About Disqo
Disqo is a Media & Entertainment company based in Los Angeles (United States) founded in 2014 by Armen Petrosian, Drew Kutcharian, and Armen Adjemian. Market research and data analytics services are provided globally. Disqo has raised $98.5 million across 2 funding rounds from investors including Sageview Capital, March Capital and ValueStream Ventures. Disqo has completed 2 acquisitions, including Feedback Loop and Verto Analytics. Its chief executive, as recorded, is Armen Adjemian. Its website disqo.com draws about 23 thousand monthly visits. Disqo offers products and services including Ad Measurement, Audience Access API, and Research Management. Its focus areas include Enterprise Applications, AdTech and Data Management Platform. Its competitors include mParticle, Alliance Data and Choozle; 2 of its 3 listed competitors have raised funding.
Company details
Disqo, established in 2014, excels in enterprise applications, providing advertising technology, and data management platform. Provider of market research and data analytics services. Committed to advancing standards, it focuses on innovation, efficiency, and delivering value to clients worldwide. It continues to evolve, meeting industry challenges with strategic approaches.
- Total Equity Funding$98.5M (USD)
in 2 rounds
- Latest Funding Round$85M (USD), Series B
Aug 2021
- InvestorsSageview Capital
& 4 more
- Investments & AcquisitionsFeedback Loop
& 1 more
Products & Services of Disqo
Disqo offers a comprehensive portfolio of products and services, including Ad Measurement, Audience Access API, and Research Management.
Measures advertising impact across channels and consumer behaviors.
Automates access to consumer data for market research purposes.
Manages complex marketing research projects with expert support.
Funding Insights of Disqo
Disqo has successfully raised a total of $98.5M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $85 million completed in August 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $98.5M
- Total Rounds 2
- Last Round Series B — $85M
- First Round $13.5M
(Jun 2018)
- Investors Count 5
All 2 funding rounds of Disqo with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2021 | $85M | Series B | – | Sageview Capital | |
| Jun 2018 | $13.5M | Series A | – | Alpha Edison |
5 investors in total: 5 institutional.
Investors in Disqo
Disqo has secured backing from 5 investors, including venture fund investors. Prominent investors backing the company include Sageview Capital, March Capital and ValueStream Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investments are pursued in Europe and the US. | sageviewcapital.com | Palo Alto, United States | ||
Venture capital firm investing in multiple sectors | marchcp.com | Santa Monica, United States | ||
Early-stage investments are provided in B2B data-driven platforms. | valuestreamventures.com | |||
Series A and growth-stage investments are made by Alpha Edison. | alphaedison.com | Los Angeles, United States | ||
Investments are directed toward early-stage companies by Bonfire Ventures. | bonfirevc.com | Santa Monica, United States |
Investor details for Disqo
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People of Disqo
129 people are tracked at Disqo (43 in leadership, 86 in team).
| Name | Role | Group |
|---|---|---|
Armen Petrosian | Co-Founder & CGO | Leadership |
Drew Kutcharian | Co-Founder & CTO | Leadership |
Armen Adjemian | Co-Founder & CEO | Leadership |
Scott Henderson | CFO | Leadership |
Gus Peña | Director, Client Development | Leadership |
Talia Green | Vice President Of Sales, Ad Measurement | Leadership |
Lauren Clark | VP Of Sales Ad Measurement | Leadership |
Claudia Flores | Vice President Of People Operations | Leadership |
Steve Sands | Director Of Accounting | Leadership |
Tim Bellagamba | Ad Measurement - Insights Director, Customer Success | Leadership |
Brian Hutton | Insights Director, Customer Success (brand Lift Ad Measurement) | Leadership |
Jenna Papesh | Head Of Growth, Acquisition | Leadership |
David Karp | Chief Customer Officer | Leadership |
Nicholas Josephs | Director Of Fp&a | Leadership |
Howard M. | Vice President, Client Development | Leadership |
Joel Schmaltz | Sr. Director Of Client Development | Leadership |
Karen Hung | Sr. Director, ROD Customer Success | Leadership |
Lindsey Mattox | Technical Project Director, Team Lead | Leadership |
John Farrar | Vice President Ad Measurement Sales | Leadership |
Sunil Sharma | Vice President Of Sales - Ad Measurement | Leadership |
109 more people are available in the full profile.
Complete people profiles for Disqo
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Investments & Acquisitions by Disqo
Disqo has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Feedback Loop and Verto Analytics.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Consumer feedback is gathered through cloud-based platform for product teams. | feedbackloop.com | New York, United States | 2014 | May 2022 | •••• | |
Cloud-based digital media measurement and analytics are provided. | vertoanalytics.com | Helsinki, Finland | 2013 | Jun 2021 | •••• |
Complete acquisition details for Disqo
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Timeline of Disqo
5 dated milestones of Disqo across 8 years, from founding to its latest funding, stage changes and deals.
- Founded Disqo is founded.
- Funding First funding round of $13.5M.
- Acquisition Acquires Verto Analytics.
- Funding Latest funding round, Series B, of $85.0M.
- Acquisition Acquires Feedback Loop.
Competitors of Disqo
Disqo has 3 listed competitors in our database, 2 of them funded. They include mParticle, Alliance Data and Choozle.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| mparticle.com | 2012 | New York, United States | $266.6M | 151 | Customer data is collected and connected via API-based platform. | |
| alliancedata.com | 1996 | Plano, United States | 20,000 | Data-driven marketing, loyalty, and credit solutions are provided. | ||
| choozle.com | 2012 | Denver, United States | $29.91M | 84 | Real-time insights are captured for targeted visual media campaigns. |
Detailed competitors of Disqo
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Web traffic of Disqo
The website of Disqo (disqo.com) receives about 22.7K visits a month.
- Monthly visits22.7K
▼ 26.8% vs previous month
Websites whose visitors overlap most with Disqo. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
builtinla.com | builtinla.com | 100% | #221,040 | – |
Top companies in Advertising & Marketing Tech
3 companies that operate in the same segment as Disqo (Advertising & Marketing Tech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | USD 23.77 B | 30,710 | ||
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 |
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Related news about Disqo
Complete news archive for Disqo
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Frequently Asked Questions about Disqo
Disqo was founded in 2014 and raised its 1st funding round 4 years after it was founded.
Disqo is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.
Armen Adjemian is the CEO of Disqo, as recorded in our data. They have also founded this company.
Disqo is a funded company, having raised a total of $98.5M across 2 funding rounds to date. The company's 1st funding round was a Series A of $13.5M, raised on Jun 2018.
Disqo, established in 2014, excels in enterprise applications, providing advertising technology, and data management platform. Provider of market research and data analytics services. Committed to advancing standards, it focuses on innovation, efficiency, and delivering value to clients worldwide. It continues to evolve, meeting industry challenges with strategic approaches.
Disqo's top competitors include mParticle, Choozle and Alliance Data.
Disqo offers Ad Measurement, Audience Access API, and Research Management.
Disqo has made 2 acquisitions, including Feedback Loop, and Verto Analytics.
Disqo has 5 investors. Key investors include Sageview Capital, March Capital, ValueStream Ventures, Alpha Edison, and Bonfire Ventures.