About Herow
Herow is a company based in Paris (France) founded in 2007.. Herow has raised $18.6 million across 2 funding rounds from investors including Siparex, Xerys and Acer Finance. Herow offers products and services including Herow Platform, App Browsing Tool, and Rating System. Herow operates in a competitive market with competitors including data.ai, LiveRamp, TapClicks, SPINS and 4C Insights, among others.
- Headquarter Paris, France
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Sectors
Technology
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Phone
*********
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Website
*********
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Social
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$18.6 M (USD)
in 2 rounds
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Latest Funding Round
$8 M (USD), Series B
Oct 15, 2019
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Investors
Siparex
& 2 more
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Employee Count
Employee Count
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Products & Services of Herow
Herow offers a comprehensive portfolio of products and services, including Herow Platform, App Browsing Tool, and Rating System. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Service for discovering and rating business apps and tools
Feature to browse apps by category and purpose efficiently
System for users to rate and share experiences with apps
Funding Insights of Herow
Herow has successfully raised a total of $18.6M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $8 million completed in October 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Series B — $8.0M
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First Round
First Round
(01 Jun 2015)
- Investors Count 3
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct, 2019 | Amount | Series B - Herow | Valuation | Xerys , Siparex |
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| Jun, 2015 | Amount | Series B - Herow | Valuation | Xerys , Siparex |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Herow
Herow has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Siparex, Xerys and Acer Finance. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Xerys is engaged in private equity investment management.
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Founded Year | Domain | Location | |
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Private equity investments are focused on growth stage companies.
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Founded Year | Domain | Location | |
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Acer Finance is engaged in providing financial and investment solutions.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Herow
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Herow
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Herow Comparisons
Competitors of Herow
Herow operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as data.ai, LiveRamp, TapClicks, SPINS and 4C Insights, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Market data is analyzed by AI to generate consumer insights.
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| domain | founded_year | HQ Location |
Offline customer data is connected and activated for online advertising.
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| domain | founded_year | HQ Location |
Cloud based marketing management platform for businesses
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| domain | founded_year | HQ Location |
Retail consumer analytics services are provided for natural products sector.
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| domain | founded_year | HQ Location |
Cloud-based market intelligence is delivered across closed ecosystems.
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| domain | founded_year | HQ Location |
Cloud-based platform for integrating and analyzing marketing data is offered.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Herow
Frequently Asked Questions about Herow
When was Herow founded?
Herow was founded in 2007 and raised its 1st funding round 8 years after it was founded.
Where is Herow located?
Herow is headquartered in Paris, France.
Is Herow a funded company?
Herow is a funded company, having raised a total of $18.6M across 2 funding rounds to date. The company's 1st funding round was a Series B of $10.6M, raised on Jun 01, 2015.
What does Herow do?
Herow was founded in 2007 in Paris, France, as a platform for customer engagement and marketing. Customers are analyzed and segmented according to behaviors. Engagement occurs via relevant campaigns. Traffic patterns are monitored to understand customer movements, with geographic visualizations showing app usage areas. Notifications are issued when customers enter specific locations or contexts.
Who are the top competitors of Herow?
Herow's top competitors include 4C Insights, EDO and LiveRamp.
What products or services does Herow offer?
Herow offers Herow Platform, App Browsing Tool, and Rating System.
Who are Herow's investors?
Herow has 3 investors. Key investors include Siparex, Xerys, and Acer Finance.