About Greystripe
Greystripe is a company based in San Francisco (United States) founded in 2005 was acquired by Conversant in April 2011.. Greystripe has raised $17.57 million across 4 funding rounds from investors including Epsilon, Peacock Equity and Incubic. Greystripe operates in a competitive market with competitors including InMobi, Tapjoy, Vungle, Chartboost and Liftoff, among others.
- Headquarter San Francisco, United States
-
Sectors
Media & Entertainment
-
Phone
*********
-
Website
*********
-
Social
*********
-
Annual Revenue
-
Net Profit
-
EBITDA
-
Total Equity Funding
$17.57 M (USD)
in 4 rounds
-
Latest Funding Round
$2 M (USD), Series C
Sep 02, 2009
-
Investors
Epsilon
& 4 more
-
Employee Count
Employee Count
-
Acquired by
Conversant
(Apr 22, 2011)
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Funding Insights of Greystripe
Greystripe has successfully raised a total of $17.57M across 4 strategic funding rounds. The most recent funding activity was a Series C round of $2 million completed in September 2009. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 4
- Last Round Series C — $2.0M
-
First Round
First Round
(12 Oct 2006)
- Investors Count 4
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep, 2009 | Amount | Series C - Greystripe | Valuation |
investors |
|
| Mar, 2009 | Amount | Series C - Greystripe | Valuation | Incubic , Steamboat Ventures |
|
| May, 2007 | Amount | Series B - Greystripe | Valuation | Steamboat Ventures |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Greystripe
Greystripe has secured backing from 5 investors, including venture fund investors. Prominent investors backing the company include Epsilon, Peacock Equity and Incubic. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Venture capital investments are directed toward early-stage technology companies.
|
Founded Year | Domain | Location | |
|
Entrepreneur mentorship and selective investments are provided by Incubic.
|
Founded Year | Domain | Location | |
|
Early-stage venture capital is invested in US and China.
|
Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
|
Founded Year | Domain | Location | |
|
Startup ecosystems are ignited through strategic investments by Signite Partners.
|
Founded Year | Domain | Location | |
|
Venture capital is directed toward companies in multiple sectors.
|
Founded Year | Domain | Location | |
|
Venture capital is invested in cybersecurity, fintech, and AI startups.
|
Founded Year | Domain | Location |
Investments & Acquisitions by Greystripe
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
Bionic investment advisor platform
|
2016 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 |
Financial Statements - Greystripe
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Greystripe Comparisons
Competitors of Greystripe
Greystripe operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as InMobi, Tapjoy, Vungle, Chartboost and Liftoff, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Platform offering mobile ad network software
|
|
| domain | founded_year | HQ Location |
Mobile advertising & monetization
|
|
| domain | founded_year | HQ Location |
Mobile apps are promoted and monetized via in-app video trailers.
|
|
| domain | founded_year | HQ Location |
Ads monetization platform based on mobile games
|
|
| domain | founded_year | HQ Location |
Mobile ad campaigns are managed and optimized via ML platform.
|
|
| domain | founded_year | HQ Location |
Mobile advertising platform and ad network
|
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
|
|
| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
|
|
| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
|
|
| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
|
Latest news on Greystripe
Frequently Asked Questions about Greystripe
When was Greystripe founded?
Greystripe was founded in 2005 and raised its 1st funding round 1 year after it was founded.
Where is Greystripe located?
Greystripe is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Is Greystripe a funded company?
Greystripe is a funded company, having raised a total of $17.57M across 4 funding rounds to date. The company's 1st funding round was a Series B of $8.9M, raised on Oct 12, 2006.
What does Greystripe do?
Greystripe was founded in 2005 in San Francisco, United States, as a mobile advertising platform. Operations focused on full-screen ad formats, data integration, and cross-device targeting capabilities. Services supported engagement for brand marketers, revenue generation for publishers and app developers, and ad delivery for users. The company was acquired by ValueClick in April 2011 for 75 million and subsequently rebranded as part of Conversant Media.
Who are the top competitors of Greystripe?
Who are Greystripe's investors?
Greystripe has 5 investors. Key investors include Epsilon, Peacock Equity, Incubic, Steamboat Ventures, and Monitor Ventures.
Book a demo & talk to our team
Share a few details and we’ll reach out to schedule a session.