About Centive
Centive is a Technology company based in Lowell (United States) founded in 1997, and was acquired by Xactly in January 2009. Incentive compensation software is managed for sales commission tracking. Centive has raised $28 million across 2 funding rounds from investors including KeyBank, Xactly and Dow. Its focus areas include Enterprise Applications, Sales Force Automation, Performance Management and Incentive Management. Its legal entity is Centive, Inc. Its competitors include Xactly, Atrium and SetSail; 3 of its 3 listed competitors have raised funding.
Company details
Centive was founded in 1997 in Lowell, United States, within the software sector focused on sales management tools. Incentive compensation software was developed and provided to enable managers to track and calculate commissions for sales representatives. Operations centered on commission-based pay structures, with the platform supporting data integration for accurate payouts. The company was acquired by Xactly Corp in 2009, integrating its solutions into broader incentive management offerings.
- Headquarters Lowell, United States
- Stage Acquired
- SectorsTechnology
- Website centive.com
- Acquired by Xactly (Jan 2009)
- Legal Name Centive, Inc.
Funding Insights of Centive
Centive has successfully raised a total of $28M across 2 strategic funding rounds. The most recent funding activity was a Series C round of $10 million completed in June 2005. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $28M
- Total Rounds 2
- Last Round Series C — $10M
- First Round $18M
(Jan 2003)
- Investors Count 5
All 2 funding rounds of Centive with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2005 | $10M | Series C | – | – | |
| Jan 2003 | $18M | Series C | – | – |
6 investors in total: 6 institutional.
Investors in Centive
Centive has secured backing from 6 investors, including institutional and venture fund investors. Prominent investors backing the company include KeyBank, Xactly and Dow.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
US focused venture capital firm | polarispartners.com | Boston, United States | ||
| vsplp.com | ||||
Regional bank | 1849 | key.com | Cleveland, United States | |
Dow Inc. is engaged in materials science and chemical manufacturing. | 1897 | dow.com | Saginaw, United States | |
Diversified assets are managed by Infinity Capital Partners in Atlanta. | infinityfunds.com | Atlanta, United States | ||
Sales performance management software is provided for enterprises. | 2005 | xactlycorp.com | San Jose, United States |
Investor details for Centive
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Timeline of Centive
4 dated milestones of Centive across 12 years, from founding to its latest funding, stage changes and deals.
- Founded Centive is founded.
- Funding First funding round of $18.0M.
- Funding Latest funding round, Series C, of $10.0M.
- Exit Acquired by Xactly.
Competitors of Centive
Centive has 3 listed competitors in our database, 3 of them funded. They include Xactly, Atrium and SetSail.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| xactlycorp.com | 2005 | San Jose, United States | $78.46M | 291 | Sales performance management software is provided for enterprises. | |
| atriumhq.com | 2016 | San Francisco, United States | $33.5M | 53 | Workforce analytics platform is offered for sales performance monitoring. | |
| setsail.co | 2018 | San Mateo, United States | $33M | 24 | SetSail is recognized as a provider of sales AI and data solutions. |
Detailed competitors of Centive
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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Web traffic of Centive
Websites that share an audience with Centive (centive.com).
Websites whose visitors overlap most with Centive. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| synygy.com | 100% | View details | |||
callidussoftware.com | callidussoftware.com | 91% | – | ||
| xactlycorp.com | 72% | 617.2K | #94,873 | View details |
Top companies in Sales Force Automation
3 companies that operate in the same segment as Centive (Sales Force Automation) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Contact databases and sales intelligence are supplied to businesses. | 2000 | Vancouver, Washington, United States | USD 32 M | USD 1.25 B | 3,510 | |
Sales prospecting and engagement tools are offered to enterprises. | 2011 | Atlanta, Georgia, United States | USD 246.48 M | 1,121 |
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Related news about Centive
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Frequently Asked Questions about Centive
Centive was founded in 1997 and raised its 1st funding round 6 years after it was founded.
Centive is headquartered in Lowell, United States. It is registered at Lowell, Massachusetts, United States.
Centive is a funded company, having raised a total of $28M across 2 funding rounds to date. The company's 1st funding round was a Series C of $18M, raised on Jan 2003.
Centive was founded in 1997 in Lowell, United States, within the software sector focused on sales management tools. Incentive compensation software was developed and provided to enable managers to track and calculate commissions for sales representatives. Operations centered on commission-based pay structures, with the platform supporting data integration for accurate payouts. The company was acquired by Xactly Corp in 2009, integrating its solutions into broader incentive management offerings.
Centive has 6 investors. Key investors include KeyBank, Xactly, Dow, Polaris Partners, and VSP Capital.
Centive operates through Centive, Inc..
Yes. Centive was acquired by Xactly in January 2009.