About Indicative
Indicative is a company based in New York (United States) founded in 2013 was acquired by mParticle in January 2022.. Indicative has raised $2 million across 1 funding round from investors including mParticle, Nimsoft and BDMI. Indicative offers products and services including Indicative Platform, Multipath Funnel, and Customer Journeys. Indicative operates in a competitive market with competitors including Observe.AI, [24]7.ai, data.ai, CallMiner and ForeSee, among others.
- Headquarter New York, United States
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Sectors
Technology
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Email
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Phone
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Website
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Social
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- Legal Name Indicative Inc.
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Products & Services of Indicative
Indicative offers a comprehensive portfolio of products and services, including Indicative Platform, Multipath Funnel, and Customer Journeys. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Tool for tracking customer journeys and behaviors in real-time.
Feature to visualize conversion paths and optimize user retention.
System for exploring user paths to improve engagement and decisions.
Funding Insights of Indicative
Indicative has successfully raised a total of $2M through 1 strategic funding round. The most recent funding activity was a Seed round of $2 million completed in October 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 1
- Last Round Seed — $2.0M
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First Round
First Round
(14 Oct 2014)
- Investors Count 1
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Oct, 2014 | Amount | Seed - Indicative | Valuation | BDMI |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Indicative
Indicative has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include mParticle, Nimsoft and BDMI. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Venture capital investments are provided by BDMI to technology companies.
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Founded Year | Domain | Location | |
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Performance and Availability Monitoring
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Founded Year | Domain | Location | |
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Customer data is collected and connected via API-based platform.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Indicative
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Indicative
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Indicative Comparisons
Competitors of Indicative
Indicative operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Observe.AI, [24]7.ai, data.ai, CallMiner and ForeSee, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
AI-powered conversation intelligence and automation are provided for contact centers.
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| domain | founded_year | HQ Location |
AI-powered platforms and services for customer experience management are provided.
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| domain | founded_year | HQ Location |
Market data is analyzed by AI to generate consumer insights.
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| domain | founded_year | HQ Location |
Cloud and AI-based conversational analytics are delivered by CallMiner.
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| domain | founded_year | HQ Location |
Customer experience analytics are conducted across digital and physical channels.
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| domain | founded_year | HQ Location |
Platform that connects marketing and sales teams to track and optimise the buying journey
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![[24]7.ai logo](https://img.thecompanycheck.com/b/247_logo.webp){kind=logo}
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Indicative
Frequently Asked Questions about Indicative
When was Indicative founded?
Indicative was founded in 2013 and raised its 1st funding round 1 year after it was founded.
Where is Indicative located?
Indicative is headquartered in New York, United States. It is registered at New York, New York, United States.
Is Indicative a funded company?
Indicative is a funded company, having raised a total of $2M across 1 funding round to date. The company's 1st funding round was a Seed of $2M, raised on Oct 14, 2014.
What does Indicative do?
Indicative was founded in 2013 in New York, United States, focusing on mobile and web analytics. Event data from sources such as Salesforce, Redshift, MySQL, and Postgres is connected to enable a comprehensive customer view. A drag-and-drop interface is provided for real-time queries, while a data manager supports renaming, re-labeling, and mapping to business KPIs. Proprietary tools are used for data visualization and monitoring.
Who are the top competitors of Indicative?
Indicative's top competitors include Affle, Observe.AI and [24]7.ai.
What products or services does Indicative offer?
Indicative offers Indicative Platform, Multipath Funnel, and Customer Journeys.
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