | |
| Nov 2022 | $586,094 | Series A | $4.96M | – | |
| Aug 2022 | $138,238 | Seed | – | – | |
| May 2022 | $260,031 | Seed | $••••• | – | |
| Mar 2022 | $211,110 | Seed | $••••• | – | |
| Feb 2022 | $455,249 | Seed | $••••• | Vijay Pusalkar | – |
| Date | Valuation | Stage |
|---|---|---|
| Sep 2023 | $5.44M | •••••••• |
| Nov 2022 | $4.96M | •••••••• |
| May 2022 | $••••• | •••••••• |
| Mar 2022 | $••••• | •••••••• |
| Feb 2022 | $••••• | •••••••• |
Full valuation and stage history of Zlade
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
- All valuation points
- Stage changes
- Dates
- Exports
Verified entity values are shown only after access is granted.
Last known valuation $5.44M (Sep 2023). 22 investors in total: 7 institutional and 15 angel.
Investors in Zlade
Zlade has secured backing from 22 investors, including angel, institutional, and venture fund investors. Prominent investors backing the company include Velocity, Bharat Forge and Yash Poddar.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
VC and PE investments are managed by Shivanssh single-family office. | – | shivanssh.com | Bengaluru, India | |
Technology-enabled automotive tools, forging, and machining materials are manufactured. | 1961 | bharatforge.com | Pune, India | |
Revenue-based financing and tools are offered to e-commerce businesses. | 2020 | velocity.in | Bengaluru, India | |
- | – | mangaldasvenichandtradesandinvestment.tcc.mode | - | |
- | – | narendrafirodia.com | - | |
YP Yash Poddar | Angel investor and entrepreneur, co-founder of Freightwalla, focused on logistics tech | – | unknown_054bff4d88cb4d2b9 | - |
NA Neha Aggarwal | Angel investor and entrepreneur, focusing on tech startups in India. | – | unknown_af822ceb027e4fec8 | - |
AJ Anand Jagdish Banka | - | – | unknown_bc4600ae9a1248128 | - |
MS Manmeet Singh | - | – | unknown_ba5c8ed8a0974e5c9 | - |
KK Kalit Kumar | - | – | unknown_d636faf363744870a | - |
Investor details for Zlade
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Board of directors of Aegis Personal Care Llp (Zlade)
Aegis Personal Care Llp is the primary company behind Zlade. The boards of the 2 registered companies of Zlade currently have 3 directors; the longest-serving is Mihir Sanjay Vaidya, appointed in 2015.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Mihir Sanjay Vaidya DIN 07239025 | Designated Partner | 29 Jul 2015 | 11 yrs 2 mo | Aegis Personal Care Llp, Neoaegis Personal Care Private Limited |
| Suraj Arun Chaudhari DIN 07239029 | Designated Partner | 29 Jul 2015 | 11 yrs 2 mo | Aegis Personal Care Llp, Neoaegis Personal Care Private Limited |
| Harish Amritkar DIN 08511685 | Director | 08 Jan 2021 | 5 yrs 9 mo | Neoaegis Personal Care Private Limited |
People of Zlade
3 people are tracked at Zlade (3 in leadership); the tracked headcount is 99.
| Name | Role | Group |
|---|---|---|
| Co-Founder & COO | Leadership | |
| Co-Founder & CBO | Leadership | |
| Co-Founder & CEO | Leadership |
Complete people profiles for Zlade
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of Zlade
Figures of Aegis Personal Care Llp, the primary company behind Zlade, for FY 2023. Revenue was ₹12.08 Cr (+140% year on year). EBITDA was -₹7.99 Cr (-66% margin). Revenue has grown at a compounded annual rate of +116% over three years and +240% over five years.
- ₹12.08 CrRevenue · FY 2023 · +140% YoY
- -₹7.99 CrEBITDA · -66% margin
- 99Employees (provident fund records)
- +116%Revenue CAGR, 3 years
- +240%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Aegis Personal Care Llp are on its company page.
Detailed financial statements for Zlade
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Timeline of Zlade
4 dated milestones of Zlade across 10 years, from founding to its latest funding, stage changes and deals.
- Founded Zlade is founded.
- Funding First funding round of $455K.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Series A, of $547K.
Competitors of Zlade
Zlade has 6 listed competitors in our database, 1 of them funded. They include Beauté Secrets, Majestique, Finishing Touch Flawless, STELLY INDIA and Wisomart, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| beautesecrets.com | 2010 | Gurugram, India | $190,406 | – | Multi-category beauty and personal care appliances are offered online. | |
| majestique.in | 2018 | Gurugram, India | – | – | Provides personal care and beauty products, including hair, face, foot, and bathing accessories for women. | |
| finishingtouchflawless.in | 2020 | India | – | 7 | Provides innovative tools for facial hair removal and beauty care online. | |
| stelly.in | 2021 | Lucknow, India | – | – | A direct-to-consumer brand offering laser hair removal appliances. | |
| wisomart.com | 2024 | Nagpur, India | – | – | Provides comprehensive solutions for health and wellness products. | |
| iluumi.in | 2024 | Delhi, India | – | – | Provides IPL handsets for safe, painless home hair removal and accessories. |
Detailed competitors of Zlade
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Zlade
The website of Zlade (shopzlade.com) receives about 28.3K visits a month.
- Monthly visits28.3K
▼ 44.8% vs previous month
Websites whose visitors overlap most with Zlade. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| bombayshavingcompany.com | 100% | 3.5M | #13,384 | View details | |
lookskart.com | lookskart.com | 94% | – | #2,422,530 | – |
| nykaaman.com | 92% | – | #16,923 | View details | |
tirabeauty.com | tirabeauty.com | 90% | – | #10,035 | – |
| gosvish.com | 89% | 36.4K | #935,168 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 9 similar websites and full traffic analytics for Zlade
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 9 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Beauty & Personal Care Products
10 companies that operate in the same segment as Zlade (Beauty & Personal Care Products), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online platform offering a wide range of baby, kids, and maternity products | 2010 | Pune, Maharashtra, India | USD 513.39 M | USD 911.07 M | 3,752 | |
3M is recognized as a global leader in industrial innovation. | 1902 | United States | – | USD 24.95 B | 74 | |
Provider of FMCG conglomerate products | 1837 | United States | – | USD 457.23 M | 923 | |
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | – | 431 | |
Baby products from multiple retailers are aggregated and browsed online. | 2011 | Oakland, California, United States | USD 40.67 M | – | – | |
Online platform for preschool management and parent updates is offered. | 2014 | San Francisco, California, United States | USD 88.8 M | – | – | |
Internet first brand offering wearable breast pumps | 2013 | London, England, United Kingdom | USD 157.63 M | – | – | |
Online brand offering mens grooming products | 2015 | Gurugram, Haryana, India | USD 52.66 M | – | – | |
Retailer of perfumes, cosmetics, skincare, and related gift set items | 2012 | Gurugram, Haryana, India | USD 58.54 M | – | – | |
Platform offering multi-category natural beauty care products | 2019 | Mumbai, Maharashtra, India | USD 46.98 M | USD 9.25 M | 94 |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Zlade
Complete news archive for Zlade
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Zlade
Zlade was founded in 2015 and raised its 1st funding round 7 years after it was founded.
Zlade is headquartered in Pune, India. It is registered at Pune, Maharashtra, India.
Mihir Vaidya is the current CEO of Zlade. They have also founded this company.
Zlade is a funded company, having raised a total of $4.46M across 9 funding rounds to date. The company's 1st funding round was a Seed of $455.25K, raised on Feb 2022.
Zlade has 99 employees.
The primary company behind Zlade, Aegis Personal Care Llp, reported revenue of ₹12.08 Cr for FY 2023, up 140% year on year.
Zlade was established in 2015 in Pune, India, as an e-commerce platform specializing in personal hygiene and grooming items. Products such as body trimmers, hair styling creams, beard care solutions, aftershave, blades, intimate washes, hair waxes, and hair removal razors are distributed through the domain shopzlade.com. Operations focus on direct-to-consumer sales in the personal care sector, with leadership provided by co-founders including the CEO, COO, and CBO.
Zlade's top competitors include Beauté Secrets, Majestique and Finishing Touch Flawless.
Zlade offers Zlade Ballistic TURBO, Zlade Ballistic Pro, Zlade Neo All-in-One, and Zlade Summer Pro.
Zlade has 22 investors. Key investors include Velocity, Bharat Forge, Yash Poddar, Fundarth Venture Partners, and Neha Aggarwal.
The valuation of Zlade is $5.44M as of Sep 2023.
Zlade is associated with 2 legal entities: Aegis Personal Care Llp, Neoaegis Personal Care Private Limited.