About First Insight
First Insight is a company based in Warrendale (United States) founded in 2007 by Greg Petro.. First Insight has raised $21.93 million across 4 funding rounds from investors including Updata Partners and Adams Capital Management. The company has 34 employees as of April 01, 2024. First Insight has completed 1 acquisition, including SnapRetail. First Insight offers products and services including AI Agents, Strategy and Planning Tools, Pricing Optimization, and Supply Chain Planning. First Insight operates in a competitive market with competitors including Suzy, Realeyes, Circana, Streetbees and Earnest Analytics, among others.
- Headquarter Warrendale, United States
- Employees 34 as on 01 Apr, 2024
- Founders Greg Petro
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Sectors
TechnologyRetail
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Email
***********
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Phone
*********
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Website
*********
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Social
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- Legal Name Firstinsight Technologies India Private Limited
- Date of Incorporation 09 Oct, 2017
- Jurisdiction Chennai, Tamil Nadu, India
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Annual Revenue
$672.8 K (USD)24.45as on Mar 31, 2022
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Net Profit
$78.04 K (USD)49.1as on Mar 31, 2022
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EBITDA
$121.1 K (USD)27.07as on Mar 31, 2022
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Total Equity Funding
$21.93 M (USD)
in 4 rounds
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Latest Funding Round
$14 M (USD), Series B
Mar 05, 2015
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Investors
Updata Partners
& 1 more
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Employee Count
34
as on Apr 01, 2024
- Investments & Acquisitions
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Products & Services of First Insight
First Insight offers a comprehensive portfolio of products and services, including AI Agents, Strategy and Planning Tools, Pricing Optimization, and Supply Chain Planning. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Platform for predictive retail decision-making and consumer insights
Tools for forecasting sales and analyzing trends
Software to optimize prices and promotions for margins
System for inventory optimization and allocation
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Funding Insights of First Insight
First Insight has successfully raised a total of $21.93M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $14 million completed in March 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 4
- Last Round Series B — $14.0M
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First Round
First Round
(01 Jun 2008)
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar, 2015 | Amount | Series B - First Insight | Valuation | Updata Partners |
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| Feb, 2014 | Amount | Series B - First Insight | Valuation | Adams Capital Management |
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| Nov, 2012 | Amount | Series A - First Insight | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in First Insight
First Insight has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Updata Partners and Adams Capital Management. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Private equity investments are directed toward multiple sectors.
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Founded Year | Domain | Location | |
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Early-stage VC investments are made in US tech companies.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by First Insight
First Insight has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include SnapRetail. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Online marketing platform for local Retailers
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2009 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - First Insight
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
First Insight Comparisons
Competitors of First Insight
First Insight operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Suzy, Realeyes, Circana, Streetbees and Earnest Analytics, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Customer targeting and feedback management platform is utilized for insights.
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| domain | founded_year | HQ Location |
AI-powered attention measurement and identity verification solutions are provided.
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| domain | founded_year | HQ Location |
Customer analytics solutions are provided for brands and retailers.
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| domain | founded_year | HQ Location |
AI-based marketing intelligence is collected via crowdsourced mobile workforce.
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| domain | founded_year | HQ Location |
Consumer intelligence data is analyzed via an online research platform.
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| domain | founded_year | HQ Location |
Consumer insights are generated through AI-driven visual research tools.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on First Insight
Frequently Asked Questions about First Insight
When was First Insight founded?
First Insight was founded in 2007 and raised its 1st funding round 1 year after it was founded.
Where is First Insight located?
First Insight is headquartered in Warrendale, United States. It is registered at Warrendale, Pennsylvania, United States.
Who is the current CEO of First Insight?
Greg Petro is the current CEO of First Insight. They have also founded this company.
Is First Insight a funded company?
First Insight is a funded company, having raised a total of $21.93M across 4 funding rounds to date. The company's 1st funding round was a Series A of $4.28M, raised on Jun 01, 2008.
How many employees does First Insight have?
As of Apr 01, 2024, the latest employee count at First Insight is 34.
What is the annual revenue of First Insight?
Annual revenue of First Insight is $672.8K as on Mar 31, 2022.
What does First Insight do?
First Insight was founded in 2007 and is headquartered in Warrendale, United States. A SaaS and AI-based platform is operated to deliver insights on expected product performance and optimal pricing for new items lacking sales history. Consumer evaluations are gathered through gamification and crowdsourcing on a big data system, with predictive analytics used to filter and weight inputs for retailers and manufacturers in the retail sector.
Who are the top competitors of First Insight?
First Insight's top competitors include Earnest Analytics, Cint and Ai Palette.
What products or services does First Insight offer?
First Insight offers AI Agents, Strategy and Planning Tools, Pricing Optimization, and Supply Chain Planning.
How many acquisitions has First Insight made?
First Insight has made 1 acquisition, including SnapRetail.
Who are First Insight's investors?
First Insight has 2 investors. Key investors include Updata Partners, and Adams Capital Management.
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