Area One

Tel Aviv, Israel Founded: 2011 • Age: 15 yrs Acquired By Taptica
Programmatic mobile advertising platforms are delivered to data-driven marketers.
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About Area One

Area One is a company based in Tel Aviv (Israel) founded in 2011 was acquired by Taptica in September 2015.. Area One operates in a competitive market with competitors including The Trade Desk, AppNexus, Beeswax, Quantcast and Matomy, among others.

  • Headquarter Tel Aviv, Israel
  • Sectors
    Media & Entertainment
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
  • Acquired by
    Taptica

    (Sep 08, 2015)

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Funding Insights of Area One

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Area One

Area One has secured backing from 1 investor. Prominent investors backing the company include Taptica. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Investor Description Founded Year Domain Location
Mobile users are acquired through AI-powered audience segmentation.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Area One

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Area One

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Area One Comparisons

Employees
+
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Competitors of Area One

Area One operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as The Trade Desk, AppNexus, Beeswax, Quantcast and Matomy, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
DSP software is provided for ad campaign execution across channels.
domain founded_year HQ Location
Programmatic advertising technology platform is provided for online trading.
domain founded_year HQ Location
Custom bidding technology is provided for ad auction buyers.
domain founded_year HQ Location
AI-driven data intelligence is provided for marketing solutions.
domain founded_year HQ Location
Performance marketing solutions are provided for publishers and advertisers.
domain founded_year HQ Location
Omnichannel demand side platform is provided for campaign optimization.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Area One

Frequently Asked Questions about Area One

When was Area One founded?

Area One was founded in 2011.

Where is Area One located?

Area One is headquartered in Tel Aviv, Israel.

What does Area One do?

AreaOne was founded in 2011 in Tel Aviv, Israel, within the programmatic advertising sector. A platform is provided to support data-driven marketers through mobile, social, and demand-side products. Operations span 163 countries, serving over 250 clients and partners while generating 100,000 conversions daily. The company was acquired by Taptica for 17 million in September 2015.

Who are the top competitors of Area One?

Area One's top competitors include The Trade Desk, Beeswax and Viant.

Who are Area One's investors?

Area One has 1 investor. Key investors include Taptica.

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