kaufDA

Berlin, Germany Founded: 2008 • Age: 18 yrs Acquired By Axel Springer
Location-based promotions and mobile coupons are offered in Germany.

About kaufDA

kaufDA is a company based in Berlin (Germany) founded in 2008 was acquired by Axel Springer in March 2011. The company has 233 employees. kaufDA has completed 1 acquisition, including MeinProspekt. kaufDA offers products and services including kaufDA App, kaufDA Website, and kaufDA Newsletter. kaufDA operates in a competitive market with competitors including Flipp, DoveConviene, Reclamefolder.nl, Retale and Marktguru, among others.

  • Headquarter Berlin, Germany
  • Employees 233
  • Sectors
    Retail
  • Email
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  • Phone
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  • Website kaufda.de
  • Social LinkedIn X Facebook
  • Acquired by Axel Springer (Mar 2011)
  • Legal Name Bonial International Gmbh
Key Metrics

Products & Services of kaufDA

kaufDA offers a comprehensive portfolio of products and services, including kaufDA App, kaufDA Website, and kaufDA Newsletter.

kaufDA App
Mobile Application

App for browsing retail offers and prospekte on mobile devices.

kaufDA Website
Online Platform

Website to view and compare retail deals and store information.

kaufDA Newsletter
Subscription Service

Service for weekly updates on retail promotions and offers.

Funding Insights of kaufDA

  • Total Rounds 2
  • Investors Count 3

All 2 funding rounds of kaufDA with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jan 2009–Series A–Headline
Jan 2008–Angel Round––
–
Valuation history

4 investors in total: 3 institutional and 1 angel.

Investors in kaufDA

kaufDA has secured backing from 4 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Axel Springer, Headline and Michael Brehm.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Investments are made in early-stage tech startups across multiple sectors.
–headline.comSan Francisco, United States
Venture capital firm focused on multiple sectors
–t.capitalHamburg, Germany
Provider of news media, digital content, and technology-based journalism
1946axelspringer.comBerlin, Germany

Michael Brehm

German angel investor in Indian startups, founder of i2e1, active in tech
–unknown_f0718c367faf492eb-
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Investor details for kaufDA

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

Investments & Acquisitions by kaufDA

kaufDA has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include MeinProspekt.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
City directory and deals
meinprospekt.deMunich, Germany2009Jul 2014β€’β€’β€’β€’
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Complete acquisition details for kaufDA

Acquired stakes, deal sources and the complete acquisition history require an active premium plan.

  • Acquired stakes
  • Deal sources
  • Complete history
  • Exports

Verified entity values are shown only after access is granted.

Timeline of kaufDA

5 dated milestones of kaufDA across 6 years, from founding to its latest funding, stage changes and deals.

  1. Founded kaufDA is founded.
  2. Funding First funding round.
  3. Funding Latest funding round, Series A,.
  4. Exit Acquired by Axel Springer.
  5. Acquisition Acquires MeinProspekt.

Competitors of kaufDA

kaufDA operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Flipp, DoveConviene, Reclamefolder.nl, Retale and Marktguru, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
flipp.com2006Toronto, Canada$78M358
Promotion-based circulars are digitized for retailers via an app-based solution.
doveconviene.it2010Sestu, Italy$20.4M–
Flyers in multiple categories are offered via an online platform.
reclamefolder.nl2009Utrecht, Netherlands––
Leaflets from popular shops are aggregated online for users.
retale.com2013Chicago, United States$45M–
Aggregator of offline flyers, coupons and catalogs
marktguru.at2011Vienna, Austria––
Coupons and promotions for nearby Austrian retail stores are provided.
aktionsfinder.at2009Salzburg, Austria––
Online platform aggregating hyperlocal flyers and online discount offers
allefolders.nl2007–––
Online platform aggregating retail store flyers and offers for consumers.
d4donline.com2016Manama, Bahrain––
Operates as an online aggregator for deals, digital coupons, and flyers across various categories.
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Detailed competitors of kaufDA

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of kaufDA

The website of kaufDA (kaufda.de) receives about 5.7M visits a month.

  • Monthly visits
    5.7M

    ▼ 19.7% vs previous month

Similar websites

Websites whose visitors overlap most with kaufDA. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
meinprospekt.de
100%
613.2K#49,529View details
prospektangebote.de
83%
1.3M#24,030View details
prospektmaschine.de
prospektmaschine.de
78%
–#56,957–
lidl.de
lidl.de
74%
–#1,834–
onlineprospekt.com
onlineprospekt.com
73%
–#170,184–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 40 similar websites and full traffic analytics for kaufDA

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 40 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Similar companies to kaufDA

10 companies that operate in the same segment as kaufDA (Deals, Rewards & Comparison Platforms), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Cashback is provided on multi-category product purchases via mobile app.
2012Denver, Colorado, United StatesUSD 97.58 MUSD 342.39 M886
Online platform offering discovery of local deals, experiences, and rewards
2015Gurugram, Haryana, IndiaUSD 105.82 MUSD 37.82 M414
Online group-buying platform offering coupons for multi-category products and services
2010Beijing, ChinaUSD 9.86 BUSD 47.13 B–
Online platform for discovering and booking hotel accommodations at discounted prices
2016San Francisco, California, United StatesUSD 226.3 M––
Promotion-based circulars are digitized for retailers via an app-based solution.
2006Toronto, Ontario, CanadaUSD 78 M–358
Cashback is provided on multi-category products through an app-based platform.
1997San Francisco, California, United States–USD 15.96 B29,330
Cashback and coupon offers are provided for e-commerce shopping.
–Gurugram, Haryana, IndiaUSD 32.61 M––
Honey is recognized for providing automatic coupons and deals online.
2012Pasadena, California, United StatesUSD 9.8 M––
Cashback is provided automatically through app on diverse purchases.
2016Austin, Texas, United StatesUSD 87.36 M–78
Online platform offering rewards and cashback for multi-category products
2014Singapore, SingaporeUSD 331.7 M––
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Frequently Asked Questions about kaufDA

kaufDA was founded in 2008.

kaufDA is headquartered in Berlin, Germany. It is registered at Berlin, Berlin, Germany.

kaufDA has 233 employees.

Founded in 2008 and headquartered in Berlin, Germany, kaufDA operates in the retail advertising sector. Online brochures and mobile coupons are provided to retailers for advertising products and services on mobile and desktop platforms. Location-based services enable consumers to access promotions via iOS and Android applications, facilitating shopping planning from home or on the go. Operations focus on the German market.

kaufDA's top competitors include Flipp, DoveConviene and Aktionsfinder.

kaufDA offers kaufDA App, kaufDA Website, and kaufDA Newsletter.

kaufDA has made 1 acquisition, including MeinProspekt.

kaufDA has 4 investors. Key investors include Axel Springer, Headline, Michael Brehm, and T Capital.

kaufDA operates through Bonial International Gmbh.

Yes. kaufDA was acquired by Axel Springer in March 2011.

The website of kaufDA receives about 5.7 million visits a month.

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