About Later Influence
Later Influence is a company based in Boston (United States) founded in 2012. It operates as a SaaS (Software-as-a-Service). Later Influence has raised $268.32 million across 7 funding rounds from investors including Techstars, RevUp Capital and Summit Partners. The company has 130 employees as of December 31, 2024. Later Influence has completed 2 acquisitions, including GroupHigh and Later. Later Influence offers products and services including Influence Marketing Platform. Later Influence operates in a competitive market with competitors including SuperAwesome, Influential, LTK, Mavely and Adly, among others.
- Headquarter Boston, United States
- Employees 130 as on 31 Dec, 2024
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Media & EntertainmentTechnology
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- Legal Name Apifia Inc. Dba Mavrck
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Products & Services of Later Influence
Later Influence offers a comprehensive portfolio of products and services, including Influence Marketing Platform.
Platform for managing influencer marketing campaigns effectively.
People of Later Influence
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Funding Insights of Later Influence
Later Influence has successfully raised a total of $268.32M across 7 strategic funding rounds. The most recent funding activity was a Series B round of $135 million completed in April 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in Later Influence
Later Influence has secured backing from 5 investors, including venture fund investors. Prominent investors backing the company include Techstars, RevUp Capital and Summit Partners.
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Summit Partners is recognized as a growth equity investment firm.
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Tech focused Pre seed, Seed and Early stage VC firm investing in the US
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GrandBanks Capital is engaged in venture capital investments.
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Investor details for Later Influence
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Investments & Acquisitions by Later Influence
Later Influence has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include GroupHigh and Later.
Investment portfolio details for Later Influence
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Instagram campaigns are planned, scheduled, and analyzed via Later's platform.
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Blogger Outreach and Analytics Platform
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Complete acquisition details for Later Influence
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Financial Statements - Later Influence
Detailed financials for Later Influence
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Later Influence Comparisons
Peer comparison for Later Influence
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Competitors of Later Influence
Later Influence operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as SuperAwesome, Influential, LTK, Mavely and Adly, among others.
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Kid-safe programmatic ad platform for under-13 audiences is operated.
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Influencer marketing platform is provided for social media content monetization.
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Multi-category products are aggregated online for shopping.
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Influencer marketing platform for enterprises
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Brands are matched with influencers for targeted marketing campaigns.
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BitStar is engaged in supporting creators and businesses with influencer marketing and content production.
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Detailed competitors of Later Influence
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Latest news on Later Influence
Complete news archive for Later Influence
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Frequently Asked Questions about Later Influence
Later Influence was founded in 2012 and raised its 1st funding round 1 year after it was founded.
Later Influence is headquartered in Boston, United States. It is registered at Boston, Massachusetts, United States.
Later Influence is a funded company, having raised a total of $268.32M across 7 funding rounds to date.
As of Dec 31, 2024, the latest employee count at Later Influence is 130.
Influencer marketing solutions are offered through a dedicated platform by Later Influence. Services are focused on enabling brands to connect with influencers and manage campaigns. The technology sector, specifically marketing technology, is targeted with innovative tools for digital engagement.
Later Influence's top competitors include SuperAwesome, CreatorIQ and Adly.
Later Influence offers Influence Marketing Platform.
Later Influence has 5 investors. Key investors include Techstars, RevUp Capital, Summit Partners, Kepha Partners, and GrandBanks Capital.