Herow

Paris, France Founded: 2007 • Age: 19 yrs
Customer data is analyzed, segmented, and engaged through targeted campaigns.
Annual revenue - Latest available
Total funding $18.6M 2 rounds
Employees - Tracked headcount
Investors 3 Known backers
Products 3 Services tracked
Competitors 10 Brand Intelligence

About Herow

Herow is a company based in Paris (France) founded in 2007. Herow has raised $18.6 million across 2 funding rounds from investors including Siparex, Xerys and Acer Finance. Herow offers products and services including Herow Platform, App Browsing Tool, and Rating System. Herow operates in a competitive market with competitors including data.ai, LiveRamp, TapClicks, SPINS and 4C Insights, among others.

  • Headquarter Paris, France
  • Sectors
    Technology
  • Phone
    Locked
  • Website
    Locked
  • Social
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Operational Areas
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Technology → Cloud, Data & Analytics Infrastructure Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $18.6 M (USD)

    in 2 rounds

  • Latest Funding Round
    $8 M (USD), Series B

    Oct 15, 2019

  • Investors
    Siparex

    & 2 more

  • Employee Count
    Not available
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Products & Services of Herow

Herow offers a comprehensive portfolio of products and services, including Herow Platform, App Browsing Tool, and Rating System.

Product name locked
Category locked
Primary

Service for discovering and rating business apps and tools

Product name locked
Category locked
Locked

Feature to browse apps by category and purpose efficiently

Product name locked
Category locked
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System for users to rate and share experiences with apps

Funding Insights of Herow

Herow has successfully raised a total of $18.6M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $8 million completed in October 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Herow

Herow has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Siparex, Xerys and Acer Finance.

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Venture Fund
Investor Description Founded Year Domain Location
Xerys is engaged in private equity investment management.
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Private equity investments are focused on growth stage companies.
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Acer Finance is engaged in providing financial and investment solutions.
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Investor details for Herow

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Herow

Investments
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Investment portfolio details for Herow

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

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Financial Statements - Herow

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Detailed financials for Herow

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  • Historical revenue
  • Profit trends
  • Statement rows
  • Financial ratios

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Herow Comparisons

Herow Primary company
Description
Customer data is analyzed, segmented, and engaged through ta...
Location
Paris, France
Founded Year
2007
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
Premium access

Peer comparison for Herow

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

  • Named peers
  • Headcount comparison
  • Funding comparison
  • Operating benchmarks

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Competitors of Herow

Herow operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as data.ai, LiveRamp, TapClicks, SPINS and 4C Insights, among others.

Company Name Domain Founded year HQ Location Description
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Market data is analyzed by AI to generate consumer insights.
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Offline customer data is connected and activated for online advertising.
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Cloud based marketing management platform for businesses
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Retail consumer analytics services are provided for natural products sector.
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Cloud-based market intelligence is delivered across closed ecosystems.
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Cloud-based platform for integrating and analyzing marketing data is offered.
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Detailed competitors of Herow

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  • Domains and locations
  • Full company profiles
  • Operating metrics
  • Competitive positioning

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Latest news on Herow

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Complete news archive for Herow

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  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about Herow

Herow was founded in 2007 and raised its 1st funding round 8 years after it was founded.

Herow is headquartered in Paris, France.

Herow is a funded company, having raised a total of $18.6M across 2 funding rounds to date.

Herow was founded in 2007 in Paris, France, as a platform for customer engagement and marketing. Customers are analyzed and segmented according to behaviors. Engagement occurs via relevant campaigns. Traffic patterns are monitored to understand customer movements, with geographic visualizations showing app usage areas. Notifications are issued when customers enter specific locations or contexts.

Herow's top competitors include 4C Insights, EDO and LiveRamp.

Herow offers Herow Platform, App Browsing Tool, and Rating System.

Herow has 3 investors. Key investors include Siparex, Xerys, and Acer Finance.

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