About Kradle
Kradle is a company based in Minneapolis (United States) founded in 2020 by Matt Scarlett.. Kradle has raised $8 million across 2 funding rounds. Kradle offers products and services including CBD Calming Chews, CBD Bliss Bar, CBD Chillers Hard Chews, Urinary Wellness Lick, and Hairball Wellness Lick. Kradle operates in a competitive market with competitors including Ollie, PawTree, Wild Earth, The Farmer's Dog and NomNomNow, among others.
- Headquarter Minneapolis, United States
- Founders Matt Scarlett
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Sectors
HealthcareConsumer
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Email
***********
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Phone
*********
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Website
*********
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Social
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- Legal Name Kradle Llc
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$8 M (USD)
in 2 rounds
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Latest Funding Round
$4 M (USD), Series A
Jan 24, 2025
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Investors
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Employee Count
Employee Count
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Products & Services of Kradle
Kradle offers a comprehensive portfolio of products and services, including CBD Calming Chews, CBD Bliss Bar, CBD Chillers Hard Chews, Urinary Wellness Lick, and Hairball Wellness Lick. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Chews to reduce pet anxiety and promote relaxation naturally.
Bar for pet stress relief and overall well-being support.
Hard chews aiding pet joint health and comfort daily.
Lick for supporting cat urinary function and wellness.
Lick to help cats with hairball issues and digestion.
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Supply Team
1 people
Co Team
1 people
Software Development Team
1 people
Operations Team
1 people
Business Team
1 people
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Funding Insights of Kradle
Kradle has successfully raised a total of $8M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $4 million completed in January 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Series A — $4.0M
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First Round
First Round
(02 Aug 2022)
- Investors Count Investors Count
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jan, 2025 | Amount | Series A - Kradle | Valuation |
investors |
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| Aug, 2022 | Amount | Series A - Kradle | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investments & Acquisitions by Kradle
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Kradle
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Kradle Comparisons
Competitors of Kradle
Kradle operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Ollie, PawTree, Wild Earth, The Farmer's Dog and NomNomNow, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Fresh, human-grade dog food is delivered through subscription plans.
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| domain | founded_year | HQ Location |
Multi-category pet care products are offered through an internet-first brand.
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| domain | founded_year | HQ Location |
Wild Earth is recognized for providing vegan pet food.
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| domain | founded_year | HQ Location |
Personalized dog food is delivered via an online subscription service.
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| domain | founded_year | HQ Location |
Fresh healthy dog food is cooked and delivered to consumers.
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| domain | founded_year | HQ Location |
Subscription-based organic dog food and treats are provided online.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Kradle
Frequently Asked Questions about Kradle
When was Kradle founded?
Kradle was founded in 2020 and raised its 1st funding round 2 years after it was founded.
Where is Kradle located?
Kradle is headquartered in Minneapolis, United States. It is registered at Minneapolis, Minnesota, United States.
Who is the current CEO of Kradle?
Matt Scarlett is the current CEO of Kradle. They have also founded this company.
Is Kradle a funded company?
Kradle is a funded company, having raised a total of $8M across 2 funding rounds to date. The company's 1st funding round was a Series A of $4M, raised on Aug 02, 2022.
What does Kradle do?
Kradle was founded in 2020 in Minneapolis, United States, as a provider of CBD supplements targeted at canine health. Operations focus on pet wellness in the CBD sector, with products such as Bliss bar soft bake bars, Chillers hard chews, standard chews, melts, and toppers offered for managing anxiety and stress in dogs. The company serves the United States market through its online domain.
Who are the top competitors of Kradle?
Kradle's top competitors include Ollie, Wild Earth and The Farmer's Dog.
What products or services does Kradle offer?
Kradle offers CBD Calming Chews, CBD Bliss Bar, CBD Chillers Hard Chews, Urinary Wellness Lick, and Hairball Wellness Lick.