About Award Pool
Award Pool is a company based in Toronto (Canada) founded in 2020. Award Pool has raised $2.3 million across 2 funding rounds from investors including FunFair, Equivesto and Flori Ventures. Award Pool operates in a competitive market with competitors including LTK, Fanhouse, iyouke.com, bemyfriends and BrandLovrs, among others.
- Headquarter Toronto, Canada
- SectorsTechnology
- Phoneβ’β’β’β’ β’β’β’β’
- Website awardpool.com
- Social LinkedIn X Facebook
- Total Equity Funding$2.3M (USD)
in 2 rounds
- Latest Funding Round$25K (USD), Seed
Dec 2021
- InvestorsFunFair
& 2 more
Funding Insights of Award Pool
Award Pool has successfully raised a total of $2.3M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $25 thousand completed in December 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $2.3M
- Total Rounds 2
- Last Round Seed β $25,000
- First Round $2.27M
(Jun 2021)
- Investors Count 3
All 2 funding rounds of Award Pool with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
3 investors in total: 3 institutional.
Investors in Award Pool
Award Pool has secured backing from 3 investors, including institutional and venture fund investors. Prominent investors backing the company include FunFair, Equivesto and Flori Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Flori Ventures is focused on seed-stage investments in startups. | – | floriventures.com | - | |
- | – | funfair.io | - | |
Equity crowdfunding platform for investing in Canadian startups and businesses. | 2017 | equivesto.com | Toronto, Canada |
Investor details for Award Pool
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Award Pool
3 dated milestones of Award Pool across 1 years, from founding to its latest funding, stage changes and deals.
- Founded Award Pool is founded.
- Funding First funding round of $2.3M.
- Funding Latest funding round, Seed, of $25K.
Competitors of Award Pool
Award Pool operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as LTK, Fanhouse, iyouke.com, bemyfriends and BrandLovrs, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| shopltk.com | 2011 | Dallas, United States | $615M | 389 | Multi-category products are aggregated online for shopping. | |
| fanhouse.app | 2020 | New York, United States | $34.27M | – | Interest-based social platform where rewards are provided to creators. | |
| iyouke.com | 2018 | Jinan, China | $15.81M | – | Marketing and influencer fan engagement solutions are provided. | |
| bemyfriends.com | 2015 | Seoul, South Korea | $32.16M | – | Creators and fans are connected via a cloud-based engagement platform. | |
| brandlovrs.com | 2022 | Sao Paulo, Brazil | $8.71M | – | Fan engagement platforms are offered for influencers and communities. | |
| mysocial.io | 2017 | Malmo, Sweden | – | – | Platform providing analytics, tools, and connections for social media influencers. | |
| levellr.com | 2021 | London, United Kingdom | $3.09M | 1 | Cloud-based fan engagement solutions are delivered to brands and creators. | |
| ssup.co | 2018 | Bengaluru, India | $8.1M | 46 | Platform offering rewards to customers for sharing content | |
| primetag.com | 2016 | Ilhavo, Portugal | $11.78M | – | Productivity tools and analytics for influencers are provided by Primetag. |
Detailed competitors of Award Pool
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Latest news on Award Pool
Complete news archive for Award Pool
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Award Pool
10 companies that operate in the same segment as Award Pool (MarketingTech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 360.17 M | USD 1.3 B | 2,190 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M | – | – | |
Cloud-based omnichannel communication and customer engagement platform is utilized. | 2008 | San Francisco, California, United States | USD 239.77 M | USD 5.07 B | 5,540 | |
Mobile marketing platform for attribution and user acquisition | 2012 | San Francisco, California, United States | USD 1.72 B | USD 4.71 B | 1,560 | |
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
SaaS email marketing solutions are offered to e-commerce businesses. | 2012 | Boston, Massachusetts, United States | USD 778.5 M | USD 1.23 B | 2,180 | |
Contact databases and sales intelligence are supplied to businesses. | 2000 | Vancouver, Washington, United States | USD 32 M | USD 1.25 B | 3,510 | |
Automated usability testing and feedback for mobile experiences is provided. | 2007 | San Francisco, California, United States | USD 148.5 M | USD 21.68 M | 557 | |
Video hosting, creation, management, and streaming services are provided. | 2004 | New York, New York, United States | USD 450 M | USD 417.01 M | 1,100 |
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Frequently Asked Questions about Award Pool
Award Pool was founded in 2020 and raised its 1st funding round 1 year after it was founded.
Award Pool is headquartered in Toronto, Canada. It is registered at Toronto, Ontario, Canada.
Award Pool is a funded company, having raised a total of $2.3M across 2 funding rounds to date. The company's 1st funding round was a Seed of $2.27M, raised on Jun 2021.
Award Pool was founded in 2020 in Toronto, Canada, within the software and digital engagement sector. A platform is operated to help members manage, enhance, and gamify customer experiences. Fans are rewarded with NFTs, and unique engagement challenges are created for websites and social channels to interact with customers, fans, and followers. Operations focus on tools for boosting participation in online communities.
Award Pool's top competitors include LTK, SuperShare and bemyfriends.
Award Pool has 3 investors. Key investors include FunFair, Equivesto, and Flori Ventures.

