About Atrium
Atrium is a company based in San Francisco (United States) founded in 2016 by Jason Heidema, Peter Kazanjy, Ignacio Andreu, and Rodrigo Leroux. It operates as a SaaS (Software-as-a-Service). Atrium has raised $33.5 million across 2 funding rounds from investors including Craft Ventures, Bonfire Ventures and Bullpen Capital. The company has 53 employees as of December 31, 2022. Atrium offers products and services including Atrium Sales Management Platform. Atrium operates in a competitive market with competitors including Varicent, Rallyware, SetSail, VoloMetrix and Prodoscore, among others.
- Headquarter San Francisco, United States
- Employees 53 as on 31 Dec, 2022
- Founders Jason Heidema, Peter Kazanjy, Ignacio Andreu, Rodrigo Leroux
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Sectors
Technology
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Email
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Phone
*********
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Website
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Social
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- Legal Name Potential Energy Labs Inc.
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$33.5 M (USD)
in 2 rounds
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Latest Funding Round
$20 M (USD), Series A
Jan 26, 2022
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Investors
Craft Ventures
& 4 more
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Employee Count
53
as on Dec 31, 2022
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Products & Services of Atrium
Atrium offers a comprehensive portfolio of products and services, including Atrium Sales Management Platform. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
AI-driven insights are provided for sales team performance.
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Funding Insights of Atrium
Atrium has successfully raised a total of $33.5M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $20 million completed in January 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Series A — $20.0M
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First Round
First Round
(14 Apr 2021)
- Investors Count 5
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan, 2022 | Amount | Series A - Atrium | Valuation | Craft Ventures | |
| Apr, 2021 | Amount | Seed - Atrium | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Atrium
Atrium has secured backing from 5 investors, including venture fund investors. Prominent investors backing the company include Craft Ventures, Bonfire Ventures and Bullpen Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Venture capital fund focused on SaaS and consumer sectors
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Founded Year | Domain | Location | |
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Investments are directed toward early-stage companies by Bonfire Ventures.
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Founded Year | Domain | Location | |
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Seed & early stage tech-focused venture capital firm investing in the US and Canada
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Atrium
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Atrium
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Atrium Comparisons
Competitors of Atrium
Atrium operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Varicent, Rallyware, SetSail, VoloMetrix and Prodoscore, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Incentive compensation and sales performance solutions are provided for enterprises.
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| domain | founded_year | HQ Location |
Employees are onboarded, trained, and engaged via a gamified platform.
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| domain | founded_year | HQ Location |
SetSail is recognized as a provider of sales AI and data solutions.
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| domain | founded_year | HQ Location |
Enterprise analytics are provided for employee productivity insights.
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| domain | founded_year | HQ Location |
Employee productivity is tracked via AI on Google Workspace apps.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Atrium
Frequently Asked Questions about Atrium
When was Atrium founded?
Atrium was founded in 2016 and raised its 1st funding round 5 years after it was founded.
Where is Atrium located?
Atrium is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Who is the current CEO of Atrium?
Jason Heidema is the current CEO of Atrium. They have also founded this company.
Is Atrium a funded company?
Atrium is a funded company, having raised a total of $33.5M across 2 funding rounds to date. The company's 1st funding round was a Seed of $13.5M, raised on Apr 14, 2021.
How many employees does Atrium have?
As of Dec 31, 2022, the latest employee count at Atrium is 53.
What does Atrium do?
AI-driven solutions are provided by Atrium to enhance sales management. Focus is placed on improving team performance for account executives, sales development representatives, and customer success managers. Metrics and standardized playbooks are utilized to ensure consistent results across sales organizations. Key areas such as activity levels, pipeline creation, velocity, and hygiene are addressed through actionable insights.
Who are the top competitors of Atrium?
What products or services does Atrium offer?
Atrium offers Atrium Sales Management Platform.
Who are Atrium's investors?
Atrium has 5 investors. Key investors include Craft Ventures, Bonfire Ventures, Bullpen Capital, CRV, and First Round Capital.
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