About Verto Analytics
Verto Analytics is a company based in Helsinki (Finland) founded in 2013 was acquired by Disqo in June 2021. Verto Analytics has raised $53.3 million across 5 funding rounds from investors including The Savings Bank Group, Disqo and Conor. Verto Analytics operates in a competitive market with competitors including LiveRamp, The Data Appeal Company, Captify, Herow and KnowledgeHound, among others.
- Headquarter Helsinki, Finland
- SectorsTechnology
- Website vertoanalytics.com
- Social LinkedIn X
- Acquired by Disqo (Jun 2021)
- Total Equity Funding$53.3M (USD)
in 5 rounds
- Latest Funding Round$16M (USD), Series B
Dec 2019
- InvestorsThe Savings Bank Group
& 12 more
- Acquired byDisqo
(Jun 2021)
Funding Insights of Verto Analytics
Verto Analytics has successfully raised a total of $53.3M across 5 strategic funding rounds. The most recent funding activity was a Series B round of $16 million completed in December 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $53.3M
- Total Rounds 5
- Last Round Series B β $16M
- First Round $5.4M
(Apr 2014)
- Investors Count 12
All 5 funding rounds of Verto Analytics with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
13 investors in total: 9 institutional and 4 angel.
Investors in Verto Analytics
Verto Analytics has secured backing from 13 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include The Savings Bank Group, Disqo and Conor.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
- | – | conor.vc | - | |
Multiple sectors are invested in by OpenOcean venture capital fund. | – | openocean.vc | Helsinki, Finland | |
Springvest is recognized as a leading growth investment service in Finland. | 2012 | springvest.fi | Helsinki, Finland | |
Private equity investment firm | – | tesi.fi | Helsinki, Finland | |
Venture capital investments in technology and innovation sectors. | – | eqtventures.com | - | |
Investment services are provided for SaaS and internet companies. | – | visionplus.fi | Helsinki, Finland | |
- | – | opbank.lt | - | |
Savings bank | 1823 | saastopankki.fi | Tampere, Finland | |
BF Ben Feder | - | – | unknown_2bf6c2d1303944c5b | - |
SM Steve Marshall | Indian angel investor with focus on early-stage tech startups. | – | unknown_c0fd5687e58640259 | - |
Investor details for Verto Analytics
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
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Verified entity values are shown only after access is granted.
People of Verto Analytics
129 people are tracked at Verto Analytics (43 in leadership, 86 in team).
| Name | Role | Group |
|---|---|---|
Scott Henderson | CFO | Leadership |
Gus Peña | Director, Client Development | Leadership |
Talia Green | Vice President Of Sales, Ad Measurement | Leadership |
Lauren Clark | VP Of Sales Ad Measurement | Leadership |
Armen Adjemian | Co-Founder & CEO | Leadership |
Claudia Flores | Vice President Of People Operations | Leadership |
Drew Kutcharian | Co-Founder & CTO | Leadership |
Armen Petrosian | Co-Founder & Chief Growth Officer | Leadership |
Steve Sands | Director Of Accounting | Leadership |
Tim Bellagamba | Ad Measurement - Insights Director, Customer Success | Leadership |
Brian Hutton | Insights Director, Customer Success (brand Lift Ad Measurement) | Leadership |
Jenna Papesh | Head Of Growth, Acquisition | Leadership |
David Karp | Chief Customer Officer | Leadership |
Nicholas Josephs | Director Of Fp&a | Leadership |
Howard M. | Vice President, Client Development | Leadership |
Joel Schmaltz | Sr. Director Of Client Development | Leadership |
Karen Hung | Sr. Director, ROD Customer Success | Leadership |
Lindsey Mattox | Technical Project Director, Team Lead | Leadership |
John Farrar | Vice President Ad Measurement Sales | Leadership |
Sunil Sharma | Vice President Of Sales - Ad Measurement | Leadership |
109 more people are available in the full profile.
Complete people profiles for Verto Analytics
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Verto Analytics
4 dated milestones of Verto Analytics across 8 years, from founding to its latest funding, stage changes and deals.
- Founded Verto Analytics is founded.
- Funding First funding round of $5.4M.
- Funding Latest funding round, Series B, of $16.0M.
- Exit Acquired by Disqo.
Competitors of Verto Analytics
Verto Analytics operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as LiveRamp, The Data Appeal Company, Captify, Herow and KnowledgeHound, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| liveramp.com | 2011 | San Francisco, United States | – | 95 | Offline customer data is connected and activated for online advertising. | |
| datappeal.io | 2013 | Florence, Italy | $4.65M | – | AI-based location, customer feedback, and behavioral intelligence and analytics solution for enterprises | |
| captifytechnologies.com | 2011 | London, United Kingdom | $17M | 126 | Open web search intelligence is provided for advertising data analysis. | |
| herow.io | 2007 | Paris, France | $18.6M | – | Customer data is analyzed, segmented, and engaged through targeted campaigns. | |
| knowledgehound.com | 2013 | Chicago, United States | $3.9M | – | Searchable analytics platform for customer insights and trends is provided. | |
| sqreemtech.com | 2015 | Singapore | – | – | AI platform for enterprises to access consumer behavior data | |
| emarketer.com | 1996 | New York, United States | $25M | 172 | Data on digital marketing, media, and commerce | |
| commercesignals.com | 2012 | Charlotte, United States | $22.36M | 30 | Data collaboration company |
Detailed competitors of Verto Analytics
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Verto Analytics
Websites that share an audience with Verto Analytics (vertoanalytics.com).
Websites whose visitors overlap most with Verto Analytics. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
pr.com | pr.com | 100% | – | #294,474 | β |
| verto.fi | 66% | – | – | View details |
Latest news on Verto Analytics
Complete news archive for Verto Analytics
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Verto Analytics
10 companies that operate in the same segment as Verto Analytics (Data as a Service), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Financial data and investment advisory tools are offered online. | 1984 | Chicago, Illinois, United States | USD 91 M | USD 351.25 K | 6 | |
Contact databases and sales intelligence are supplied to businesses. | 2000 | Vancouver, Washington, United States | USD 32 M | USD 1.25 B | 3,510 | |
Cloud-based satellite imagery data and analytics solutions are provided. | 2010 | San Francisco, California, United States | USD 666.69 M | USD 307.73 M | 970 | |
Online data source platform for information, analytics, and solutions for governments and financial markets | 1959 | London, England, United Kingdom | USD 1.41 B | – | – | |
Experian is recognized as a leader in credit reporting and financial services. | 1980 | Ireland | – | USD 8.34 B | 23,300 | |
Provider of credit scoring data for consumers and businesses | 1968 | Chicago, Illinois, United States | USD 7.5 M | USD 4.58 B | 13,400 | |
Lead management platform with analytics and engagement tools is provided. | 2015 | San Francisco, California, United States | USD 250.42 M | – | – | |
Provider of DNA testing services to create a family tree and ancestor | 2003 | Yehud, Central District, Israel | USD 40 M | – | – | |
Platform for users to share business software reviews | 2012 | Chicago, Illinois, United States | USD 342.7 M | – | – | |
AI-powered market intelligence and search platform is operated. | 2011 | New York, New York, United States | USD 1.74 B | USD 6.84 M | 285 |
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Frequently Asked Questions about Verto Analytics
Verto Analytics was founded in 2013 and raised its 1st funding round 1 year after it was founded.
Verto Analytics is headquartered in Helsinki, Finland.
Verto Analytics is a funded company, having raised a total of $53.3M across 5 funding rounds to date. The company's 1st funding round was a Series A of $5.4M, raised on Apr 2014.
Verto Analytics was founded in 2013 in Helsinki, Finland, within the digital media measurement sector. Cloud-based services for syndicated research and analytics are delivered globally. Data is collected through consumer panels, device smart meters, and apps monitoring mobile usage. Hardware vendors, media companies, publishers, and investors are served. Web-based platform access is offered, alongside subscription pricing for advanced needs. Clients encompass Yahoo, Cisco, EA, and Johnson Johnson.
Verto Analytics's top competitors include LiveRamp, The Data Appeal Company and Captify.
Verto Analytics has 13 investors. Key investors include The Savings Bank Group, Disqo, Conor, OpenOcean, and OP Corporate Bank.
Yes. Verto Analytics was acquired by Disqo in June 2021.

