About Avention
Avention is a Technology company based in Concord (United States) founded in 1986, and was acquired by Dun & Bradstreet in January 2017. It operates as a data on customers, prospects and market opportunities. The company has 122 employees. Avention has completed 2 acquisitions, including Data Axle USA and SalesQuest. Its focus areas include Enterprise Applications, Data as a Service, Horizontal and Contact Data. Its competitors include Twilio, Acquia, Segment, Capillary Technologies and mParticle and 5 more; 10 of its 10 listed competitors have raised funding.
Company details
Avention was founded in 1986 and is headquartered in Concord, Massachusetts, United States. Global B2B data is supplied to assist sales, marketing, and research teams in identifying leads and market segments. Software features such as Conceptual Search, Business Signals, Ideal Profiles, and SmartLists are integrated to deliver business insights. Offices are operated across North America, Europe, and Asia-Pacific, with more than 4,000 customers served worldwide.
- Headquarters Concord, United States
- Employees 122
- Stage Acquired
- SectorsTechnology
- Website avention.com
- Social X
- Acquired by Dun & Bradstreet (Jan 2017)
- Latest Funding Round$1.5M (USD), Unspecified
Mar 2015
- InvestorsDun & Bradstreet
& 3 more
- Employee Count122
- Investments & AcquisitionsData Axle USA
& 1 more
- Acquired by
Funding Insights of Avention
- Total Rounds 1
- Last Round Unspecified — $1.5M
- First Round $1.5M
(Mar 2015)
All 1 funding rounds of Avention with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2015 | $1.5M | Unspecified | – | – | – |
3 investors in total: 3 institutional.
Investors in Avention
Avention has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include Dun & Bradstreet, Data Axle USA and GTCR Chicago Private Equity Firm.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investments and firm management in Chicago. | – | gtcr.com | - | |
Financial analysis and risk assessment solutions are provided to businesses. | 1841 | dnb.com | Jacksonville, United States | |
Contact databases and direct marketing solutions are provided. | 1972 | infousa.com | Papillion, United States |
Investor details for Avention
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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Investments & Acquisitions by Avention
Avention has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Data Axle USA and SalesQuest.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Lead intelligence tool for businesses | salesquest.com | Andover, United States | 2002 | Jan 2014 | •••• | |
Provides managed IT, cybersecurity, storage, and backup services. | corptech.com | Dallas, United States | 1972 | Oct 1999 | •••• |
Complete acquisition details for Avention
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
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Timeline of Avention
7 dated milestones of Avention across 31 years, from founding to its latest funding, stage changes and deals.
- Founded Avention is founded.
- Acquisition Acquires Data Axle USA.
- Exit Acquired by InfoUSA.
- Exit Acquired by GTCR.
- Acquisition Acquires SalesQuest.
- Funding First funding round of $1.5M.
- Exit Acquired by Dun & Bradstreet.
Competitors of Avention
Avention has 10 listed competitors in our database, 10 of them funded. They include Twilio, Acquia, Segment, Capillary Technologies and mParticle, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| twilio.com | 2008 | San Francisco, United States | $239.77M | 231 | Cloud-based omnichannel communication and customer engagement platform is utilized. | |
| acquia.com | 2007 | Boston, United States | $173.5M | 78 | AI powered digital experience and customer data management platform | |
| segment.com | 2011 | San Francisco, United States | $300M | 450 | Customer data is integrated and collected via cloud-based API platform. | |
| capillarytech.com | 2008 | Bengaluru, India | $239.1M | – | AI-powered loyalty management software is offered for enterprises. | |
| mparticle.com | 2012 | New York, United States | $266.6M | 151 | Customer data is collected and connected via API-based platform. | |
| getcensus.com | 2018 | San Francisco, United States | $80.3M | – | Cloud based customer data management platform | |
| hightouch.com | 2019 | San Francisco, United States | $322.2M | 79 | Cloud based data integration and customer data platform | |
| tealium.com | 2008 | San Diego, United States | $277.45M | 353 | Customer data is managed and orchestrated via a specialized platform. | |
| sitecore.com | 1999 | Sausalito, United States | $1.23B | – | Cloud-based platform enables digital experience management for marketers. | |
| zeotap.com | 2014 | Berlin, Germany | $116.93M | 62 | An AI-based customer data intelligence platform is offered for businesses. |
Detailed competitors of Avention
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- Full competitor set
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Web traffic of Avention
The website of Avention (avention.com) receives about 8.1K visits a month.
- Monthly visits8.1K
▼ 22.9% vs previous month
Websites whose visitors overlap most with Avention. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| onesourcebackground.com | 100% | – | #531,335 | View details | |
| hoovers.com | 98% | 2.7K | #7,400,191 | View details | |
profound.com | profound.com | 51% | – | #1,267,422 | – |
awa-digital.com | awa-digital.com | 51% | – | #3,214,276 | – |
tax.thomsonreuters.com | tax.thomsonreuters.com | 35% | – | – | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 7 similar websites and full traffic analytics for Avention
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 7 similar websites
- Audience overlap
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Top companies in Sales Force Automation
10 companies that operate in the same segment as Avention (Sales Force Automation), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Contact databases and sales intelligence are supplied to businesses. | 2000 | Vancouver, Washington, United States | USD 32 M | USD 1.25 B | 3,510 | |
Sales prospecting and engagement tools are offered to enterprises. | 2011 | Atlanta, Georgia, United States | USD 246.48 M | – | 1,121 | |
Cloud-based CRM and collaboration solutions are provided for enterprises. | 1999 | San Francisco, California, United States | USD 52 M | USD 37.9 B | 76,450 | |
Cloud and AI-based electronic signatures and contract management are provided. | 2003 | San Francisco, California, United States | USD 520 M | USD 3.22 B | 6,840 | |
Cloud-based business process management suite solutions are delivered. | 2010 | San Mateo, California, United States | USD 400.05 M | USD 838.81 M | 4,500 | |
AI-powered CRM for marketing and sales management is provided. | 1996 | Chennai, Tamil Nadu, India | – | USD 1.6 B | 17,856 | |
Lead management platform with analytics and engagement tools is provided. | 2015 | San Francisco, California, United States | USD 250.42 M | – | 928 | |
Cloud and AI-based sales enablement platforms are provided for teams. | 2010 | San Diego, California, United States | USD 440 M | – | 1,522 | |
Business card management software for enterprises | 2007 | Tokyo, Tokyo, Japan | USD 118.47 M | USD 337.55 M | 2,230 |
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Related news about Avention
Complete news archive for Avention
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Frequently Asked Questions about Avention
Avention was founded in 1986 and raised its 1st funding round 29 years after it was founded.
Avention is headquartered in Concord, United States. It is registered at Concord, New Hampshire, United States.
Avention has 122 employees.
Avention was founded in 1986 and is headquartered in Concord, Massachusetts, United States. Global B2B data is supplied to assist sales, marketing, and research teams in identifying leads and market segments. Software features such as Conceptual Search, Business Signals, Ideal Profiles, and SmartLists are integrated to deliver business insights. Offices are operated across North America, Europe, and Asia-Pacific, with more than 4,000 customers served worldwide.
Avention's top competitors include Twilio, Capillary Technologies and Segment.
Avention has made 2 acquisitions, including Data Axle USA, and SalesQuest.
Avention has 3 investors. Key investors include Dun & Bradstreet, Data Axle USA, and GTCR Chicago Private Equity Firm.
Yes. Avention was acquired by Dun & Bradstreet in January 2017.