About NomNomNow
NomNomNow is a company based in San Francisco (United States) founded in 2015 was acquired by Mars in January 2022. NomNomNow has raised $13.29 million across 2 funding rounds from investors including Bullish, Mars and CircleUp. The company has 161 employees as of December 31, 2022. NomNomNow operates in a competitive market with competitors including Yummers, PetFlow, Dog is Human, The Dapper Dog Box and BIXBI Pet, among others.
- Headquarter San Francisco, United States
- Employees 161 as on 31 Dec, 2022
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Consumer
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- Legal Name Nomnomnow Inc.
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People of NomNomNow
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Software Development Team
375 people
Leadership Team
131 people
Sales and Marketing
78 people
Senior Team
58 people
Finance and Accounting
57 people
Human Resources and Administration
53 people
Product Management Team
48 people
Data Analysis and Operations Team
44 people
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Funding Insights of NomNomNow
NomNomNow has successfully raised a total of $13.29M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $10 million completed in May 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in NomNomNow
NomNomNow has secured backing from 6 investors, including institutional and venture fund investors. Prominent investors backing the company include Bullish, Mars and CircleUp.
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Tandem Capital is engaged in seed funding for disruptive startups.
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Multiple sectors are targeted for venture capital investments by Greycroft.
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Investments are made in early-stage tech startups across multiple sectors.
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Investor details for NomNomNow
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Investments & Acquisitions by NomNomNow
Investment portfolio details for NomNomNow
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Financial Statements - NomNomNow
Detailed financials for NomNomNow
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Nomnomnow Comparisons
Peer comparison for NomNomNow
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Competitors of NomNomNow
NomNomNow operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Yummers, PetFlow, Dog is Human, The Dapper Dog Box and BIXBI Pet, among others.
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Subscription-based pet food is offered online by Yummers.
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Online retailer offering pet food
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Subscription-based human-grade pet food is offered online.
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Provides online pet products like training pads and dog car accessories for pet owners.
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Internet first brand offering food for cats and dogs on subscription basis
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Detailed competitors of NomNomNow
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Latest news on Nomnomnow
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Frequently Asked Questions about NomNomNow
NomNomNow was founded in 2015 and raised its 1st funding round 1 year after it was founded.
NomNomNow is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
NomNomNow is a funded company, having raised a total of $13.29M across 2 funding rounds to date.
As of Dec 31, 2022, the latest employee count at NomNomNow is 161.
NomNomNow was founded in 2015 in San Francisco, United States, and operates in the direct-to-consumer pet nutrition sector. Fresh dog meals are prepared and delivered weekly based on user-provided characteristics of the pet. Recipes are developed by nutrition expert Dr. Justin Shmalberg to meet AAFCO standards for balanced maintenance diets. Portions are customized to address individual health and nutritional requirements.
NomNomNow's top competitors include Yummers, PetFlow and Dog is Human.
NomNomNow has 6 investors. Key investors include Bullish, Mars, CircleUp, Tandem Capital, and Greycroft.