Decathlon

San Francisco, United States Founded: 1976 • Age: 50 yrs
Sporting goods and apparel are retailed by Decathlon globally.
Annual revenue - Latest available
Total funding - 2 rounds
Employees - Tracked headcount
Investors 1 Known backers
Products 3 Services tracked
Competitors 10 Brand Intelligence

About Decathlon

Decathlon is a company based in San Francisco (United States) founded in 1976. It operates as a Direct-to-Consumer (D2C). Decathlon has completed 3 acquisitions, including Alltricks, Bergfreunde and Dita International. Decathlon offers products and services including Hiking Gear, Cycling Equipment, and Camping Tents. Decathlon operates in a competitive market with competitors including Nike, Under Armour, PUMA, Castore and Lululemon, among others.

  • Headquarter San Francisco, United States
  • Sectors
    Retail
    Consumer
  • Email
    Locked
  • Phone
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  • Website
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  • Social
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  • Legal Name Decathlon
Operational Areas
Retail → Consumer & Fashion Retail Unlock Sub-Sector Unlock Segment
Consumer → Sports, Leisure & Outdoor Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Latest Funding Round
    $272.5 K (USD), Grant

    Jun 01, 2021

  • Investors
  • Employee Count
    Not available
  • Investments & Acquisitions
    Alltricks

    & 2 more

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Products & Services of Decathlon

Decathlon offers a comprehensive portfolio of products and services, including Hiking Gear, Cycling Equipment, and Camping Tents.

Product name locked
Category locked
Primary

Gear for hiking is provided for all skill levels.

Product name locked
Category locked
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Cycling gear is offered for various bike types.

Product name locked
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Tents for camping are designed for easy setup.

People of Decathlon

Headcount 10000+
Employee Profiles 167
Employee Profiles
People
Claire Boudie Ph.d, Msc
Test Engineer In Textile
People
Jeremy Bascunana
Commercial Director
People
Clément Leriche
Responsable De Rayon En Formation
People
Antoine Carette
Directeur Administratif & Comptable

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Funding Insights of Decathlon

Investors in Decathlon

Decathlon has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include European Union.

All
Institutional
Investor Description Founded Year Domain Location
Government entites focused on freedom, democracy, equality and the rule of law, promoting peace and stability
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Investor details for Decathlon

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Decathlon

Decathlon has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Alltricks, Bergfreunde and Dita International.

Investments
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Investment portfolio details for Decathlon

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

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Acquisitions
Company Name Description Domain Location Founded Year Amount
Cycling and running gear is retailed online by Alltricks.
Locked Locked 2008 Locked
Mountain sports goods are retailed online by Bergfreunde.
Locked Locked 2006 Locked
Hockey equipment is manufactured by Dita International in the Netherlands.
Locked Locked 1992 Locked
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Complete acquisition details for Decathlon

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  • Transaction dates
  • Acquired stakes
  • Disclosed values
  • Domains and locations

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Financial Statements - Decathlon

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Detailed financials for Decathlon

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  • Historical revenue
  • Profit trends
  • Statement rows
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Decathlon Comparisons

Decathlon Primary company
Description
Sporting goods and apparel are retailed by Decathlon globall...
Location
San Francisco, United States
Founded Year
1976
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Decathlon

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

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Competitors of Decathlon

Decathlon operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Nike, Under Armour, PUMA, Castore and Lululemon, among others.

Company Name Domain Founded year HQ Location Description
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Sports and outdoor apparel is designed for women and men.
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Sportswear apparel and accessories are offered for men and women.
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Multi-sports apparel, footwear, and equipment are provided worldwide by PUMA.
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Internet-first brand of sportswear for men and women
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Multi-category fashion apparel and accessories are offered online by Lululemon.
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Internet first brand offering multi category sports wear for men and women
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Detailed competitors of Decathlon

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  • Domains and locations
  • Full company profiles
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  • Competitive positioning

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Latest news on Decathlon

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Complete news archive for Decathlon

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  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about Decathlon

Decathlon was founded in 1976 and raised its 1st funding round 44 years after it was founded.

Decathlon is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Barbara Martin Coppola is the current CEO of Decathlon.

Decathlon is involved in the retail of sports and outdoor equipment, catering to a wide range of activities including hiking, camping, cycling, running, and skiing. Products are designed for accessibility across all skill levels, with a focus on quality, affordability, and sustainability. Various gear and apparel for men, women, and kids are offered, covering sectors like outdoor adventure and competitive sports. Solutions are provided through innovative designs and expert advice to support customers in their sporting endeavors.

Decathlon's top competitors include Nike, PUMA and Castore.

Decathlon offers Hiking Gear, Cycling Equipment, and Camping Tents.

Decathlon has made 3 acquisitions, including Alltricks, Bergfreunde, and Dita International.

Decathlon has 1 investor. Key investors include European Union.

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